Hello,
I am from California, a newbie, looking for out of state opportunities as a first investment. I have been looking at Memphis Investment Properties (turnkey) and wondering if anyone has experience or feedback about them?
Thanks very much,
Mina Skoutelakis
Hello @Mina Skoutelakis,
Turnkey is a purchase method, nothing more. Buying turnkey does not reduce your due diligence effort.
Start by selecting an investment location. The location is the most important investment decision you will make. Select a location that meets all the following criteria.
You may have noticed that I use rent increase and appreciation interchangeably. The reason is that appreciation and rents are tied together. If prices increase (appreciation), rent will follow, but with a 2 to 10-year lag depending on the market. What is happening with property prices before COVID is an excellent indicator of what will happen with rents in the future.
If you select a location that meets all the above criteria, you are off to a good start. The next step is to decide what to buy. It is not as simple as buying a property that looks like a good investment. When you buy a property, you also select many things that you cannot change in the future. See the diagram below.
As shown in the diagram, the property defines the tenant pool. The vacancy cost differences between tenant pools can be huge. For example, there are three major tenant pool segments in Las Vegas. Below is an illustration showing the annual vacancy cost for each.
Determine the tenant pool you want to target by interviewing multiple local property managers. The best tenant pool will have a high concentration of "good" tenants. I define a good tenant as someone who:
Once you know the tenant pool you want to target, you can then define the property characteristics this tenant pool is willing and able to rent. Below is the least you need to know.
Now that you know what kind of the properties you want to buy, the next step is to decide on a purchase method.
In general, turnkey properties will always be more expensive than a direct purchase, which results in a lower return and lower equity. Turnkey providers must charge enough to cover renovation, carrying costs, marketing expenses, tenant acquisition, and profit. These costs are in addition to the actual property acquisition cost. Below is a diagram illustrating the cost difference between direct vs. turnkey. The difference between a direct purchase and buying turnkey is what I call the "convenience fee."

Note that even though you pay more with turnkey and have a lower return and equity, you save time. Convenience is the main value of buying turnkey.
An investment team has all the skills you need to acquire investment properties including the following.

Most of the services will be low cost and some will be free to you as the buyer. Working with an investment team will increase your return and initial equity, but it will take more of you time.
Below are two of the concerns I have heard from people who purchased turnkey.
Most turnkey providers put all their money into cosmetics, not systems. Painting, carpet, and light fixtures are small cost items compared to termites, roof, plumbing, wood rot, electrical, HVAC, and foundation issues. For example, during a recent inspection of a flipped property, we learned that the plumbing system was shot and the flipper patched over leaks. Estimated cost to re-plumb the house,$10,000. In comparison, the paint and carpet and everything else probably cost under$5,000.
I have also heard that some turnkeys do not provide an independent inspection report or even allow the property to be inspected. Unless you know the property's actual condition, how do you know the actual acquisition cost? Never buy a property without an independent property inspection. Also, do not use a property inspector recommended by the turnkey company.
One of the selling points for turnkeys is that they manage the property after the sale. The flip side is that you cannot use a different property manager, even if you are dissatisfied with their property manager's performance. Read the turnkey's property manager's reviews. One large turnkey's property manager has a rating of 1.5 stars based on a large number of reviews. Such a poor-performing property manager will result in more frequent tenant turns, generating more income for the property manager and lower returns for you.
I recommend the following as a condition of a turnkey purchase.
If you obtain all the above, buying turnkey or direct becomes a simple time saved vs. return decision.
