Real Estate (especially STR) is not a get-rich-quick scheme

Real Estate (especially STR) is not a get-rich-quick scheme

Member since 2021 · 56 posts · 120 votes

I am by no means an expert or even a veteran in real estate, but I have been on BP for a while and can’t help noticing that more and more people are coming on the board with a question like “I have decided to get into this business. I have $20k to spend, and no experience or skill otherwise. Please tell me where to buy the houses so that I can make the most money/ do the least amount of work.” If this is a forum for medical doctors, I don’t think there would be somebody announcing “I have never gone to medical school, but I have decided to open my own practice. Should I be an anesthesiologist or a surgeon? Which one makes more money?”

Real estate business is just like any other business. If you want to be good at, it takes passion and hard work. It is not a get-rich-quick scheme. Malcolm Gladwell famously said that it would take 10,000 hours for somebody to become truly good at something. We can debate whether it takes 10,000 hours for real estate business, but I think everybody gets the point.

However, in my opinion, real estate is also different from other business in the sense that it has a special status, due to the fact that the government wants to encourage home ownership, and consequently sets up all kinds of programs (Fannie and Freddie, tax deduction, etc.) to make it easier and cheaper to buy houses. Those of us who run real estate as a business are unintended beneficiary of this government policy. In my mind, that’s the biggest advantage of the real estate business vs other small business like a food truck or a barber shop. 

The real estate business really has 3 components to it: rehabbing/flipping, passive landlord, and property management. Real estate investors often do all 3 components without being fully aware what role you are in at any given time. The problem is that people tend to mix these components when they talk about their financial results. When you buy a fixer-upper, renovate it, furnish it, and set it up as an STR, then manage it yourself, your return on investment will certainly be a lot higher than somebody who buys a turn-key property and hires a PM to run it. That doesn't make you a better investor. That just means the money you make is a combination of the passive income from being a landlord, plus the profit from flipping (effectively you sold the newly renovated house to yourself), and plus the fees you would have paid to a PM but now you are paying yourself. I cannot count the number of times when a person comes on the forum and asks "how to find property managers in area X" and be greeted with a chorus of "don't use property manager, do it yourself". The OP just wants to be a passive landlord, but the others are trying to convince him/her to get into the PM business. It is the equivalent of your neighbor paying somebody $40 to mow his lawn vs you cutting the grass yourself and claiming that you made $38 more than your neighbor because it only cost you $2 of gas.

So if you are a new investor, you really have to ask yourself – what value am I bringing to the table? What role do I want to play? Rehabber/flipper? Passive landlord? Or Property Manager? If you have no skill in #1 and #3, or if you have a busy career earning a good W2, then you should stay within your lane and just be a passive landlord, but accordingly, you need to adjust your expectation. A passive landlord is basically the money man who came up with a 20% down payment and used his personal credit history to borrow the rest. If the professional money man (bank) is lending out money at 3% or maybe 5% (for a hard money loan), then you really should not expect much more than 3~5% on your return on investment. Don’t get distracted by all the other posters on BP talking about how much they are making. They are earning the money as a flipper and/or property manager. On the other hand, if you want to do this as a career (or if you have an easy W2 job which gives you a lot of free time), then you can invest your time and energy to become either a flipper or a PM, which of course will bring you more income, but then you are taking on a second job. At that point, you should ask yourself “am I good at being a flipper or a PM?” If you are honest with yourself, you may realize that you would be better off driving for Uber in your spare time instead of trying to renovate a house; or you may be better off working harder at your day job and trying to get a promotion and bigger paycheck.

Sorry if I sound grouchy. I am just feeling that we have so many people getting into the business without fully thinking through the ins and outs. Ultimately, this is a business and we are in a capitalist society. You can make money if you have something valuable to offer. If it's your skills in renovating a house, great; if it's your skills in marketing and hospitality, fine; if it's your vast amount of money, that's good too if you can leverage it into multiple loans, but different skills have different values and they bring in different amount of ROI. Just be realistic in what you can offer and what you expect to receive.

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Luke CarlPro Member
Rental Property Investor · Tennessee Florida · Member since 2016 · 4k+ posts · 5k+ votes
5y

This is so amazing I actually went to my office to reply from a computer.

BRAVO! This should be a blog post.

