A very simple way to increase your ROI inside your STR

Property Manager · Member since 2024 · 20 posts · 5 votes

1y

Quote from @Garrett Brown:

As everyone is getting for the holidays to ramp up and the new year to turn, I want to give some insight into a simple thing that me and my team have been doing to increase our ROI by about 10-15% each month. Some people already do this, but I chatted yesterday with someone who had not thought of this, so I wanted to give out one of my best ways to maximize your revenue and resources.

We upsell 3-to 4 simple packages that guests love; I have trained my cleaners to handle them (they make extra money), my VAs help schedule it with cleaners, and we still make a 50% profit margin on everything.

An example of one package we have is a Romantic Package - $199.
12 Balloons (buy the helium tanks and keep balloons on site for your team or use a local shop)
Rose Petal Entry Way (bought off Amazon)
2 Dozen Roses (local grocery store for $10-15 each dozen)

Led Candle Display (bought off amazon and reusable)
I Heart U Signs (amazon and reusable)
Champagne (or wine if they want)

This equals around $60-70 each time and we pay our cleaner $40 to set up. Guests love this upsell for the experience provided, they are more likely to share on social media, you can use the decorations as marketing, build relationships with local vendors, and provide extra income for your team.

We even (I still can't believe it) had a person stay in one of our units that is about $350 a night, who bought EVERY SINGLE PACKAGE (Romantic, Birthday, Breakfast, and Pizza/Smores Kit) and spent $1000 in packages alone. I definitely thought it was a scam but it was legit and easily one of my most profitable 1 night stays away from a pure revenue stand point. We sell about 5-6 of these a month per unit. Happy hosting and holidays my fellow STR friends!

@Garrett Brown Thanks for this Information! I'm new to this Community as well as STRs. My Question is, for these up sales how do you expose these packages to the guests, are they included in your listing or added to the base price, if a guest chooses a package do they pay for the reservation how they would normally through the booking platform then pay for the package separately? I see you mentioned Hospitable. These up sales have nothing to do with the booking platform Correct? How do you get paid, Is this an under the table kind of situation or is it something to add as part of your business cash flow. Thanks!

Garrett BrownPro Member

OP

Rental Property Investor · Houston, TX · Member since 2024 · 515 posts · 553 votes

1y

Quote from @Kevin Rodriguez:

Quote from @Garrett Brown:

As everyone is getting for the holidays to ramp up and the new year to turn, I want to give some insight into a simple thing that me and my team have been doing to increase our ROI by about 10-15% each month. Some people already do this, but I chatted yesterday with someone who had not thought of this, so I wanted to give out one of my best ways to maximize your revenue and resources.

We upsell 3-to 4 simple packages that guests love; I have trained my cleaners to handle them (they make extra money), my VAs help schedule it with cleaners, and we still make a 50% profit margin on everything.

An example of one package we have is a Romantic Package - $199.
12 Balloons (buy the helium tanks and keep balloons on site for your team or use a local shop)
Rose Petal Entry Way (bought off Amazon)
2 Dozen Roses (local grocery store for $10-15 each dozen)

Led Candle Display (bought off amazon and reusable)
I Heart U Signs (amazon and reusable)
Champagne (or wine if they want)

This equals around $60-70 each time and we pay our cleaner $40 to set up. Guests love this upsell for the experience provided, they are more likely to share on social media, you can use the decorations as marketing, build relationships with local vendors, and provide extra income for your team.

We even (I still can't believe it) had a person stay in one of our units that is about $350 a night, who bought EVERY SINGLE PACKAGE (Romantic, Birthday, Breakfast, and Pizza/Smores Kit) and spent $1000 in packages alone. I definitely thought it was a scam but it was legit and easily one of my most profitable 1 night stays away from a pure revenue stand point. We sell about 5-6 of these a month per unit. Happy hosting and holidays my fellow STR friends!

@Garrett Brown Thanks for this Information! I'm new to this Community as well as STRs. My Question is, for these up sales how do you expose these packages to the guests, are they included in your listing or added to the base price, if a guest chooses a package do they pay for the reservation how they would normally through the booking platform then pay for the package separately? I see you mentioned Hospitable. These up sales have nothing to do with the booking platform Correct? How do you get paid, Is this an under the table kind of situation or is it something to add as part of your business cash flow. Thanks!

Welcome @Kevin Rodriguez ! Nothing under the table, you can do all of this on Airbnb or using Hospitable easily. You can send the guests an automatic message when they book telling them you can't wait to have them and that you offer xyz (I offer Birthday, Romantic, etc.) packages if they have any interest in hearing more. 1 week before checkin, Hospitable sends another automatic message asking if they want to add anything last minute if they haven't already. You can collect payment directly through airbnb or collect it through your payment processor (mine is Stripe) on your direct booking website.

[email protected]

Property Manager · Member since 2024 · 20 posts · 5 votes

1y

Quote from @Garrett Brown:

Quote from @Kevin Rodriguez:

Quote from @Garrett Brown:

As everyone is getting for the holidays to ramp up and the new year to turn, I want to give some insight into a simple thing that me and my team have been doing to increase our ROI by about 10-15% each month. Some people already do this, but I chatted yesterday with someone who had not thought of this, so I wanted to give out one of my best ways to maximize your revenue and resources.

We upsell 3-to 4 simple packages that guests love; I have trained my cleaners to handle them (they make extra money), my VAs help schedule it with cleaners, and we still make a 50% profit margin on everything.

