Advertising PPC or FB Ads?
Can yall tell me if you prefer PPC or FB ads? I usually get leads from PPC (Google) costing me around $350 per lead. I've tracked this over a year. Lately, I've been doing FB ads and have seen more leads for around $50 per lead. In the beginning, I saw that there were several FB leads that were bogus. Some people just either accidentally or intentionally input the wrong info.