Year one as a Realtor

Year one as a Realtor

Real Estate Broker · Triangle Area, NC · Member since 2012 · 587 posts · 214 votes

Hello BP community! First off, I want thank each and every one of you especially @JoshuaDorkin and @BrandonTurner because without you guys we would be missing the wealth of information that this community provides. I listen to every podcast and have learned as much as my brain can handle!

With that being said, one thing I decided to do more of in 2014 is being active on the forums here instead of the lurker I have been for over a year now. I think I should start by sharing my story as a first year active Florida real estate agent which has a little bit of both failures and successes. Moderator feel free to move this post to wherever you see fit. Enough small talk let us get onto the good stuff...

After going back and forth with the decision for quite awhile I decided to take the plunge and obtain my real estate license. The class itself was quite easy but the Florida real estate exam was a bear of a test. After three failed attempts, I finally passed it on the fourth try. With that out of the way, I set out on my mission to become the most successful real estate agent that ever existed in south FL. I paid my dues to join the Greater Fort Lauderdale Board of Realtors, found a broker to hang my license with, and thought that I was well on my way to dominating the real estate market. So after I woke up from that dream, I realized that this planned takeover would not be as simple a process as I had anticipated. Bear with me as this will be a long but informative post.

This is the part where I will share some failures that hopefully will prevent others from making the same mistakes I did starting out as a Realtor.

  • Setting unattainable goals when starting as a new agent. My thought process was that I would pass the state exam, get my RE license, and immediately begin making lots of money. WRONG! Unless you have several high dollar listings already lined up then don't plan on making much money right off the bat. My broker's office manager put it to me like this on the day I joined them: "Most new agents don't make it past the first year because it's pretty slow starting out. But after that first year things get a little better...not much, but a little." Boy was he ever right! After about six months of not making much progress I was ready to give up but thank goodness I didn't. That brings me to my next point...
  • Giving up before I got started; not keeping a positive mindset. This is much easier said than done and I'm sure has been posted many times on BP. It is truly the foundation to building anything great. My problem was that I had a "can't do" attitude towards everything even though I considered myself a very upbeat, positive person. As much as you may get discouraged, you must continually make a conscious effort to keep yourself focused on what you CAN DO, not what you can't.
  • Not utilizing my contacts. Your network is your net worth. Again, you have probably heard this over and over again but it is very true. My big mistake was that I thought complete strangers or people I barely knew would trust me to be their Realtor. I would go so far as to say I thought that they should trust me because I'm such a stand-up guy, right? WRONG! You can be as honest as Abe Lincoln but that means nothing to someone who barely knows you. Needless to say, as soon as I tapped into my network of friends, family, associates, etc. I got my first client. Woohoo!
  • Rushing to join a brokerage without doing my homework. I basically went blind chasing the lights in the beginning. My first broker was a successful young man who portrayed an image of success very well; he had multiple million dollar listings, had his initials stitched into the cuffs of his dress shirts, owned a nice car, boat, and a helicopter, . He's a great guy and still someone I would call on if I needed advice but it just wasn't a good fit for me as a new Realtor. The brokerage offered minimal training, marketing, etc. which basically left me to fend for myself. Not recommended if you're a brand new Realtor starting out but a learning lesson nonetheless. I found a mentor, switched to the same brokerage as him, and the rest is history for now.

With that being said, let's get into my first deal which was a rental. Almost four months into being a newly licensed agent I finally picked up my first clients at the beginning of June 2013. They were a couple in their mid-30's who had been renting for two years. The husband had dealt with a foreclosure from his previous marriage so that kept them from buying a home. They were renting a pretty big house in west Broward county for $2,300/month. However, the landlord decided to sell the house which forced them to move. So I began searching for properties around the $2,000/month price with the idea that they would save the extra $300 per month to put toward a down payment when they were ready to buy. Fast forward to August and we found the perfect rental house for $1,900/month. Even though my commission was only a little over $900 it was still an invaluable learning experience just dealing with the client and showing properties. They will be buying a home in the $200-$300k range in the next six months. And they also referred me my first seller lead!

