Could Helping Your Clients Access Capital Make You More Valuable to Them?

Could Helping Your Clients Access Capital Make You More Valuable to Them?

Nicholas FloydBusiness Member
NY · Member since 2026 · 181 posts · 61 votes

If you’re a CPA, accountant, tax professional, real estate agent, or financial professional, you probably already have business owners in your network who eventually need access to capital.

You don’t have to become a lender or try to figure out funding yourself.

That’s where a referral partnership can make sense.

I help business owners explore options such as:

• 0% APR business credit cards
• Business lines of credit
• Business loans
• SBA 7(a) financing
• Revenue-based funding
• Equipment financing

The goal is simple: you continue taking care of your client, and I handle the funding side.

And when a referral gets funded, there can be an opportunity for you to earn a referral commission without your client paying you anything for the introduction.

For example, a $200,000 funded referral could equal a $4,000 referral commission.

For those of you who work directly with business owners: how often do your clients ask you where they can find capital?

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  • Aaron ZimmermanBusiness Member
    Accountant · Chicago, IL · Member since 2018 · 2k+ posts · 1k+ votes
    1w

    Not often but when I was in audit, we knew the banking partners and would connect clients that way. It is a nice relationship overall especially for business owners and service providers 

  • Real Estate Consultant · Norfolk, VA · Member since 2017 · 345 posts · 201 votes
    2d

    I see this from both sides—as an accountant working with real estate investors and business owners, and as an investor myself.

    On the accounting side, I don't usually recommend financing unless a client asks or there's a specific need. Many of my clients already have lending relationships in place. When they don't, I look at the financials, cash flow, cost of capital, and what they're trying to accomplish before pointing them in a direction.

    As an investor, I'm more active with referrals. I regularly share lenders, banks, and vendors with other investors, especially newer ones, but I prefer recommending people I've personally used or vetted. I've also learned that the best financing option really depends on the deal—there's no one lender or product that makes sense every time.

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