Investor-friendly real estate agents in Henrietta, NY

3 agents in the BiggerPockets network work with investors in Henrietta, New York and the towns around it: Canandaigua, Rochester, Brighton, and East Rochester. Between them they hold 1 review from BiggerPockets members. If you are looking for a real estate agent for investors in Monroe County, start with the list below.

Updated November 2026 · Strategies these agents work: fix & flip, land, long-term rental, mid-term rental, mobile home parks, multi-family (2-4 units), multi-family (5+ units), new construction, office/retail, primary residence, self-storage, short-term rental, single-family rental, townhouse/condo

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The agents

  1. 1MU

    Mark Updegraff

    Updegraff Group Realty · Henrietta, NY

    5.0(1 review)·1498 forum posts

    View profile
    • Commercial
    • Residential
    • Fix & flip
    • Land
    • Long-term rental
    • Mid-term rental
    • Mobile Home Parks
    • Multi-Family (2-4 units)
    • Multi-Family (5+ units)
    • New Construction
    • Office/Retail
    • Primary Residence
    • Self-Storage
    • Short-term rental
    • Single-Family Rental
    • Townhouse/Condo

    Mark Updegraff is a Henrietta, NY agent rated 5.0 from 1 BiggerPockets member review, who specializes in fix & flip, land, long-term rental, mid-term rental, mobile home parks, multi-family (2-4 units), multi-family (5+ units), new construction, office/retail, primary residence, self-storage, short-term rental, single-family rental, and townhouse/condo.

    Updegraff Group Realty is an investor-friendly real estate brokerage in Rochester, NY helping buyers, sellers, landlords, developers, and real estate investors acquire, analyze, improve, manage, and sell multifamily properties, BRRRR opportunities, buy and hold rentals, off-market deals, luxury homes, and lakefront properties. Since launching as UPDE in the MLS in 2015, Updegraff Group Realty has closed 866 MLS sales transactions representing more than $290M in total closed sales volume across the greater Rochester market, while our affiliated property management platform oversees approximately 300–400 units representing roughly $5M–$6M+ in annual rental income under management. Led by Broker of Record Mark C. Updegraff, Updegraff Group Realty serves Rochester, Monroe County, the Finger Lakes, and greater Upstate New York with a rare combination of brokerage, investing, property management, construction insight, redevelopment experience, and local market knowledge. We specialize in Rochester NY investment properties, multifamily real estate, small apartment buildings, mixed-use properties, value-add opportunities, BRRRR strategy, buy and hold rentals, fix and flips, foreclosure opportunities, REOs, distressed assets, off-market properties, rental portfolios, historic homes, luxury real estate, waterfront homes, and lakefront homes. We are not just agents. We are local broker-operators with hands-on experience owning, managing, renovating, redeveloping, leasing, repositioning, and selling real estate. Mark Updegraff has nearly two decades of real estate experience, beginning as an investor before building Updegraff Group Realty and the affiliated Updegraff Companies. He has bought properties from the courthouse steps, completed countless renovations and flips for himself and others, structured JV opportunities with investors, and advised disciplined clients through acquisitions that created significant long-term profits. Through Updegraff Group Realty and Updegraff Management, our work connects investor-focused brokerage, property management, rental analysis, redevelopment strategy, construction perspective, market positioning, and exit planning. We help clients evaluate cash flow, cap rates, local rents, ARV, renovation scope, DSCR, financing assumptions, property condition, tenant profiles, management needs, refinance strategy, resale value, and exit options. Our experience includes residential real estate, multifamily investment properties, rental portfolios, mixed-use buildings, commercial and industrial properties, historic Rochester homes, luxury homes, lakefront homes, and waterfront real estate. Current and past work includes downtown Rochester redevelopment, adaptive reuse, value-add renovations, investment acquisitions, fix and flip projects, hospitality-related real estate, and hundreds of properties touched through brokerage, management, renovation, leasing, repositioning, and investment advisory work. If you are searching for the best investor-friendly real estate agent, Realtor, broker, or local real estate team in Rochester NY, Updegraff Group Realty is built for investors who want more than a salesperson. We help you understand the numbers, the neighborhood, the construction, the risk, the upside, and the exit before you make the move. Message Updegraff Group Realty if you are looking for Rochester NY investment properties, off-market multifamily opportunities, BRRRR deals, buy and hold rentals, foreclosure or REO opportunities, fix and flip projects, rental portfolio guidance, luxury homes, lakefront homes, waterfront properties, or a local broker-investor team that understands both the spreadsheet and the street.

    “I have just started working with Mark as an OOS investor.”

    Errol M Tazbaz, BiggerPockets member · reviewed July 2024
    Serves Brighton, Canandaigua, East Rochester, Fairport, Farmington, Gates, Greece, Irondequoit, Mendon, Monroe, Ontario, Penfield, Pittsford, Rochester, Rush, Scottsville, Sodus, Sodus Point, Victor, Walworth, WebsterAlso listed for Rochester, NY
    View full profile
  2. 2ZH

    Zach Hall

    Ivy House Realty · Henrietta, NY

    View profile
    • Commercial
    • Residential
    • Fix & flip
    • Land
    • Multi-Family (2-4 units)
    • Multi-Family (5+ units)
    • New Construction
    • Office/Retail
    • Primary Residence
    • Self-Storage
    • Short-term rental
    • Single-Family Rental
    • Townhouse/Condo

    Zach Hall is a Henrietta, NY agent, who specializes in fix & flip, land, multi-family (2-4 units), multi-family (5+ units), new construction, office/retail, primary residence, self-storage, short-term rental, single-family rental, and townhouse/condo.