My first actual listing was a 2BD/2BA condo in a 55+ community located in west Broward county. The owner was a 99-year old lady who was surprisingly of sound mind & body. She had purchased the unit brand new in 1994 but hadn't lived there since around 2008. Let me just say that dealing with this particular area proved to be a pain in the you know what. No disrespect to any of the 55+ folks here on BP but you can't tell older folks a damn thing! My client was pretty easy to get along with but the potential buyers were the exact opposite. For a property that finally sold at $61,000 you would have thought it were closer to $61 million. I got this condo under contract in August 2013 and it just closed at the end of January 2014. I had several offers come in but they all fell through due to the banks not wanting to finance the deal because of the recreation lease. Essentially the recreation lease means that when you purchase a condo in the development you are leasing out the recreational facilities (pool, tennis court, golf course, movie theater, etc.) rather than owning a percentage of said facilities. That caused three separate deals to fall through for us. Thankfully a cash buyer came along a few weeks before my contract with the seller was set to expire. Once we got the ball rolling and the deal was set to close, Chase bank informed us that the payoff amount was more than the price my seller had agreed upon. A little over $1,000 was standing in the way of me closing my first listing! At this point I'd had enough of the headaches & heartbreaks so I decided to take a reduced commission in order to seal the deal. Do I regret taking less money in order to make the closing happen? NOT. AT. ALL. My seller was happy to get rid of the condo, the buyer was happy to get into the new place, and I was happy to close my first deal as a seller's agent. All is well that ends well and I think it ended pretty damn well. Here's to hoping the second year in real estate is better than the first!

Thanks for reading and I hope my post is both informative and helpful to anyone who may be venturing down the same path as myself!

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Orlando, FL · Member since 2013 · 165 posts · 62 votes
12y

Michael

What a great post! I am glad you are still here . I hope you have some written down committed to goals. I did not read that you did. If you don't, NOW would be a good time to do that

If you do not know what a proper goal is, read this. Friends and networking is great, but sooner or later, you have to talk to strangers.

Are you making your phone ring with your own blog? Do you post videos on You Tube? That will ring your phone. Do you have a profile on Trulia? Do you have a profile on Zillow? Do you blog and learn on Active Rain? Are you blogging right here on BP? Are you on Google plus? Do you answer questions on Trulia Voices? Do you answer questions on Yahoo questions? If I Google your name, what comes up? The only correct answer is you. If you want strangers to trust you, be recognized on the internet as an authority.

Call a forsalebyowner. make an appointment with them. Suggest that watch your introductory video on You Tube before the appointment. If you call an expired listing, suggest that watch your You Tube video "Why Your House Didn't Sell" before your appointment.

If I Googled "Best Realtor in Ft Lauderdale" , would you come up? Make that happen. Start by writing an article,"Best Realtor in Ft Lauderdale' and post it here on BP. Tell us who the best Realtor in Ft Lauderdale is and why we should call. Be sure to put your number in the article.

Take your written down committed to goals and break them down into monthly activities. You need to set a goal to talk to one new prospect every day. Your post sounds like your have the desire.

Have you read Og Mandino's book, "The Greatest Salesman in the World"? It is the best book ever written about salesmanship. Read a book a month minimum.

If you are not calling expired listings, you need to start.

I listed at least ten expired listing every month for ten years. It is not hard to do. I think it is probably easier to do than it was when I was doing it. They are going to list with somebody today. It might as well be you.

You are on the right trail. If you need any specific advise

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  • Realtor · Houston, TX · Member since 2011 · 916 posts · 296 votes
    12y

    Good post. I'm just starting my RE course. I have already started telling everyone I'll be an agent soon. Is the second brokerage larger than the first? BTW NC is a great state. Most people are surprised when I tell them about the excellent real estate opportunities. It's one of the best kept secrets.

  • Real Estate Broker · Triangle Area, NC · Member since 2012 · 587 posts · 214 votes
    12y

    @Shanequa J. Thank you very much! Actually the second brokerage I joined is "smaller" than the first but they are more into commercial investing which is a long-term goal of mine. My broker and his business partner currently have several large (20+ unit) multifamily properties throughout Miami Beach & Miami that they own & manage along with some other non-real estate related businesses. I agree NC is a great state. Although I am originally from West Virginia and recently moved to NC from FL I have no complaints thus far other than the cold weather. From talking to local Realtors, investors, etc. it seems that the Raleigh/Durham/Chapel Hill area didn't get hit as hard from the financial collapse as other areas of the US. The only challenge for me now is building up a solid network in the area. Feel free to send any contacts you may have throughout the area my way! :)

  • Rental Property Investor · Knoxville, TN · Member since 2011 · 701 posts · 531 votes
    12y

    @Michael Jobe Congrats on the first deal, you know what they say, be consistent and persistent. Have you considered working with investors in your area? Most agents don't understand how investors operate and don't see the tremendous opportunity by working with an investor. Just a thought. Good luck to you.