Hi Mina - I'm also from CA and I have bought a property from Memphis Investment Properties (and have multiple others also managed by Reedy who is their PM company). The process of buying from them was great - very easy. We had a handful of things that showed up on the home inspection and to my surprise they fixed them all! (most home inspections include silly little things don't need to be addressed). I have had some issues with Reedy but they seem to be getting better
Thank you @Jason Rhodewalt. Is it true to assume that as a turnkey, most purchases will not meet the 1% rule? I'm still trying to understand the downsides of turnkey - assuming it's like buying from Whole Foods vs. Grocery Outlet :)
@Mina Skoutelakis correct - you will not make 1% rule with TK. There are two downsides to TK
1) You're paying a premium price for a premium product so you have basically no equity when you start (BRRRR investors hate this idea)
2) You're paying a premium price so you Cash on Cash return will be lower then if you buy the same house yourself and do some repairs and then rent it out
To me for first time OOS investors I think its a great way to start. You won't maximize your returns but it's basically zero work and it gets you in the game
Thank you @Jason Rhodewalt. If you have a recommendation of who to work with at Memphis Investments, I'd love to hear. I've never been to Memphis, so I have no understanding of neighborhoods, etc.
I would strongly encourage you to do your research regarding Memphis neighborhoods before you buy. I do not own turnkey and have never bought. I also do not know anything about Memphis. However, I have seen advertisements from turnkey companies selling in two cities which I know intimately and the prices tended to be 2x-4x of what the advertised properties were worth. Moreover, many of the properties were located in dangerous areas where growth within any foreseeable future is highly unlikely.
I would strongly encourage you to do your research regarding Memphis neighborhoods before you buy. I do not own turnkey and have never bought. I also do not know anything about Memphis. However, I have seen advertisements from turnkey companies selling in two cities which I know intimately and the prices tended to be 2x-4x of what the advertised properties were worth. Moreover, many of the properties were located in dangerous areas where growth within any foreseeable future is highly unlikely.
@Darius Ogloza Thank you. Would you mind sharing how I would (as an inexperienced new investor) determine true home values (besides comparing against Zillow, etc.) and do you use Neighborhood Scout re: crime rates?
I would strongly encourage you to do your research regarding Memphis neighborhoods before you buy. I do not own turnkey and have never bought. I also do not know anything about Memphis. However, I have seen advertisements from turnkey companies selling in two cities which I know intimately and the prices tended to be 2x-4x of what the advertised properties were worth. Moreover, many of the properties were located in dangerous areas where growth within any foreseeable future is highly unlikely.
To do this right, you really need to have the bandwidth to take a deep dive and learn the city, zip code by zip code and neighborhood by neighborhood. In many of these cities, property values differ materially block by block. For example, from my past experience, I can tell you that there is a substantial difference in value in properties east of Culver Rd in Rochester NY than immediately west of Culver Rd. You really have to know the area that well to succeed at this.
Old fashioned roll up the sleeves research and visits to the places you mean to invest are, in my humble view, absolutely essential. Otherwise, you are at the mercy of a seller's characterization of a "good deal" - some place you never want to be. There really are no simple shortcuts. There are a lot of useful resources on the web - city data, scout, zillow but there's no substitute for spending time in a rental car zooming around.
@Mina Skoutelakis I am a customer of Memphis Investment Properties and have one SFH with them. I visited MIP back in 2018 and dealt with Mark Hart. He educated me on why Memphis is a great place to invest and what areas to purchase in after determining what class of property would fit my goal of a balance of cash flow vs appreciation. Reedy is their property mgmt arm and the systems they have in place regarding handling maintenance and collections is impressive. I hope to purchase more investment properies with them in the future. Please message me if you have any questions regarding MIP.
Good evening. I currently have a listing that would be a great investment. I will message you directly
@Darius Ogloza - Thank you for your post message. Makes complete sense.
We are not a turnkey company or a management company. We are based in Memphis. I am happy to provide honest (third party) feedback on some of the turnkey companies. Most of them do a great job...some only invest in Class A & B zip codes, some invest in Class A-C, some invest only in C-D zip codes, and some aren't really turnkey companies.
We don't provide turnkey options and don't have anything to sell you.
Private message me if I can be of service. I sold 380 houses last year (just me) many of them to the turnkey guys. I can tell you where they buy, what they sell them for, what they rent for, and what areas they avoid.
There is no home owners exemption in TN. Mississippi has it (but it applies to owner occupants). MS property taxes are lower, but they have an income tax. TN does not have an income tax. Our taxes for low end properties are usually $1000 or less. For properties over $130K I'd say they are $1500 a year.
