I was talking to a friend of mine who does airbnb in Marquette, MI. His setup was very enticing to me, the houses there costs around 200-250k and make good amount of profit.
I am looking to find similar markets or find investors/agents who can help me with places like Marquette. I am based out of NYC and would like to have one STR property in my portfolio.
Vivan, Marquette's a cool market for sure—college town, tourism, and not crazy entry prices. If you're looking for similar spots, a lot of investors chase those smaller Midwest cities with steady demand drivers like universities, hospitals, or outdoor attractions. They're usually less competitive than the big-name STR markets but still bring solid returns if you set up right. The key is finding a market where you can balance seasonality with consistent demand, so you're not relying only on peak months.
Be careful not to put too much on a "hot" market you've read online. An example would be a couple years ago AirDNA said Weeki Wachi FL was a top market. About an hour North of Tampa this is a small town with some beautiful springs and manatee/dolphin viewing places. Real Estate is cheap, which is why the numbers looked great. Once it made the list on AirDNA a bunch of people bought up properties and saturated the market. Demand was nowhere near the supply.
Be careful not to put too much on a "hot" market you've read online. An example would be a couple years ago AirDNA said Weeki Wachi FL was a top market. About an hour North of Tampa this is a small town with some beautiful springs and manatee/dolphin viewing places. Real Estate is cheap, which is why the numbers looked great. Once it made the list on AirDNA a bunch of people bought up properties and saturated the market. Demand was nowhere near the supply.
You reminded me of when every 12 to 18 months Navarre Beach, FL is on a top 10 STR list and they say the avg price is $400k. There are a few 1 bedrooms in that price not on the beach. Beachfront homes are $1k sq ft and condos $600-$750 sqft. So many people reach out to me because they know I live in the area and I have to crush their dreams as a $1M is beginning pricepoint for beachfront townhomes needing a remodel. Due to this, no post/blog/article has credibility to me. Plus articles say the Smokys are in a freefall , yet 5 of 6 of mine are outperforming 2024 and the one not is just off by 3%. I believe even within markets it is design, location, location, location and management styles that make the difference between a great performing STR and a time/money pit. I am becoming more reluctant to advise on which markets to buy in as I might recommend a great market but they pick a bad location, design or management style and it becomes a curse instead of a blessing to someone.
Be careful not to put too much on a "hot" market you've read online. An example would be a couple years ago AirDNA said Weeki Wachi FL was a top market. About an hour North of Tampa this is a small town with some beautiful springs and manatee/dolphin viewing places. Real Estate is cheap, which is why the numbers looked great. Once it made the list on AirDNA a bunch of people bought up properties and saturated the market. Demand was nowhere near the supply.
You reminded me of when every 12 to 18 months Navarre Beach, FL is on a top 10 STR list and they say the avg price is $400k. There are a few 1 bedrooms in that price not on the beach. Beachfront homes are $1k sq ft and condos $600-$750 sqft. So many people reach out to me because they know I live in the area and I have to crush their dreams as a $1M is beginning pricepoint for beachfront townhomes needing a remodel. Due to this, no post/blog/article has credibility to me. Plus articles say the Smokys are in a freefall , yet 5 of 6 of mine are outperforming 2024 and the one not is just off by 3%. I believe even within markets it is design, location, location, location and management styles that make the difference between a great performing STR and a time/money pit. I am becoming more reluctant to advise on which markets to buy in as I might recommend a great market but they pick a bad location, design or management style and it becomes a curse instead of a blessing to someone.
Well said! It 100% is location, pricing, and design IMO
Be careful not to put too much on a "hot" market you've read online. An example would be a couple years ago AirDNA said Weeki Wachi FL was a top market. About an hour North of Tampa this is a small town with some beautiful springs and manatee/dolphin viewing places. Real Estate is cheap, which is why the numbers looked great. Once it made the list on AirDNA a bunch of people bought up properties and saturated the market. Demand was nowhere near the supply.
You reminded me of when every 12 to 18 months Navarre Beach, FL is on a top 10 STR list and they say the avg price is $400k. There are a few 1 bedrooms in that price not on the beach. Beachfront homes are $1k sq ft and condos $600-$750 sqft. So many people reach out to me because they know I live in the area and I have to crush their dreams as a $1M is beginning pricepoint for beachfront townhomes needing a remodel. Due to this, no post/blog/article has credibility to me. Plus articles say the Smokys are in a freefall , yet 5 of 6 of mine are outperforming 2024 and the one not is just off by 3%. I believe even within markets it is design, location, location, location and management styles that make the difference between a great performing STR and a time/money pit. I am becoming more reluctant to advise on which markets to buy in as I might recommend a great market but they pick a bad location, design or management style and it becomes a curse instead of a blessing to someone.
Que @Collin Hays but I think it is, in bold. You may be the top 7-10% there, but from everything I am seeing this is straight falling knife. Live bidder on properties there and it's just a game of chicken. Who boks first?
Almost any reasonable market makes sense, if the deal numbers make sense. I agree with Arman: look for "steady demand drivers like universities, hospitals, or outdoor attractions."