📜 The Deal That Almost Didn’t Happen
📜 The Deal That Almost Didn’t Happen…
In 2023, at a summit in Miami, two guys missed each other by 5 feet. A developer. A lender. They never connected. No cards exchanged.
But a team member had the attendee list… and turned it into gold with the help of some deep research.
That list — once cleaned and enriched — led to a single email. And a $36M deal.
I’ve been thinking about how many event leads go cold just because no one follows up *strategically*.
Anyone here had success (or missed chances) with post-event outreach? Curious to hear your process for following up after real estate events.