Multi-family Investor · Marietta, GA · Member since 2011 · 40 posts · 6 votes
Hey Bigger Pockets!
Im not sure if this is the right spot for this question- but our company recently begun managing other commercial assets outside our own portfolio (we gained 6 new commercial clients in last 45 days using out contacts,).. but i was wondering, if anyone had any marketing tips to reach other commercial contacts to gain more clients for our rosters?
We have over generations of experience managing our own multifamily portfolio, so we think that doing ir for other owners is a logical additional revenue source for our firm.
We have the ability to market on a sizeable scale, but we are trying to decide in what manner is the best way to do so... emailing our contacts, Print campaign, etc..
Look for syndicators and see how you can add value for them. The PM function is definitely a tough one and it is good to have PM owners that think like property owners. I would sell that to other investors to see if you can rustle up some new clients.
I would suggest you contact some commercial brokers. This would be a starting point. Lawyers that setup limited partnerships would also be a good source.
This is an easy question! You need to meet all of the multifamily agents in your area. Almost all of the buyers & owners I work with ask me for management companies that I would recommend. Let me tell you who I send them -
I send them the agents who will tell my buyers that they can keep the buildings full, confidence goes a long way!
I once referred a potential buyer to a local property manager who told them "I wont even work in this area, its too hard to keep the units full and collect rents". Guess who never got another referral from us!!! They obviously weren't hungry enough to get out there and work.
Make friends with the agents and you should get plenty of referral business. With your experience it seems like you will run the properties well and agents would love to refer you!
This is an easy question! You need to meet all of the multifamily agents in your area. Almost all of the buyers & owners I work with ask me for management companies that I would recommend. Let me tell you who I send them -
I send them the agents who will tell my buyers that they can keep the buildings full, confidence goes a long way!
I once referred a potential buyer to a local property manager who told them "I wont even work in this area, its too hard to keep the units full and collect rents". Guess who never got another referral from us!!! They obviously weren't hungry enough to get out there and work.
Make friends with the agents and you should get plenty of referral business. With your experience it seems like you will run the properties well and agents would love to refer you!
Hi Johnny, Yep this is exactly what we have done this past week or so- we have signed two new clients (only about 50 units each) through our brokers network that knows our family.
We are looking at using prospectnow software, to allow our staff to cold call some of the building owners in Atlanta metro... I am wondering how this will seem from an owner prospective. I know that we can keep the assets full, we actually just started talking with a building owner in south beach (miami), you are correct- that is all he wanted to hear from us- that we would use our skills to keep his development full, expenses reduced, and that we would protect his investment.. We are thinking that the property management division is going to do very well, not just in Georgia, but we are already very used to managing our own assets on a national basis. .. Thanks for your input!