@J Scott - 25 major Renovation Components as I am trying to step out my boundary & learn to do my first flip project this year.

You stick it through the butt of your components and his butt will bleed!

The 3 components to NLP (Neuro, Linguistics and Programing/re- programming) are all you need to understand HOW humans process and store information.Richard Bandler has a course called Persuasion Engineering that is specifically geared towards the business aspect.

The two components that drive this are marketing; media, message, and frequency as well as determining the fail safe number.

In my mind there are two components of the trust issue:1) Will the wholesaler dedicate his full attention and efforts to leads?

Here are two of the components that mater. 1) can their readers read the address...

There are more complex components to direct mailing than I originally thought.

By the time it reaches the tax sale, the property has often been vacant for many years, with all the electrical, plumbing, and HVAC components having been stolen. 

To add to my response above to Bob, and just for completeness, let me add that I can be convinced that any product that includes a service component shouldn't necessarily offer a full refund.

Unrecaptured Sec 1250 gain is taxed at a flat 25%, and is the amount of gain attributable to depreciation taken on the building component.