I'm looking at getting started with Airbnb/STR co-hosting. I need advice and any tips and tricks for getting started!
I have a partner that I’m going to be starting the business with. We are mainly going to market those who are managing Airbnb’s themselves and would like to give the day-to-day operations to a manager (myself).
I’m brand new to this and don’t know too much about it, but I could use any advice you have.
We’re planning on starting in the Los Angeles area. I live near Malibu and my partner lives near West Hollywood, so we have a fantastic amount of Airbnb owners to market to.
How do we sell ourselves to these Airbnb owners and how do we differentiate from other short term rental management companies like Evolve and Vacasa?
Thank you,
Ethan Hanes
Hey @Ethan Hanes, why would someone hire you do something you have never done before? You want to learn on the job with someone else's investment.
Basically you could ruin someone's property on VRBO and AirBNB so they have to start over. I understand you want to get started, but maybe you should start saving and buy a property and learn that way.
Michael,
Thanks for your response. The same reason anyone would ever hire a beginner. To give them experience and to get a discount. There would be no one starting any career if they weren’t allowed to be a “beginner”. In our situation, we would be sure that the expectations are laid out clearly with the owner. We would create a contract that demonstrates that the owner can relieve us of our co-hosting duties whenever. However, we both are commercial real estate agents and know the ins and outs of property management, solely by listening to other property owners.
Having rock-solid answers to these questions is a good start:
What kind of experience do you have in the STR market?
What do you do differently than your competition?
What do you do better than your competition?
How are you going to market to these hosts?
Are you licensed and insured to manage property for people?
Hey @Ethan Hanes, why would someone hire you do something you have never done before? You want to learn on the job with someone else's investment.
Basically you could ruin someone's property on VRBO and AirBNB so they have to start over. I understand you want to get started, but maybe you should start saving and buy a property and learn that way.
Are you licensed and insured to manage property for people?
I have an LLC and a real estate license in California.
Hey @Ethan Hanes, why would someone hire you do something you have never done before? You want to learn on the job with someone else's investment.
Basically you could ruin someone's property on VRBO and AirBNB so they have to start over. I understand you want to get started, but maybe you should start saving and buy a property and learn that way.
Michael,
Thanks for your response. The same reason anyone would ever hire a beginner. To give them experience and to get a discount. There would be no one starting any career if they weren’t allowed to be a “beginner”. In our situation, we would be sure that the expectations are laid out clearly with the owner. We would create a contract that demonstrates that the owner can relieve us of our co-hosting duties whenever. However, we both are commercial real estate agents and know the ins and outs of property management, solely by listening to other property owners.
Are you licensed and insured to manage property for people?
I have an LLC and a real estate license in California.
An LLC does nothing for being able to manage properties.
So are you licensed and insured to manage other people's properties?
You may be, I'm just checking.
Are you licensed and insured to manage property for people?
I have an LLC and a real estate license in California.
An LLC does nothing for being able to manage properties.
So are you licensed and insured to manage other people's properties?
You may be, I'm just checking.
No. What kind of licensing and insurance is required?
Are you licensed and insured to manage property for people?
I have an LLC and a real estate license in California.
An LLC does nothing for being able to manage properties.
So are you licensed and insured to manage other people's properties?
You may be, I'm just checking.
No. What kind of licensing and insurance is required?
Well it appears neither of us knows. But you should find out what it takes to be legal before trying to fo it.
Just trying to keep you out of trouble.
Are you licensed and insured to manage property for people?
I have an LLC and a real estate license in California.
An LLC does nothing for being able to manage properties.
So are you licensed and insured to manage other people's properties?
You may be, I'm just checking.
No. What kind of licensing and insurance is required?
Well it appears neither of us knows. But you should find out what it takes to be legal before trying to fo it.
Just trying to keep you out of trouble.
Hey @Ethan Hanes, why would someone hire you do something you have never done before? You want to learn on the job with someone else's investment.
Basically you could ruin someone's property on VRBO and AirBNB so they have to start over. I understand you want to get started, but maybe you should start saving and buy a property and learn that way.