  • Real Estate Broker · Triangle Area, NC · Member since 2012 · 587 posts · 214 votes
    12y

    @Christopher B. Thank you sir! Consistency and persistence definitely pays off. I'm glad you mentioned working with investors because I actually did link up with an investor group in the Miami/Broward county area but even though I understood the way they operated I was still too inexperienced (and slow) for what they were trying to accomplish. I still maintain a good connection with them but I have since relocated to North Carolina so I don't come across the off market deals in that area like I used to. On another note, my girlfriend is a UT alumni with many contacts in the Knoxville area so if there is ever any way I can help you out with anything at all in that area don't hesitate to let me know.

  • Involved In Real Estate · Long Beach, CA · Member since 2014 · 10 posts · 2 votes
    12y
    That was a great post. I'm about to take my real estate exam in a week and a half and I'm doing my homework for the correct broker right now. So how did it take you to get a listing from a random person?
  • Real Estate Broker · Triangle Area, NC · Member since 2012 · 587 posts · 214 votes
    12y

    @Jalonni "Jay" Diggs Thank you sir! If I'm reading your question correctly then you're asking how long it took to get a listing from a random person? If that is indeed your question then the answer is it still hasn't happened! My first listing was a referral from another client.

    To break it down as far as chain of referrals to actual clients is something like this:

    my girlfriend's financial adviser referred my first rental client who then referred my first listing

    So basically my girl's financial adviser was a guy who we were good friends with and would hang out with a regular basis for dinner, drinks or whatever. He calls my girlfriend one day saying he has a friend who is looking for a new rental property. I took those people on as new clients, found them a new place, and being the nice guy that I am I helped them move into their new house. :)

    While helping them move into the new place, that client tells me about their mother's friend who desperately needs to get rid of a condo in the same area so I get the phone number. The phone call goes like this:

    Me: Hello my name is Michael, I'm a Realtor, and Tiffany's mother told me you need to sell a condo ASAP.

    Client: Yes we do. We want to put it on the market whenever you can do it.

    Me: Yes ma'am I will come by tomorrow to talk about it and see if we can get it listed.

    That was pretty much it. I met with them the next day and got the listing immediately from a referral which was referred to me by someone I used to go to happy hour with. Make sense?

    As far as the time frame from when I got licensed to actually getting that first listing, it took almost six months. I hope this was somewhat helpful to you!

  • Rental Property Investor · Knoxville, TN · Member since 2011 · 701 posts · 531 votes
    12y

    @Michael Jobe Us Vols are the best, congrats on getting a good one. Thank you for the offer, she know any good plumbers? I actually just fired my plumber the other day and haven't hired a new yet.

  • Albany, NY · Member since 2013 · 28 posts · 2 votes
    12y

    Great Post. Why did you leave Florida? What would you recommend for someone looking to build their network to generate leads if they are new to the area? Thanks for your informative post.

  • Residential Real Estate Agent · Cookeville, TN · Member since 2013 · 1k+ posts · 948 votes
    12y

    @Michael Jobe - Hey Michael. Are you doing any flipping as well? I work the two careers together. For example, I get some good listings from my "I Buy Houses" ads. And every ad that I place to advertise a client's listing also has a blurb about "I Buy Houses"

  • Investor · Grand Rapids, MI · Member since 2012 · 158 posts · 49 votes
    12y

    I chuckled when I saw your comment about not being able to tell 55+ people anything. I've run across young people in this business who have nothing but a car lease and live with their mother who revel in the opportunity to tell me 'how it is'. I guess it takes all sorts, lol.

  • Orlando, FL · Member since 2013 · 165 posts · 62 votes
    12y

    Michael

    What a great post! I am glad you are still here . I hope you have some written down committed to goals. I did not read that you did. If you don't, NOW would be a good time to do that

    If you do not know what a proper goal is, read this. Friends and networking is great, but sooner or later, you have to talk to strangers.

