There are some recent sales comps in the area but I don't have access to the specific data other than $/sq-ft and I don't believe this gives me a good comparison because I don't know what those properties cash flows were.

@Anthony SarroufThe reason I stopped doing branded postcards was I was spending thousands each month testing different looks and styles and getting little to nothing in return.

I have been looking at data such as  vacancy, average home value/income, crime rate, ect.

Needs to be tested.

I also think you should market to the distressed owner occupied for a couple reasons, the data might be wrong on Deal Machine, they might have other distress points too if they are letting their house go, you never know what someone is going through at the moment.  

They may be switching software packages and your contact isn't yet familiar with the new software, or the data is in "limbo" during the transistion.None of this is technically your problem, but as you can see, in reality it is.

Feel free to message me if you need more specific data on any one area and I can do more research for you.

I'm a data driven person and I would like to see data before I jump into those investment niches.

We built our systems first to manage and test it out on our own rentals (60 doors). 

@Cameron Tope750 hours is just one part of a two-prong test.