Michael,
Thanks for your response. The same reason anyone would ever hire a beginner. To give them experience and to get a discount. There would be no one starting any career if they weren’t allowed to be a “beginner”. In our situation, we would be sure that the expectations are laid out clearly with the owner. We would create a contract that demonstrates that the owner can relieve us of our co-hosting duties whenever. However, we both are commercial real estate agents and know the ins and outs of property management, solely by listening to other property owners.
Hey @Ethan Hanes, so everyone does have to start somewhere, but usually that is under someone who has the experience. Internships etc.
Like @Dave Stokley, I usually don't hire recent college grads that have never actually done the work. The company I worked for was huge so getting RCG's was acceptable for some entry level jobs. They have the infrastructure and a lot of people overseeing new peoples work while they learn.
So would you take your car for major service, like a head gasket, to a shop that had never touched a car before? They will do the job for 1/4 the cost of experienced shops. it's your only car and you rely on it for everything.
That is kinda what you are asking of owners.
Are you licensed and insured to manage property for people?
I have an LLC and a real estate license in California.
An LLC does nothing for being able to manage properties.
So are you licensed and insured to manage other people's properties?
You may be, I'm just checking.
No. What kind of licensing and insurance is required?
Well it appears neither of us knows. But you should find out what it takes to be legal before trying to fo it.
Just trying to keep you out of trouble.
Agreed! The last thing I’d want is to get in trouble!
Hey @Ethan Hanes, why would someone hire you do something you have never done before? You want to learn on the job with someone else's investment.
Basically you could ruin someone's property on VRBO and AirBNB so they have to start over. I understand you want to get started, but maybe you should start saving and buy a property and learn that way.
Michael,
Thanks for your response. The same reason anyone would ever hire a beginner. To give them experience and to get a discount. There would be no one starting any career if they weren’t allowed to be a “beginner”. In our situation, we would be sure that the expectations are laid out clearly with the owner. We would create a contract that demonstrates that the owner can relieve us of our co-hosting duties whenever. However, we both are commercial real estate agents and know the ins and outs of property management, solely by listening to other property owners.
Thank you for the advice! I am definitely going to try to learn the ropes myself. I am a very analytical person and will never make any claims or give any advice outside of my own ability. Again, to reiterate, I am looking to Co-Host. The property owner KEEPS COMPLETE control of the property. In the event they do not like my services, they can cancel it. There really is no risk involved.
Hey @Ethan Hanes, so everyone does have to start somewhere, but usually that is under someone who has the experience. Internships etc.
Like @Dave Stokley, I usually don't hire recent college grads that have never actually done the work. The company I worked for was huge so getting RCG's was acceptable for some entry level jobs. They have the infrastructure and a lot of people overseeing new peoples work while they learn.
So would you take your car for major service, like a head gasket, to a shop that had never touched a car before? They will do the job for 1/4 the cost of experienced shops. it's your only car and you rely on it for everything.
That is kinda what you are asking of owners.
Hey @Ethan Hanes, so everyone does have to start somewhere, but usually that is under someone who has the experience. Internships etc.
Like @Dave Stokley, I usually don't hire recent college grads that have never actually done the work. The company I worked for was huge so getting RCG's was acceptable for some entry level jobs. They have the infrastructure and a lot of people overseeing new peoples work while they learn.
So would you take your car for major service, like a head gasket, to a shop that had never touched a car before? They will do the job for 1/4 the cost of experienced shops. it's your only car and you rely on it for everything.
That is kinda what you are asking of owners.
I agree with Michael that you do need some experience before many people will trust you. Kinda like a house that has a bunch of positive reviews vs one that doesn't.
Hey @Ethan Hanes, so everyone does have to start somewhere, but usually that is under someone who has the experience. Internships etc.
Like @Dave Stokley, I usually don't hire recent college grads that have never actually done the work. The company I worked for was huge so getting RCG's was acceptable for some entry level jobs. They have the infrastructure and a lot of people overseeing new peoples work while they learn.
So would you take your car for major service, like a head gasket, to a shop that had never touched a car before? They will do the job for 1/4 the cost of experienced shops. it's your only car and you rely on it for everything.
