📜 The Deal That Almost Didn’t Happen…

In 2023, at a summit in Miami, two guys missed each other by 5 feet. A developer. A lender. They never connected. No cards exchanged.

But a team member had the attendee list… and turned it into gold with the help of some deep research.

That list — once cleaned and enriched — led to a single email. And a $36M deal.

I’ve been thinking about how many event leads go cold just because no one follows up *strategically*.

Anyone here had success (or missed chances) with post-event outreach? Curious to hear your process for following up after real estate events.