    Are you making your phone ring with your own blog? Do you post videos on You Tube? That will ring your phone. Do you have a profile on Trulia? Do you have a profile on Zillow? Do you blog and learn on Active Rain? Are you blogging right here on BP? Are you on Google plus? Do you answer questions on Trulia Voices? Do you answer questions on Yahoo questions? If I Google your name, what comes up? The only correct answer is you. If you want strangers to trust you, be recognized on the internet as an authority.

    Call a forsalebyowner. make an appointment with them. Suggest that watch your introductory video on You Tube before the appointment. If you call an expired listing, suggest that watch your You Tube video "Why Your House Didn't Sell" before your appointment.

    If I Googled "Best Realtor in Ft Lauderdale" , would you come up? Make that happen. Start by writing an article,"Best Realtor in Ft Lauderdale' and post it here on BP. Tell us who the best Realtor in Ft Lauderdale is and why we should call. Be sure to put your number in the article.

    Take your written down committed to goals and break them down into monthly activities. You need to set a goal to talk to one new prospect every day. Your post sounds like your have the desire.

    Have you read Og Mandino's book, "The Greatest Salesman in the World"? It is the best book ever written about salesmanship. Read a book a month minimum.

    If you are not calling expired listings, you need to start.

    I listed at least ten expired listing every month for ten years. It is not hard to do. I think it is probably easier to do than it was when I was doing it. They are going to list with somebody today. It might as well be you.

    You are on the right trail. If you need any specific advise

  • Residential Real Estate Agent · Cookeville, TN · Member since 2013 · 1k+ posts · 948 votes
    12y

    @Account Closed - Wow. That's an awesome list of things to do to increase one's Realtor business. For me, my Realtor business is my third-level source of income, so I really don't have much time to devout to it. But if I did, I would certainly want to put these tactics into practice.

  • Flipper/Rehabber · Greeley, CO · Member since 2013 · 2k+ posts · 1k+ votes
    12y

    Don't give up and don't listen to your brokers negative attitude! I can't believe he told you most agents fail and that you won't make any money. Many agents do awesome their second year and even their first year. I highly suggest listening to or reading Gary Kellers millionaire real estate agent. Awesome read.

    Getting your license and making a lot of money is not really a goal. Your goals need to be specific and you need a plan to accomplish them. A few suggestions are take all the floor duty you can, do all the open houses you can and think of a new way to market yourself each month.

  • Real Estate Broker · Triangle Area, NC · Member since 2012 · 587 posts · 214 votes
    12y

    @Justin R. I left Florida because my girlfriend got relocated for her job. However, I do make frequent trips back when there is any sort of business to tend to. My plan to build a network in my new area is to join the local REIA as well as attending any seminars, events, etc. related to real estate and just talking to people wherever I go.

  • Real Estate Broker · Triangle Area, NC · Member since 2012 · 587 posts · 214 votes
    12y

    @Paul Jamgotch I'm glad you got a laugh out of it! You hit the nail on the head with "it takes all sorts" as I myself have come across the same youngsters who have it all figured out but haven't even left the comforts of their mommy & daddy. Thanks for reading & replying!

    @Ron Climer you're a true living legend my man! Even my real estate teacher suggested to my class that we check out your videos on YouTube. Your videos about the math portion of the Florida RE exam helped me tremendously so thank you for that. I will definitely take all of your advice and run with it. Thank you for taking the time to read & reply with such great tips!

    @Mark Ferguson I will most definitely never give up & I left that broker within a month of joining because of the negative attitude! I'm a firm believer that life is too short to surround yourself with anything but positive energy so I tend to steer clear of the naysayers. Thank you for your reading & replying!

  • Real Estate Broker · Triangle Area, NC · Member since 2012 · 587 posts · 214 votes
    12y

    @Bryan L. I'm actually just beginning to get into the investing side of things such as flipping but I'm still getting to know this new area and educating myself on the local market before I jump into anything. That's a great idea using your agent side of the business to help with the flipping. I appreciate you reading & replying!

  • Realtor · Layton, UT · Member since 2013 · 84 posts · 37 votes
    12y

    @Account Closed

    Thank you for your information! I know you wrote it for Michael Jobe, but it really made an impression on me as well. I just passed Utah's licensing exam last week and am starting out as a new sales agent also.

    Thank you for your thoughts because it gave me ideas I hadn't thought of yet. I appreciate it so very much! Thank you thank you!

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