Outsourcing Rental Marketing: Has Anyone Tried It?

Question

Just curious—has anyone else tried outsourcing parts of their rental marketing? What was your experience like?

Dan Na · Answer

We have indeed with exceptional results. DM me to chat more on this.

Patrick O'Sullivan · Answer

@Matt Jones It can definitely be worth it depending on your goals and how involved you want to be.

Some investors outsource everything from listing creation to showings and tenant placement, while others just get help with photos or screening. The key is making sure whoever you work with understands your criteria and timeline; clear communication upfront makes a big difference.

It can save a lot of time, but it's still important to stay plugged in enough to make sure the final decision aligns with your long-term plans for the property.

Pat Lulewicz · Answer

I have definitely heard similar sentiment and experienced it myself; I have sent you a PM.

Sada Rafi · Answer

Pat, I have been managing my properties for a long time and stayed away from management companies for the reason of them not being diligent and prompt with everything from leasing to maintenance, etc. Not indicating they all are like that but majority of them. If you don't fall into that category, will you tell me about your service, fees, etc?

Pat Lulewicz · Answer

Hey @Matt Jones are you referring to someone specifically performing the lease-up but you manage the rental/lease after move-in? If so, this is a very common service. We treat it with the same level of effort as if we're leasing with the intent to manage - set criteria, fast replies and scheduling/showing, thorough vetting, etc.

If you want to be as hands-on as possible with the process, you could require every qualified application is run by you before signing a lease to protect yourself. Obviously this means you're doing work in review + your slow response could mean qualified applicants slip through the cracks, but on the flip side this also allows you to know exactly who YOU will be managing for the lease term.

Sada Rafi · Answer

Dan,I am in the triangle area. Would he cover this area?

Sada Rafi · Answer

Hi, would you share what this is and how I can get more info? I am trying to market my rental, thanks

Dan Na · Answer

I know a PM in the area if you're not too far from Charlotte. He's the best I've ever had the pleasure to work with in the past. David Kerner with Touchpoint Property Management in Charlotte. They don't take calls to keep expectations in line. Just fill out the form on their page and they'll get you set up for a discovery call. Tell them Dan sent you. https://www.touchpointpropertymanagement.com/

Outsourcing Rental Marketing: Has Anyone Tried It?

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