Rental Property Investor · San Jose, CA · Member since 2020 · 75 posts · 44 votes
4y
Hey Lewis,
What facts and features MUST be included in the email with property details?
-Wholesale Price, Repairs, Asking Price, Bedroom / Baths, Sq Ft, Lot Size, Little about the neighborhood, Link to photos, A couple Comps, a number to reach you
In regards to photos / presentation of the email, what have you found works well and gets a lot of responses?
-I upload all the photos to a google drive and link it
Do you include any call to action button?
-I use my phone number (a specific buyers number) and a reply email as a call to action
How do you follow up with buyers?
-If someone has interest I would follow up with them daily and push them to take action. You can also send another email blast with more info or updated pics a few days after the initial email
When do you decide to re market or do a price reduction?
-From the day we lock up the property to the day we assign it we are marketing it. I usually have an A Buyer List, then reach out to my B Buyer and finally my C Buyers. Price Reduction should happen when you feel like you are getting no bites from your sellers. You can send a new email with a lower price.
What platforms do you post the properties?
-I mainly market it to buyer I have relationships or post in FB groups I am in.
Flipper/Rehabber · El Paso, TX · Member since 2015 · 379 posts · 201 votes
4y
@Lewis Fisk I am going to give you a key tip. I only do email blast if the deal doesn't have a ton of spread and my top 5 buyers have passed on it. The key to the way I sold my properties to my buyers is that I personally showed them the property, took the time to hear their concerns about rehab and price and worked out a deal. You may get more responses from an email blast but you will also get a lot more tire kickers. The key to real estate is connections that you actually have a business relationship with. Not just a name in your email blast and you send them the same thing as everyone else.
If the key to your business is volume, you will take the time to sell the property. If the key to your business is most revenue, then you can try to create bidding wars between buyers but they may not want to buy from you again because there is no real business relationship involved. People do business with people they like.