Your next guest may not start their search on Airbnb.

Your next guest may not start their search on Airbnb.

Virtual Assistant · Member since 2026 · 65 posts · 16 votes

Travelers don't all search for stays in the same place.

Some use Airbnb.

Others search through Google, Booking.com, Vrbo, direct booking websites, or other travel channels.

That's why relying on one source of demand can limit your reach.

Google Vacation Rentals can provide another way for eligible properties and booking setups to reach travelers searching for places to stay.

But distribution alone doesn't solve the problem.

Getting visibility is only the first step.

Your property still needs:

• Strong, accurate photos
• Competitive pricing
• Accurate listing information

•Clear positioning

•Up-to-date availability
• A smooth booking experience

Think of distribution as putting your property in more places.

If the foundation is weak, you're simply showing more people a weak offer.

The goal isn't to be everywhere just for the sake of being everywhere.

The goal is to meet the right travelers where they are already searching while keeping your pricing, availability, and guest experience consistent.

#STRManagement #ShortTermRental #VacationRental #PropertyManagement #STRBusiness #DirectBookings

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John UnderwoodPro Member
Investor · Greer, SC · Member since 2014 · 13k+ posts · 17k+ votes
1mo

This is just common-sense info that has been posted many times.

See this reply in the discussion

8 Replies

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  • John UnderwoodPro Member
    Investor · Greer, SC · Member since 2014 · 13k+ posts · 17k+ votes
    1mo

    This is just common-sense info that has been posted many times.

  • Andrew SteffensBusiness Member
    Tampa, FL · Member since 2022 · 3k+ posts · 3k+ votes
    1mo

    I agree with John but also we are marketing on 15+ channels.  Unfortunately we still rely heavily on Airbnb but we dont have all of our eggs in one (or even 2) baskets.

  • MD/DC · Member since 2024 · 1k+ posts · 1k+ votes
    1mo

    I'm not interested in being an overachiever with heads in the beds and am hoping to develop a modest following on Houfy. One of my neighbors has been at it 4 seasons and most of her guests are now repeats that she has swung over to Houfy.

  • Mike GrudzienPro Member
    Lender · Eugene, OR · Member since 2019 · 2k+ posts · 1k+ votes
    1mo

    Generating Posts via content.  But this content has been done over and over.

  • Rental Property Investor · Stewartsville, NJ · Member since 2016 · 419 posts · 280 votes
    1mo

    Common sense - You need to meet your customer where they want to be met.

    Mike

  • Dan H.Pro Member
    Investor · Poway, CA · Member since 2015 · 7k+ posts · 8k+ votes
    1mo

    Not only is this obvious and been covered many times before but PMS can do this automatically on the larger OTA platforms.

    Our PMS can sync to VRBO, booking.com, our direct booking site, and Airbnb at a minimum.   Make a change on the listing and it gets synced to all platforms.  Keeps the calendars in sync.  Provides a common messaging platform.   

    It is a big reason the PMS are needed, it handles the OTA platform site interface variances usually seamlessly.

     My point is that it is both obvious and near seamless with the right tool(s).

  • Property Manager · Melbourne, FL · Member since 2019 · 283 posts · 127 votes
    1mo

    We use Hospitable, but I'd still price out the same stay on every channel after connecting it. Same dates, same guest count. You can sync the calendar and still have the guest paying a completely different total.

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