I'm one that put in my 10,000 hours. 500+ and counting of which was spent on the BP Podcasts. I had everything a guy could ever want. But I got hooked. I read EVERY book and made good decisions and took massive action. I am now financially free at the age of 40. Which is also not easy. To go from a bartender making a living to doing whatever you want all day can have its challenges.

Of course I feel differently than you about making money in STR with a PM but as you mention, that conversation gets beat to death here on a daily basis.

@Lisa Marie, if that's your real name, I'd like to be your friend. 

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  • Bruce WoodruffPro Member
    Contractor/Investor/Consultant · San Diego / Phoenix · Member since 2021 · 12k+ posts · 15k+ votes
    5y

    @Lisa Marie Well said! Even though we try to help and offer advice to the new folks trying to get into this crazy business, it is downright amusing seeing the growing numbers showing up asking us to analyze their potential deals and suggest areas to invest.....usually with little apparent knowledge or effort on their parts....

    This business has the unfortunate appearance of being 'easy money' because the stories abound about the people that are sitting on properties worth millions. The untold story is the number of hours and suffering that went into their dream.

    All-in-all a great business to be in....but no, not easy at all.....

  • John UnderwoodPro Member
    Investor · Greer, SC · Member since 2014 · 13k+ posts · 17k+ votes
    5y

    Well said.

    There are many other RE niches such as Note investing to name one.

  • Luke CarlPro Member
    Rental Property Investor · Tennessee Florida · Member since 2016 · 4k+ posts · 5k+ votes
    5y

    This is so amazing I actually went to my office to reply from a computer.

    BRAVO! This should be a blog post.

    I'm one that put in my 10,000 hours. 500+ and counting of which was spent on the BP Podcasts. I had everything a guy could ever want. But I got hooked. I read EVERY book and made good decisions and took massive action. I am now financially free at the age of 40. Which is also not easy. To go from a bartender making a living to doing whatever you want all day can have its challenges.

    Of course I feel differently than you about making money in STR with a PM but as you mention, that conversation gets beat to death here on a daily basis.

    @Lisa Marie, if that's your real name, I'd like to be your friend. 

  • Greg ParkerBusiness Member
    Realtor, Contractor, Property Manager · Montgomery AL and Kowaliga, AL · Member since 2017 · 669 posts · 536 votes
    5y

    Agreed, you definitely have to put in the time.  I have been in some form of real estate for 35 years.

    Rough numbers(80hrs/week x 52 x 35years = 145,000 hours).  And, I am far from being an expert.

    Great quote from Elon Musk; 

    Put in 80-100 hour weeks every week.  This improves your odds of success.  If other people put in 40 hours, you will achieve in four months what it takes them a year to achieve.

    MGM Property Pros LLC
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  • Member since 2021 · 6 posts · 5 votes
    5y

    @Lisa Marie, thank you for not having a flair for pontification and getting to the point for free. One of the greatest gifts is to give away knowledge with no expectation of return. Bless you!

    I’ve heard of people spending way too much money to get 1/10th of this valuable advice you summarized into a quick read. You should post this on Medium but I’m sure those in the RE education business (arguably racket) would attempt to undermine the knowledge you shared today.

    I’ve been doing this for 20+ years and knowing what I am and when I’m in the other categories has enabled me to be relatively successful in Real Estate. It’s really this simple vs following the ‘get rich’ scheme of the day. Fortunately for us most of that crowd is into crypto currencies these days. 

  • Newport News, VA · Member since 2021 · 4 posts · 1 vote
    5y

    This is so true I just closed on my first duplex yesterday and it has been a nightmare, have already gotten cursed out and no rents collected for the month. I just jumped into the deal based on purchase price and said rents. No prior real estate experience but thought I would be able to manage it. Well not as easy as it looks but it will for sure be a learning experience and hoping it will be a good investment once everything clears up. Alot more learning needed to figure out what my next steps should be and how I can use this experience to prepare for the next investment!

  • Michael BaumPro Member
    Olympia, WA · Member since 2016 · 8k+ posts · 7k+ votes
    5y

    Yeah...I am reaching a different conclusion to this monologue...I am staying out of this one.

  • Realtor · Gulf Shores, AL · Member since 2020 · 153 posts · 76 votes
    5y

    Like @Brandon Turner says in his "The Book on Rental Property Investing" about Landlords who approach their business like a hobby or a side project, "When this Landlord goes bankrupt, and he most likely will, you and I will be there to get a great deal on his property, turn it around, and start managing it like a business."