That is kinda what you are asking of owners.
Hey @Ethan Hanes, it was a simple analogy to point out lack of experience and how hard it is to sell it. I will say there is so much more to management than the nuts and bolts. Most of what you are talking about experience wise has zero to do with running a STR. If all you are trying to do is get the maximum net profit, it will be a loser from the get.
If it ain't rocket surgery, get to it. I agree with @Dave Stokley, why even ask if you got it all in hand?
I appreciate your enthusiasm, but your attitude here has shown you might not have the temperament run a STR. Dealing with guests, neighbors, police, the city, the county, VRBO, AirBNB, cleaners, handy people...the list is almost endless and they will be much tougher on you than we are.
If I listened to everyone who told me I couldn't do something, I'd still be welding on the oil rigs in Saskatchewan, Canada. That being said, you are jumping into a world that is flooded with professionals. Have you thought about bringing an experienced person on to your team to help you with the intricacies of making sure your business is 100% reliable and safe (for you). I think you need to reach out in your area and grab up a partner who knows the ins and outs. That will be your easiest avenue.
Read "Exactly What to Say for Real Estate Agents", if you haven't yet. That will help you in the verbiage you need to sell. Don't bring negative into your sales pitch, and fake it until you make it.
Good luck! Make sure you have your butt covered!
Why would anyone hire you if you have 0 STR experience?
How can you address this and get experience?
Hey @Ethan Hanes, so everyone does have to start somewhere, but usually that is under someone who has the experience. Internships etc.
Like @Dave Stokley, I usually don't hire recent college grads that have never actually done the work. The company I worked for was huge so getting RCG's was acceptable for some entry level jobs. They have the infrastructure and a lot of people overseeing new peoples work while they learn.
So would you take your car for major service, like a head gasket, to a shop that had never touched a car before? They will do the job for 1/4 the cost of experienced shops. it's your only car and you rely on it for everything.
That is kinda what you are asking of owners.
Why would anyone hire you if you have 0 STR experience?
How can you address this and get experience?
Drew,
This is a good thought. I’m expecting my first client to naturally be someone I know or someone I have worked with previously on something else real estate related.
This way, I can gain experience and learn to build my experience.
Ethan
If I listened to everyone who told me I couldn't do something, I'd still be welding on the oil rigs in Saskatchewan, Canada. That being said, you are jumping into a world that is flooded with professionals. Have you thought about bringing an experienced person on to your team to help you with the intricacies of making sure your business is 100% reliable and safe (for you). I think you need to reach out in your area and grab up a partner who knows the ins and outs. That will be your easiest avenue.
Read "Exactly What to Say for Real Estate Agents", if you haven't yet. That will help you in the verbiage you need to sell. Don't bring negative into your sales pitch, and fake it until you make it.
Good luck! Make sure you have your butt covered!
So good Napoleon. Thanks for the input. I moved out to California from Minnesota and pretty much everyone was telling me to stay in Minnesota and get a “comfortably paying” full time job. I didn’t want to be stuck in the cycle at 20, so I decided to move to California and start life as an entrepreneur! I can relate to you in a lot of ways.
I naturally tend to be extremely cautious and analytical when it comes to contracts, claims, forms, legality, etc. I’m going to do my best to stay out of trouble in this business but I’m so excited to get started.
@Ethan Hanes why partner you sound educated enough to cut the middle man and do it yourself!
Hey @Ethan Hanes, so everyone does have to start somewhere, but usually that is under someone who has the experience. Internships etc.
Like @Dave Stokley, I usually don't hire recent college grads that have never actually done the work. The company I worked for was huge so getting RCG's was acceptable for some entry level jobs. They have the infrastructure and a lot of people overseeing new peoples work while they learn.
So would you take your car for major service, like a head gasket, to a shop that had never touched a car before? They will do the job for 1/4 the cost of experienced shops. it's your only car and you rely on it for everything.
That is kinda what you are asking of owners.
Yes. That’s why I’m offering advice. What are you confused about?
I live in CA so never needed to get an Airbnb here but I was told short term stay is not allowed. Guest stay for a month at least. Anyone knows if this is accurate?