"Traction" is a must read for business owners

[Devin James]

"Traction" by Gino Wickman has been a game-changer for our company and my personal life. The book introduces the Entrepreneurial Operating System (EOS), a framework designed to help businesses clarify, simplify, and achieve their vision.

We use it for vision alignment, goal setting, & accountability.

My wife and I also use it in our personal lives to ensure that we are aligned with our values and goals and are taking the right steps to reach them.

What book has changed the trajectory of your business and/or life?

[Jai Johnson]

That's a great book, I think it goes long well The E-Myth by Michael E. Gerber

I usually recommend people read the E-Myth an then read Traction. Having already read Traction, I would still recommend E-Myth if you haven't already.