There is no home owners exemption in TN. Mississippi has it (but it applies to owner occupants). MS property taxes are lower, but they have an income tax. TN does not have an income tax. Our taxes for low end properties are usually $1000 or less. For properties over $130K I'd say they are $1500 a year.
IN Vegas I pay 1500 a year for a 300k non owner occ.. Vegas has probably the best of all worlds NO income tax and tax rates half of other states along with no weather concerns for on going maintenance.. plus when you run the numbers and you can buy a 300k prop that cash flows the same as a 100k prop in another market your fishing in the 700 plus Non section tenant pond.. I find that attractive.
Thank you for the kind remarks @Richard V. and @Jason Rhodewalt glad your experiences working with our company went well. Hello @Mina Skoutelakis glad you are doing some research on our company we'd be happy to answer any questions for you! I have some introductory videos and booklets about our company and Memphis I would be happy to share with you. Best of luck to you!
Here are some recent stats on Memphis from Chandler Reports
Home sale prices were up as well rising 17% in August with an average price of $245,436 for the month compared to August 2020's average home sale price of $210,494.
November 9th I closed on a 4/2 SFR in Whitehaven for 139k, 25% down, 3.5% mortgage rate. It appraised at 150k. Rent is $1195/mo.
This is my first income property, so I went with a turnkey operator (Memphis Turnkey) that I heard about on a the GRE podcast.
I visited Memphis in July, taking a tour of different neighborhoods in which Memphis Turnkey buy. Andrew Akins, their investor relations guy, drove me around, showing me various properties in different states of rehab. It was helpful to see the work firsthand, and I chose the home to get in contract from those I saw. The whole process from rehab to leased tenant was four months. They were professional, helpful and communicative. They responded to requests immediately. What I appreciated was their updates on the process through the portal software.
Give them a call if a turnkey product might work for your portfolio. They do their own management (CB Properties), charging 8% for management.
Hello @Mina Skoutelakis,
Turnkey is a purchase method, nothing more. Buying turnkey does not reduce your due diligence effort.
Start by selecting an investment location. The location is the most important investment decision you will make. Select a location that meets all the following criteria.
You may have noticed that I use rent increase and appreciation interchangeably. The reason is that appreciation and rents are tied together. If prices increase (appreciation), rent will follow, but with a 2 to 10-year lag depending on the market. What is happening with property prices before COVID is an excellent indicator of what will happen with rents in the future.
If you select a location that meets all the above criteria, you are off to a good start. The next step is to decide what to buy. It is not as simple as buying a property that looks like a good investment. When you buy a property, you also select many things that you cannot change in the future. See the diagram below.
As shown in the diagram, the property defines the tenant pool. The vacancy cost differences between tenant pools can be huge. For example, there are three major tenant pool segments in Las Vegas. Below is an illustration showing the annual vacancy cost for each.
Determine the tenant pool you want to target by interviewing multiple local property managers. The best tenant pool will have a high concentration of "good" tenants. I define a good tenant as someone who:
Once you know the tenant pool you want to target, you can then define the property characteristics this tenant pool is willing and able to rent. Below is the least you need to know.
Now that you know what kind of the properties you want to buy, the next step is to decide on a purchase method.
In general, turnkey properties will always be more expensive than a direct purchase, which results in a lower return and lower equity. Turnkey providers must charge enough to cover renovation, carrying costs, marketing expenses, tenant acquisition, and profit. These costs are in addition to the actual property acquisition cost. Below is a diagram illustrating the cost difference between direct vs. turnkey. The difference between a direct purchase and buying turnkey is what I call the "convenience fee."

Note that even though you pay more with turnkey and have a lower return and equity, you save time. Convenience is the main value of buying turnkey.
An investment team has all the skills you need to acquire investment properties including the following.

Most of the services will be low cost and some will be free to you as the buyer. Working with an investment team will increase your return and initial equity, but it will take more of you time.
Below are two of the concerns I have heard from people who purchased turnkey.
