Accountant · Los Angeles, CA · Member since 2014 · 1k+ posts · 980 votes
9y
@Elizabeth Wilson, unless you really understand Facebook optimization and how to place your pixels correctly, I would recommend outsourcing. But then again learning this stuff isn't rocket science. There are tons of Youtube tutorials on it -- just search for Facebook optimization or Facebook ads or Facebook pixel -- but make sure you're only watching stuff from this year or the latter half of 2016 since Facebook changed how its pixel works in the middle of last year. Good luck!
Investor · Tampa, FL · Member since 2015 · 293 posts · 175 votes
9y
We've had more luck with boosted posts then ads. I guess you could consider them the same but yeah. Set up a credit card, create a nice post with a picture and boost it. We usually do $20 for 1-3 days. Hardest part is setting your demographics, for me it's fairly easy because I lease to college students so I send these boosted posts to newsfeeds of people who like pages such as USF College of business, USF, USF Basketball, etc...
Usually get 2-3,000 views and between 50-100 clicks through to our website.
Accountant · Los Angeles, CA · Member since 2014 · 1k+ posts · 980 votes
9y
@Elizabeth Wilson, unless you really understand Facebook optimization and how to place your pixels correctly, I would recommend outsourcing. But then again learning this stuff isn't rocket science. There are tons of Youtube tutorials on it -- just search for Facebook optimization or Facebook ads or Facebook pixel -- but make sure you're only watching stuff from this year or the latter half of 2016 since Facebook changed how its pixel works in the middle of last year. Good luck!
Real Estate Investor · Memphis, TN · Member since 2016 · 940 posts · 695 votes
9y
@Logan Allec - Thank you! I am trying to be less of a DIYer and more of a biz owner. Hard when I know I can but also know I need to focus on core business and not on FB.
Investor · Tampa, FL · Member since 2015 · 293 posts · 175 votes
9y
It only takes about an extra 2 minutes from making a normal facebook post for your business to making it a boosted one. If you want to be serious about your social media then you should probably be the one doing your posting unless you have another employee that can do it for you.