An example of one package we have is a Romantic Package - $199.
12 Balloons (buy the helium tanks and keep balloons on site for your team or use a local shop)
Rose Petal Entry Way (bought off Amazon)
2 Dozen Roses (local grocery store for $10-15 each dozen)

Led Candle Display (bought off amazon and reusable)
I Heart U Signs (amazon and reusable)
Champagne (or wine if they want)

This equals around $60-70 each time and we pay our cleaner $40 to set up. Guests love this upsell for the experience provided, they are more likely to share on social media, you can use the decorations as marketing, build relationships with local vendors, and provide extra income for your team.

We even (I still can't believe it) had a person stay in one of our units that is about $350 a night, who bought EVERY SINGLE PACKAGE (Romantic, Birthday, Breakfast, and Pizza/Smores Kit) and spent $1000 in packages alone. I definitely thought it was a scam but it was legit and easily one of my most profitable 1 night stays away from a pure revenue stand point. We sell about 5-6 of these a month per unit. Happy hosting and holidays my fellow STR friends!

@Garrett Brown Thanks for this Information! I'm new to this Community as well as STRs. My Question is, for these up sales how do you expose these packages to the guests, are they included in your listing or added to the base price, if a guest chooses a package do they pay for the reservation how they would normally through the booking platform then pay for the package separately? I see you mentioned Hospitable. These up sales have nothing to do with the booking platform Correct? How do you get paid, Is this an under the table kind of situation or is it something to add as part of your business cash flow. Thanks!

Welcome @Kevin Rodriguez ! Nothing under the table, you can do all of this on Airbnb or using Hospitable easily. You can send the guests an automatic message when they book telling them you can't wait to have them and that you offer xyz (I offer Birthday, Romantic, etc.) packages if they have any interest in hearing more. 1 week before checkin, Hospitable sends another automatic message asking if they want to add anything last minute if they haven't already. You can collect payment directly through airbnb or collect it through your payment processor (mine is Stripe) on your direct booking website.

Property Manager · Member since 2024 · 20 posts · 5 votes

1y

Quote from @Kevin Rodriguez:

Quote from @Garrett Brown:

Quote from @Kevin Rodriguez:

Quote from @Garrett Brown:

As everyone is getting for the holidays to ramp up and the new year to turn, I want to give some insight into a simple thing that me and my team have been doing to increase our ROI by about 10-15% each month. Some people already do this, but I chatted yesterday with someone who had not thought of this, so I wanted to give out one of my best ways to maximize your revenue and resources.

We upsell 3-to 4 simple packages that guests love; I have trained my cleaners to handle them (they make extra money), my VAs help schedule it with cleaners, and we still make a 50% profit margin on everything.

An example of one package we have is a Romantic Package - $199.
12 Balloons (buy the helium tanks and keep balloons on site for your team or use a local shop)
Rose Petal Entry Way (bought off Amazon)
2 Dozen Roses (local grocery store for $10-15 each dozen)

Led Candle Display (bought off amazon and reusable)
I Heart U Signs (amazon and reusable)
Champagne (or wine if they want)

This equals around $60-70 each time and we pay our cleaner $40 to set up. Guests love this upsell for the experience provided, they are more likely to share on social media, you can use the decorations as marketing, build relationships with local vendors, and provide extra income for your team.

We even (I still can't believe it) had a person stay in one of our units that is about $350 a night, who bought EVERY SINGLE PACKAGE (Romantic, Birthday, Breakfast, and Pizza/Smores Kit) and spent $1000 in packages alone. I definitely thought it was a scam but it was legit and easily one of my most profitable 1 night stays away from a pure revenue stand point. We sell about 5-6 of these a month per unit. Happy hosting and holidays my fellow STR friends!

@Garrett Brown Thanks for this Information! I'm new to this Community as well as STRs. My Question is, for these up sales how do you expose these packages to the guests, are they included in your listing or added to the base price, if a guest chooses a package do they pay for the reservation how they would normally through the booking platform then pay for the package separately? I see you mentioned Hospitable. These up sales have nothing to do with the booking platform Correct? How do you get paid, Is this an under the table kind of situation or is it something to add as part of your business cash flow. Thanks!

Welcome @Kevin Rodriguez ! Nothing under the table, you can do all of this on Airbnb or using Hospitable easily. You can send the guests an automatic message when they book telling them you can't wait to have them and that you offer xyz (I offer Birthday, Romantic, etc.) packages if they have any interest in hearing more. 1 week before checkin, Hospitable sends another automatic message asking if they want to add anything last minute if they haven't already. You can collect payment directly through airbnb or collect it through your payment processor (mine is Stripe) on your direct booking website.

Thanks @Garrett Brown

Property Manager · Member since 2024 · 20 posts · 5 votes

1y

@Garrett Brown Thanks for the insight man!

Garrett BrownPro Member

OP

Rental Property Investor · Houston, TX · Member since 2024 · 515 posts · 553 votes

1y

Anytime ! @Kevin Rodriguez

[email protected]

Joel Oh

Member since 2023 · 188 posts · 111 votes

1y

True business man! People who say it depends on the market and property can’t be real human 😂 of course you need to adopt it. Man you are doing a great job!

Brienne Gabathuler

Member since 2024 · 2 posts · 0 votes

1y

@Garrett Brown I'd love to see a link to your listing! Do you list these features right on the listing or send to them after booking?

Garrett BrownPro Member

OP

Rental Property Investor · Houston, TX · Member since 2024 · 515 posts · 553 votes

1y

Quote from @Brienne Gabathuler:

@Garrett Brown I'd love to see a link to your listing! Do you list these features right on the listing or send to them after booking?

One of my listings, www.cameronranchglamping.com I list them on my direct booking website so can guests can add them as they check out and on Airbnb for exmaple, I just out it in my listing description and send them an auto message once they book if they want to add on anything.

[email protected]