Building Superior Customer Relationships

In today’s episode of The Art of Passive Income, Mark and Scott talk with Steve Yastrow—a nonstop idea generator, business advisor, and best-selling sales author.

Mark describes him as a combination of a TED talk high-level thinker, combined with the real-life practical strategies of somebody who knows how to get things done and increase revenues by sales.

Listen in as Steve shares his methods of creating compelling customer service and why employees are a companies most important marketing media.

We delve deep into:

• Why companies should focus on their internal brand and gives examples of both good and bad actual cases.
• Creating Brand Harmony
• The concept of improv—Ditch the Pitch
• Latent Profit and The Six Recalibration Questions
• The importance of staying engaged with the customer 

Also, find out why Steve believes that smaller companies have a greater advantage with his methods, plus so much more!