Since off-site based SEO is not easy to do and is somewhat out of your control, it will give you better results.When it comes to on-site optimization, this has to do with the amount of times your keyword/phrase is used on your site.

Build websites, learn technical marketing tricks like optimization of your ads so you spend less money but reach out to more people, learn how to fix your own computer so you’re not wasting money by having someone else fix it for you.Ultimately use this time in school to build relationships, learn skills for free, and start your business.

Start in the stock market young to take optimal advantage of compounding returns.

Landlords buy more but don't optimize what they own.

However, what I plan to do is to optimize cashflowing REI to speed up early retirement plan by 20-30 yrs.  

It becomes like breathing air you just know how to do it optimally without thinking about it.I have seen syndicators take on loan assumptions with marginal terms and high fees or they used floating debt just to massage the numbers so they could hit a certain projected pref (hopefully) to the investors to entice investment of capital.

The key to individual  investors here, in my opinion, is to turn around smaller properties where you optimize income, value, and tenant class.

In fact, do you know why they "randomly " remove them from the menu?!?

I am trying to sign up for the tax advantage program where they review last 2 years of tax returns and optimize. 

Besides, there're often ways to optimize your tax returns and minimize your taxes.