Residential Real Estate Broker · Bronx, NY · Member since 2016 · 11 posts · 1 vote
Hi everyone!
I have a email list of people who are going through bankruptcies and their off market properties. Any tips on how I should write an email convincing them to sell, or at least preview their home without sounding offensive?
Also, do you think it's better if I email, or cold call if I have their number?
Why not just drop them a hand-written letter in a hand-written envelope with a 1st Class stamp stating your interest in buying a home in their neighborhood and asking if they know of any that might be for sale?
After they heave a huge sigh of relief and get over the "too good to be true" moment (possibly a "Hallelujah!" or two), they'll likely respond to you by whatever method you suggest in your letter: e-mail, text, phone call, ...
... or not. Some remain in denial even thru the end of the process.
I've done yellow letters before but I didn't get a good response. The main reason I wanted to go to the email/cold call route is to save money. I'm fairly new in real estate and I'm trying to come up with alternative methods that won't break my pockets before I make a significant amount of money.
I like the "asking if they know of any properties for sale" it seems much less intimidating.