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Luxury Real Estate Marketing: The Power & Luxury of Laughter

Wednesday, April 28

Wednesday, April 28, 2010 at 12:10PM   Having a sense of humor and being able to laugh easily is a must for a luxury real estate marketing professional.  Given the nature of the business which often involves a life changin...


Luxury Real Estate Marketing: LOL Special Video Edition - No.4

Tuesday, April 27

  LOL Special Video Edition - No.4 Announcing the Launch of LOL Equestrian! Plus: LOL interviews Laurie Moore Moore, Founding CEO of the Institute for Luxury Home Marketng. LOL Equestrian We are excited to announce the launch of LOL Equestrian...


Luxury Real Estate Marketing at It's Best: The Alignment of Purpose

Thursday, April 22

    One of the very best luxury real estate marketing secrets is aligning the purpose of your practice with your clients and  also your community. Here is an example of how a major luxury department store  applied this pri...


Luxury Real Estate Marketing: How Do You Stay In Touch?

Tuesday, April 20

Are you staying in touch with your clients after the sale? Staying in touch does not mean boring them with articles about recent real estate related court cases, the real estate market report for their area, the cur...


Luxury Real Estate Marketing: Tapping Into Your Passion

Thursday, April 15

Thursday, April 15, 2010 at 12:00AM   Authenticity in your personal brand is essential when targeting high net worth clients in the realm of luxury real estate marketing.  Pretense will not get your very far in the long run. F...


Luxury Real Estate Personal Branding: Maintain Your Visibility- Part 3

Wednesday, April 14

  Wolfgang Puck The Ultimate Goal of Personal Branding: Global Brand Ubiquity When you think of Coke or Google you think of a brand that is ubiquitous which means ever-present and seen everywhere. Oprah is an example of a ce...