My Ads For Attracting Private Investor Funding

My Ads For Attracting Private Investor Funding

Real Estate Lender · Member since 2008 · 642 posts · 13 votes

I thought some of you might find this of interest...

Want An Investment That...
Earns Between XX%-XX%
Well Secured With No Downside Risk
Provides Both End Term ROI & Monthly Income
Call XXX-XXX-XXXX for Free Report

Learn How To Earn Between XX%-XX% From A Guy That Buys Ugly Houses
Well Secured
Short Term
Pay At End of Term & Monthly
Call XXX-XXX-XXXX for Free Report

Earn XX%-XX% Annual Interest
on fully secured trust deeds or mortgages
Receive Monthly Income
Call XXX-XXX-XXXX for Free Report

Want To Learn How To Increase Your 401K by XX% A Year---Guaranteed?
Invest in Secured Assets
Invest in Hard Assets That Can Be Improved Upon
Increase Your Monthly Dividend Income Potential
Call XXX-XXX-XXXX for Free Report To Learn How

Good luck and Happy Investing!

Regards,

Scott Miller

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Real Estate Investor · London · Member since 2008 · 3k+ posts · 74 votes
18y
Originally posted by "EZLoanz":

Want An Investment That...
Earns Between XX%-XX%
Well Secured With No Downside Risk
Provides Both End Term ROI & Monthly Income
Call XXX-XXX-XXXX for Free Report

Scott Miller

Scott,

Thanks for sharing.

Be careful about the ads. In some publications you will get negative feedback or calls from regulators concerning what is being offered. It can be a violation of state or federal security laws.

In the one ad I left above you say "No Downside Risk". Very likely I or a good lawyer can find more than one downside. Hence the claim leaves you open to legal action later when a deal goes bad.

Best to imply that investors have to be accredited or otherwise screened so that you are being clear that this is not for everyone.

John Corey

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  • Joshua D.Pro Member
    BiggerPockets Founder · HI · Member since 2008 · 16k+ posts · 5k+ votes
    19y

    Nice post Scott. I think a lot of folks out there will find your ads helpful for their marketing strategies.

  • Real Estate Lender · Member since 2008 · 642 posts · 13 votes
    19y

    Ah shucks...thanks!

  • Member since 2008 · 9 posts · 0 votes
    18y

    Great, Professional and convincing. Nice Job!

  • Real Estate Lender · Member since 2008 · 642 posts · 13 votes
    18y

    Thank you!

    Originally posted by "cdybrkcan":
    Great, Professional and convincing. Nice Job!
  • Real Estate Investor · London · Member since 2008 · 3k+ posts · 74 votes
    18y
    Originally posted by "EZLoanz":

    Want An Investment That...
    Earns Between XX%-XX%
    Well Secured With No Downside Risk
    Provides Both End Term ROI & Monthly Income
    Call XXX-XXX-XXXX for Free Report

    Scott Miller

    Scott,

    Thanks for sharing.

    Be careful about the ads. In some publications you will get negative feedback or calls from regulators concerning what is being offered. It can be a violation of state or federal security laws.

    In the one ad I left above you say "No Downside Risk". Very likely I or a good lawyer can find more than one downside. Hence the claim leaves you open to legal action later when a deal goes bad.

    Best to imply that investors have to be accredited or otherwise screened so that you are being clear that this is not for everyone.

    John Corey

  • Homeowner · Carrollton , AL · Member since 2008 · 138 posts · 11 votes
    18y

    Thanks EZLoanz,

    I'm sure these will serve as a nice template for other people to work off of!

  • Real Estate Investor · memphis, TN · Member since 2008 · 15 posts · 0 votes
    18y

    Very solid! Great ads and I have used similar one's that work great

  • Real Estate Investor · Easton, MD · Member since 2009 · 12 posts · 9 votes
    17y

    Hello all,

    I'm interested is raising some private funding and found this post. Would you need some sort of SEC filing done before running an ad like this?

  • Altus, OK · Member since 2008 · 2k+ posts · 690 votes
    17y

    It would be a good idea.

  • Rental Property Investor · Baltimore, MD · Member since 2009 · 624 posts · 559 votes
    17y

    Having done this twice already and getting ready to do it again... the SEC has some very specific rules about these kinds of things.