    If people refuse to put in the time, research, and effort, it will catch up to them. Hopefully not to the point of them filing bankruptcy, but they will come around eventually or give up. 

    Isn't everything more fun and rewarding when you put in the time, research, money, and effort anyways? Thanks for posting!

    Regards,
    Ben Scarborough

  • Investor · Greenville, SC · Member since 2016 · 5k+ posts · 13k+ votes
    5y

    Many people think real estate investing is about money, management, and "investing"...when, in reality, it's all about deal sourcing.

  • Real Estate Agent · Sisters, OR · Member since 2014 · 1k+ posts · 1k+ votes
    5y

    Depending on what you call get rich quick.  I have seen people do some amazing things with short term rentals.  Like 4-5 years to 10k+ a month starting with 1-200k.  Thats getting it quick in my book.  

  • Morris County, NJ · Member since 2020 · 5k+ posts · 2k+ votes
    5y

    @Lisa Marie

    I agree with your sentiment.  If i may, let me expand / detail some of your thoughts with my perspective.

    There should a separation between a "real estate business" and "real estate investment." The former is some of the activities you mentioned such as property management and perhaps rehabbing/flipping. From a tax standpoint, the latter would be more like a business since the IRS taxes your profits as ordinary income. REI's key aspect is "investing" where you are taking your existing capital/credit and 'investing' it to make more money. So, all those people who want to make "millions" with the "few bucks in their pocket coming out of college" is just as silly to me as somebody saying they have $20 and want to make a million dollars in year in the stock market. I guess it could be done, but not very likely at all.

    People confuse real estate investing with a real estate type business.  Another example of the latter is real estate agents.  As I was told, that book people like so much, Rich Dad Poor Dad (or something --- I never read it), starts off with the author getting a million dollars inheritance from some family member...  Again, if you have a bunch of money to "invest," you have the potential to grow your wealth.  If you don't have the assets, well....

    Thanks for posting this.

  • So MD · Member since 2019 · 294 posts · 191 votes
    5y

    I wince every time someone posts "they want to get in the game".

  • Member since 2021 · 6 posts · 5 votes
    5y
    Originally posted by @Marisha Wright:

    This is so true I just closed on my first duplex yesterday and it has been a nightmare, have already gotten cursed out and no rents collected for the month. I just jumped into the deal based on purchase price and said rents. No prior real estate experience but thought I would be able to manage it. Well not as easy as it looks but it will for sure be a learning experience and hoping it will be a good investment once everything clears up. Alot more learning needed to figure out what my next steps should be and how I can use this experience to prepare for the next investment!

    @Marisha my advice is to read up on forums like this and use Google to get best practices on your rights and collecting rents. Of course everything is in flux with the pandemic and eviction moratoriums which vary from state to state but there’s also programs to provide your tenants with rental assistance which  neither they nor you know about.

    I was able to get a check for six months rent due to my tenant being out of work as a bartender from the local housing authority.


    So my meta point is do the research and learn real time. Ironically, most books don’t advise on how to handle the challenges because that likely doesn’t sell as many copies of the ‘feel good’ variety but good information and how people figured out the challenges is out there if you look hard enough. 

  • Real Estate Syndicator · Phoenix, AZ · Member since 2018 · 903 posts · 1k+ votes
    5y

    @Lisa Marie This likely won't ever change. It's actually more likely to increase. We are more hard wired now for immediate gratification then ever before. All those dopamine hits with the like button on social media :) It's a common theme where people want the get rich quick theme, but then again this has been the case through the history of mankind.

    I would like to emphasize however, real estate is probably one of the more protected assets for investing capital in my opinion. Yes you can make big mistakes, but the market will cause you to learn from those mistakes or simply force you to wait them out. 

    I would much rather a new investor invest into real estate then something like crypto, which takes no prisoners and asks no questions. And yet, the new investors and the youth are for more apt to invest into quick high risk/high rewards ie. the AMC, Gamestop and Dogecoins of the world then real estate.

    So I say, welcome new real estate investors, come one, come all. Some will succeed, some will fail, but all will learn. And learning to invest in real estate pays out for the long term for everyone involved.

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