Most turnkey providers put all their money into cosmetics, not systems. Painting, carpet, and light fixtures are small cost items compared to termites, roof, plumbing, wood rot, electrical, HVAC, and foundation issues. For example, during a recent inspection of a flipped property, we learned that the plumbing system was shot and the flipper patched over leaks. Estimated cost to re-plumb the house,$10,000. In comparison, the paint and carpet and everything else probably cost under$5,000.
I have also heard that some turnkeys do not provide an independent inspection report or even allow the property to be inspected. Unless you know the property's actual condition, how do you know the actual acquisition cost? Never buy a property without an independent property inspection. Also, do not use a property inspector recommended by the turnkey company.
One of the selling points for turnkeys is that they manage the property after the sale. The flip side is that you cannot use a different property manager, even if you are dissatisfied with their property manager's performance. Read the turnkey's property manager's reviews. One large turnkey's property manager has a rating of 1.5 stars based on a large number of reviews. Such a poor-performing property manager will result in more frequent tenant turns, generating more income for the property manager and lower returns for you.
I recommend the following as a condition of a turnkey purchase.
If you obtain all the above, buying turnkey or direct becomes a simple time saved vs. return decision.
Thanks @Eric Fernwood! As a newbie, looking to make my first investment, I found your breakdown of criteria to extremely helpful! I took lots of notes. I was drawn here by an interest in turnkey properties in Memphis and have been reviewing/interviewing various providers, Memphis Investment Properties among them. I would love to hear from anyone else with any investors who have experiences with and recommendations of turnkey providers in Memphis.
Thanks @Eric Fernwood! As a newbie, looking to make my first investment, I found your breakdown of criteria to extremely helpful! I took lots of notes. I was drawn here by an interest in turnkey properties in Memphis and have been reviewing/interviewing various providers, Memphis Investment Properties among them. I would love to hear from anyone else with any investors who have experiences with and recommendations of turnkey providers in Memphis.
Lisa
I just came back from Memphis after checking out our rentals there as I believe in trust but verify.
All properties were in decent condition, some I have never seen before.
Tennessee has a Fonce tax exemption for excise tax so be sure your CPA gets that so you can avoid excise tax if you're not filing as C-Corp.
We've worked with current property management for 11 years successfully, Mid South Home Rentals in Arlington,Tn. Talk to Chris Peak.
Best of luck
The biggest challenges with Turnkey providers:
1) Terrible renovation work - we've taken over many properties that investor bought turnkey and they were shocked to learn the true condition of their property from our TakeOver video.
---So, get a GREAT property inspector NOT recommended by the turnkey company to avoid bias.
2) Misrepresenting Property Class - have seen many turnkey providers in Metro Detroit area sell OOS investors Class C properties as Class B.
---So, learn the neighborhoods where you plan to invest and use Google Streetview to virtually explore them.
3) Poor Tenant Screening - they typically can't sell a property until they place a tenant. So, they have a conflict of interest in waiting for the right tenant.
---So, insist on them providing the rental application and supporting docs for your review. This means YOU need to learn how to evaluate a rental application!
4) Poor Property Management - Where do you think a turnkey provider will put their best staff, on selling properties and making $5k+/transaction or on property management and making $80/month transactions?
---So, ask about their standard operating procedures and make sure your management contract has an easy termination clause.
What are your options if you experience one of the above? Everyone thinks they can sue to solve the problem.
Do you realize how much it will cost to hire an OOS attorney to sue the turnkey company?
Unfortunately, the majority of investors that experience terrible service from turnkey companies, figure out that it's not worth spending tens of thousands of dollars suing their turnkey provider and just move on - which allows the turnkey provider to not change their ways and stay in business:(
You should also check out this BP thread about the topic:
Thanks @Eric Fernwood! As a newbie, looking to make my first investment, I found your breakdown of criteria to extremely helpful! I took lots of notes. I was drawn here by an interest in turnkey properties in Memphis and have been reviewing/interviewing various providers, Memphis Investment Properties among them. I would love to hear from anyone else with any investors who have experiences with and recommendations of turnkey providers in Memphis.
Curious to hear if you bought?