    Most of the rules captured under a generic term called 'Blue Sky Laws" deal with how you approach different levels of investors... John C, alluded to accredited or otherwise screened investors.

    Also, if you have any plans to pool these funds, instead of using one persons funds for just one deal the rules really get challenging and the approach you use will include a Private Placement Memorandum and business plan.

    Good Luck... and running this by a lawyer would not be a bad idea.

  • Attorney · Raleigh, NC · Member since 2008 · 4k+ posts · 1k+ votes
    17y

    This is great stuff but what is the legal way to do this? I keep running into concerns that this has to be done the right way or you could be running afoul of the law.

    http://www.abanet.org/buslaw/blt/blt7-barker.html

    http://www.prweb.com/releases/2006/09/prweb440231.htm

  • Rental Property Investor · Baltimore, MD · Member since 2009 · 624 posts · 559 votes
    17y

    Tim,

    While there are GURUs out there that seem to have figured out how to navigate these waters (Alan Cowgell SP) seem to be one of them... the reality is that once you have someone lend you money you are entering some special realm involving securities. That is what my lawyer tells me.

    Cowgell advocates that you should never mixe funds provided by multiple investors... doing so is considered "pooling' and there are any number of rules that apply.

    The best approach is to do what every other serious investor looking for funds does... develop a Private Placement Memorandum supported by a business plan and shop it around. As I mentioned, I am on my third go around with this approach. This time to create an exclusive purchase pool for my clients... and this is the exact approach I am using.

    A word of caution here... by shopping it around I don't mean posting it on a billboard or taking out ads in the newspaper.

    Instead talkng to accountants, lawyers, financial planners and certain friends and family about what you are looking to do and how their clients or each of them individually can participate.

    There are some stringent requirements regarding the types of investors you can talk to... but I will leave that for a different discussion.

  • Member since 2008 · 56 posts · 33 votes
    17y

    My 2 cents...

    Instead of pooling money, which you can do btw by first filling out the proper paperwork with your state (I have never done that and I'm sure it's a pain in the ***), I would instead give a 1st mortgage to the larger loan (PL) and 2nd mortgage to the smaller loan (2nd PL.. maybe for rehab work for example). As long as you keep within the LTV agreed upon this should be fine to both PL's.

    There are also specific regulations that stipulate seeking private lenders outside of your state. Also,
    If you go beyond a certain number of PL's on a yearly basis you would need to fill out paper work with your state as well. Remember, each state establishes it's own reg and exemptions.

    In the end, I guesss your best bet would be to seek legal advise before pursuing PL for funding your deals.

  • Rental Property Investor · Baltimore, MD · Member since 2009 · 624 posts · 559 votes
    17y

    William... if you are using a banks funds for the first and private funds for the second... and only one second you, should be in good shape.

    It can become tricky and probably illegal when you are using private funds for both the first and second... particularly if these private lenders don't fully understand (and believe me if everything goes south they will become the most uninformed people on earth) what the risk postures are of being in a first vs. a second position situation

  • Real Estate Investor · Weston, FL · Member since 2009 · 73 posts · 18 votes
    17y

    This was exactly what I am looking for Scott. Thanks for the ad template!

    I will try a shortened version of each to try some PPC campaigns with. I think I can post up statistics for them as well.

  • Commercial Lender · Ocala, FL · Member since 2008 · 60 posts · 4 votes
    16y

    Great Post, Scott.....Simple & right to the Point!

  • Residential Real Estate Broker · Indianapolis, IN · Member since 2009 · 28 posts · 0 votes
    16y

    Hey Scott,

    Thanks for the ads. Where do you typically run these, and have you had any negative feedback?

  • Real Estate Investor · Santa Cruz, CA · Member since 2009 · 267 posts · 73 votes
    16y

    These ads definitely get the message across very simply in a way that will have the readers of the ad want more info.

    However, the SEC, especially in this gruesome economic climate, is always on the look out for any investment offering better returns than what can be attained through the stock market.

    Nevertheless, these ads shouldn't stir up any scrutiny... hopefully.

    Thanks again for the ads.

    Joey

  • Orlando, FL · Member since 2009 · 65 posts · 8 votes
    16y

    wish i would've read this before i posted my want for a private lender SMH!

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