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Collin Hays
#4 Short-Term & Vacation Rental Discussions Contributor
  • Property Manager
  • Gatlinburg, TN
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The worm is turning on direct bookings

Collin Hays
#4 Short-Term & Vacation Rental Discussions Contributor
  • Property Manager
  • Gatlinburg, TN
Posted

It seems that the ever-increasing Airbnb and VRBO fees are finally moving the needle, causing guests to shop for direct bookings.  

I have 6X the direct bookings in November this year that I had last November. 

Serves them right.

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SMOKY MOUNTAIN FALLS INC.
5.0 stars
1 Review

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Justin Miller
  • Interior Decorator
  • Nationwide
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Justin Miller
  • Interior Decorator
  • Nationwide
Replied

We've noticed more traffic from ChatGPT and Gemini. I believe AI chatbots will keep gaining popularity, leading to more direct bookings.

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