@Karen Margrave, thank you so much for that boost!

Appraisers will adjust market values based on concessions, hold backs, and ancillary methods of boosting the end sales price so that they derive a "market value."

The upside is a good PM with name recognition and/or solid reviews across all platforms can "boost" listings when the listing has little to no reviews of its own.

If you don't set the rate dramatically higher than your comparable properties, then your chances of finding tenants will increase. 

Hoping it's ok to re-ask here...My family owns a couple of commercial properties in an area in Boston that has increased dramatically in market value in the lat 10 years (gentrification, not too far from downtown/colleges/hospitals, etc.).

In the short run the supply characteristics of the markets will not change dramatically, so the only thing that will shift is the buyer's willingness to pay.

Contactless (online) payments is a big deal given the current state of things during C19, especially with the right platform that allows your tenants more options (ie. debit/credit card option, ACH payments, or even expedited payment processing, along with rent/payment due date reminders, and the ability to report positive payments to TransUnion in order to give your tenants' credit scores a boost; this acts as an added incentive for them in the long run as well).

This will have younger workers looking for rentals as they follow the jobs therefore increasing demand and in turn the amount landlords may charge as demand increases and as this happens property values will increase and the renters will slowly turn into buyers further boosting demand for purchase and increasing property values.

Ocean City, MD gets me for $79/year in an obvious revenue boost for the town in a town built on the beach rental industry.

By boosting the liquidity for the lenders, this acts as a subsidy on the loans to keep rates a bit lower compared to traditional commercial loans.