Clean, localized, well-segmented data tends to outperform UI once costs tighten.From what I’ve seen working with different datasets, how those addresses are sourced makes or breaks downstream efficiency.Curious how you’re sourcing or filtering the addresses that feed into the API flow — manual criteria, stacked lists, or something else?

Street-by-street data and neighborhood grading can be a game changer, and even modestly undervalued areas in the Midwest can outperform higher-risk urban markets.

Income is usually whatever the applicant types in, and background or eviction data can be hit or miss depending on the state.

100% agree — list quality beats volume.From working with different datasets and campaigns, one pattern that keeps showing up is that segmentation by actual seller pain points (not just surface filters) drastically improves connect rates and conversation quality.We’ve also seen that dialing efficiency improves when data is refreshed and cleaned more frequently, even if overall list size is smaller.Curious if you’re seeing similar lift when lists are stacked by motivation vs. single-criteria pulls?

I would lead with that HARD in all your marketing.A few strategies beyond MLS:SELL IT AS A BUSINESS, NOT JUST A PROPERTYInclude your booking history, reviews, revenue data, and even your tech stack (PMS, smart locks, etc).

IMHO $15 for a book is a steal and I happily pay it, but I will never sign up for their $1,000 course...Highly recommended books, in order of importance:Real Estate Investing For DummiesProperty Management For DummiesABCs of Real Estate InvestmentBuilding Wealth One House At A TimeThe Small and Mighty Real Estate InvestorAs far as real estate data, look at population trends and free real estate reports. 

Reonomy's good but expensive for beginners, Prospect Now has cheaper entry but limited data depth.

The numbers usually make the right area clearer than broad demographic data does.

Your lender underwrites off listing data, your pro forma is built on listing data, and that gap doesn't surface until it's expensive.For your situation specifically, I'd exhaust the local options first.

Barry Minkow provided much data on a sample on many of the properties.