    Zach Hall – Real Estate Investor & Licensed Agent with Ivy House Realty: With over a decade of experience in real estate, I’ve built my career around mastering multiple strategies and helping others grow their portfolios. As a Top 100 Realtor in the Greater Rochester area, I’ve developed deep market knowledge and a sharp eye for opportunities that create lasting wealth through my entity Roc Roots Realty LLC. My journey spans across buy-and-hold investing, BRRR strategies, fix & flips, short- and mid-term rentals, property management, commericial and retail real estate—giving me a well-rounded perspective on both active and passive investing. I thrive on finding and creating value, whether it’s transforming distressed properties, structuring creative off-market deals, or optimizing rental income streams. As the owner of and Asset Assignments LLC, I specialize in foreclosure acquisitions and wholesaling, connecting investors with high-potential opportunities that fit their strategies. Renovation, negotiation, and deal sourcing are at the core of what I do, and I’m always looking to network with like-minded investors to create win-win partnerships. Whether you’re new to real estate or scaling an established portfolio, I’m passionate about sharing knowledge, collaborating on deals, and helping others succeed in this business.

    Serves Brighton, Bristol, Canadice, Canandaigua, Charlotte, Chili, Churchville, Conesus, Conesus Lake, East Rochester, Fairport, Gates, Geneva, Greece, Hilton, Honeoye Falls, Irondequoit, Keuka, Keuka Park, Marion, Mendon, North Greece, Ogden, Ontario, Parma, Penfield, Pittsford, Rochester, Rush, Scottsville, Spencerport, Victor, Walworth, Webster
    View full profile
  3. 3PC

    Paul Casanzio

    Paul Anthony Homes · Henrietta, NY

    View profile
    • Commercial
    • Residential
    • Fix & flip
    • Long-term rental
    • Multi-Family (2-4 units)
    • Multi-Family (5+ units)
    • Short-term rental
    • Single-Family Rental

    Paul Casanzio is a Henrietta, NY agent, who specializes in fix & flip, long-term rental, multi-family (2-4 units), multi-family (5+ units), short-term rental, and single-family rental.

    We get it done! Combining an accounting background and a family dedicated to local real estate for decades, we have the knowledge and experience needed to create the best financial & investment decisions possible! Based in Rochester NY, I have helped dozens of investors invest throughout the Rochester Region from Buffalo to Syracuse to the finger lakes and everywhere in between! I have a team that focusses solely on investment property. From assisting in evaluation of properties, an in house investment lender, property management and beyond, we get it done!

    Serves Canandaigua, Geneva, RochesterAlso listed for Rochester, NY
    View full profile

Investing in Henrietta: the numbers

Metro-area figures from BiggerPockets market data, as of November 2026.

  • $204,600median home price
  • $1,143median monthly rent
  • 0.56%monthly rent to price
  • 4.1%unemployment rate

Source and definitions: Market Finder.

Nearby markets these agents also cover

Each town below has its own list of investor-friendly agents.

New YorkAll markets

Questions investors in Henrietta ask

Local answers only. The general ones (what investor-friendly means, what it costs, how vetting works) are on the main finder page.

What do Henrietta agents specialize in?

The 3 agents listed here specialize in fix & flip, land, long-term rental, mid-term rental, mobile home parks, multi-family (2-4 units), multi-family (5+ units), new construction, office/retail, primary residence, self-storage, short-term rental, single-family rental, and townhouse/condo.

Do these agents cover Canandaigua, Rochester, and Brighton too?

Yes. Between them, the agents listed here also serve Canandaigua, Rochester, Brighton, East Rochester, Fairport, Gates, Geneva, Greece, Irondequoit, Mendon, Ontario, Penfield, Pittsford, Rush, Scottsville, Victor, Walworth, Webster, Bristol, Canadice, Charlotte, Chili, Churchville, Conesus, Conesus Lake, Farmington, Hilton, Honeoye Falls, Keuka, Keuka Park, Marion, Monroe, North Greece, Ogden, Parma, Sodus, Sodus Point, and Spencerport. If your search is really greater Henrietta rather than the city itself, start with the agent whose reviews mention the town you are buying in.

How should I choose between them?

Read the investor reviews first, then the agent's own forum posts, which show how they think about a deal before you have spent an hour on the phone. Ask each for the last three investment deals they closed in Monroe County and how those deals performed. An agent who works with investors will have the numbers ready.

What is an investor-friendly real estate agent?

An investor-friendly real estate agent represents buyers who purchase property to rent, renovate, or resell rather than to live in. They can price a property against rent comps and renovation costs, not just against nearby sales, and they are used to offers written for speed and inspection terms an owner-occupant would not accept. Many are investors themselves.

Are you an agent in Henrietta?

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