How are you finding your deals? Lets Brainstorm on what's working

How are you finding your deals? Lets Brainstorm on what's working

Rental Property Investor · Colorado Springs, CO · Member since 2010 · 476 posts · 305 votes

I wanted to get a topic started where we can all share where you are finding your deals. We are all seeing the MLS is not working. I'll start by going over how I'm finding my deals:

1. Direct Mail Marketing to NED List. I am mailing people on the NED each week to target short sale's to create a deal. I mail them a letter each week. Each week I switch from letter to postcard to letter to postcard. All my letters are very informative. I give information about the foreclosure and short sale process in each letter. With this method I am signing up a minimum of 5 deals per week. I just signed up 3 today.

2. Other Investor-Other investors are bringing me short sale leads to process.

3. Pay per lead websites-I pay for leads online from various websites. These website scout for people who want to sell their house. A have closed many deals from these leads. Not all leads are motivated sellers.

4. Subject 2 the existing loan marketing-I am doing postcard mailings for We buy houses in your neighborhood. I have specific neighborhoods I like to buy rentals in and I do a mass mailing each month to my neighborhoods.

5. Website-I have my We Buy Houses Websites that generates leads when people search sell house in my town.

6. Blogging and social Media-This is new to me and it does take time to get this rolling. But I've started doing this for my investment companies 2 months ago and have been seeing results.

7. Avoid Foreclosure Classes and Video's. I'm doing U tube video's to help homeowners avoid foreclosure as well as doing a class they can watch in their home. I tried to do a class once at my office and nobody showed up. I think they were too embarrassed.

I am targeting specifically Short Sales and Subject 2 properties. Lets hear what you guys are doing that is successful and what kind of deals you are targeting!

4Reply
75 views

Most Popular Reply

Real Estate Investor · Chicago, IL · Member since 2009 · 178 posts · 62 votes
14y

You guys make it sound so difficult? Direct mail? We buy homes?! What?!

What I have been doing is to get on the REO mailing lists direct from banks. They update these once a month or so and send them out to people on their list serve, especially to those people who have closed deals and purchased from them before.

An allegory to this, I have been successful finding deals through the building of relationships with commercial bankers, especially those in the "Special Assets" division. Make friends with them, and they will give you first dibs on their distressed portfolio. And when I mean make friends, I don't mean kiss their a** but genuinely attempt to become friends whether or not you end up getting access to the portfolio. Many times, relationships will lead to more relationships.

Relationships like this have led me to virtually all the deals I have done in the last 6 months. For example, many banks have exposure to commercial loans that have hard assets like real estate as security. A lot of commercial bankers that do not sit in a real estate division have to manage distressed security like real estate, but have no ability to do so because they are literally only knowledgeable in only commercial banking. In a recent deal, I was able to purchase a portfolio of notes from a bank, where the lender borrowed tens of millions of dollars, and as part of his security was a small $4 mm RE portfolio. The banker so stressed with the commercial part of the loan had never visited the properties or even cared about their welfare. We got the portfolio for about $450k, and found that the bank was delinquent on a lot of property taxes, had not secured properties, vagrants and wild dogs living in homes etc.... However, we got the properties deed in lieu from the owner who was in bankruptcy and we have been fixing up these bad boys and renting them out.

A lot of times a good relationship with a banker will reap you benefits even for properties on the MLS. We recently purchased 2 multiunits (8 units total) that were listed on the MLS for $450k. After negotiation with the bank and going back and forth for a month or so we came to a contract price of $250k. We still had to pay the RE broker that listed the property, but the price was negotiated with the bank. He was not pleased with the price. Banks are willing to negotiate if you can cultivate the relationship. Another example, we recently were brought a deal by a Special Assets manager for a local bank. 29 unit building in a busy not so great neighborhood. Was last purchased for $1.2mm in 2004. The building is now vacant and totally ransacked and we have it under contract for $130k. Its gonna need 600k to fix it up, but even at that price, the cash on cash ROI is still upwards of 25%.

My point is hang out where bankers hang out, goto networking events, worth with non profits and people in the community. GO join the most expensive exclusive athletic clubs. Here in Chicago for example, a lot of networking gets done at the East Bank Club, athletic club of the stars and the wealthy. Play some basketball and you will definitely meet some cool cats, useful for your real estate investing business.

See this reply in the discussion

38 Replies

Jump to latestLatest
  • Rental Property Investor · Colorado Springs, CO · Member since 2010 · 476 posts · 305 votes
    14y

    Great ideas guys. Keep them coming.

  • Investor · Central Valley, CA · Member since 2012 · 6k+ posts · 3k+ votes
    14y

    @Monica Thanks for starting a great thread. I've learned some new things, but I am especially interested in your particular strategies with short sale leads. I don't want to focus on short sales but want to understand how I can can use them to my advantage when they come my way. Since this is a good brainstorming thread for what's working for people and I don't want to derail it, I'll start a different SS topic and hope you'll comment.

  • Jason GrotePro Member
    Developer · Austin, TX · Member since 2011 · 287 posts · 88 votes
    14y

    In my market, there seems to be so many investors watching the MLS that ultimately one or two green investors will overpay or are willing to settle for a small profit.

    My wife and I would literally drive neighborhoods and write down the addresses of houses that looked distressed. We would then send them a very non-business looking letter with a handwritten envelope. The response rate is very good and we survived off of this for several years, but about a year ago the response became terrible and we started a website.

    Now we have become lazy and are depending on the site to produce leads. Thankfully it is for now! You sift through alot of leads, but the diamonds come!

  • Rental Property Investor · Colorado Springs, CO · Member since 2010 · 476 posts · 305 votes
    14y

    Hi K Marie i will definately respond. Can you mention me so i know when you posted the topic.

  • Will BarnardPro Member
    Moderator
    Developer · Santa Clarita, CA · Member since 2008 · 15k+ posts · 10k+ votes
    14y
    Originally posted by James Vermillion:
    Originally posted by Will Barnard:
    I have received most of my deals from relationships I have developed with REO brokers as well as asset managers.
    Over the last year, I started playing the MLS numbers game as well in an effort to get more deals in this tight market.

    I have developed a new system to allow me to play the MLS game most efficiently and successfully which I will be sharing soon.

    That sounds fun Will Barnard...I am interested. This isn't something I have to pay $10K for is it?

    Well, if you are one of the first ten to run to the back of the room with your credit card in hand, it will only cost you $4,995! Now, isn't that a great deal! :)
  • Investor · Riverside, CA · Member since 2011 · 2k+ posts · 3k+ votes
    14y

    As the market shifts, those that understand marketing will survive. Those relying on MLS deals and REOs will be left behind wondering who moved the cheese.

  • San Diego, CA · Member since 2011 · 86 posts · 9 votes
    14y

    I don't think anyone mentioned knocking on doors. Anyone doing this? I'll be starting fresh here soon and was thinking I'd start there. Beyond looking for deals I'll be asking what kind of marketing their currently getting.

  • Jason GrotePro Member
    Developer · Austin, TX · Member since 2011 · 287 posts · 88 votes
    14y

    @Jeff Thompson :
    Door knocking! Wow, few want to do that anymore. The average homeowner is becoming more and more rude to the cold call door knocker! I think the effort is worth a try and if you come across someone that is in the market or will be soon, you have a leg up over anyone else. People will respond to a person before a letter or postcard anyday! Let me know how it goes, please...

  • Karen MargraveBusiness Member
    Moderator
    Realtor, General Contractor, and Developer · Redding, CA · Member since 2009 · 7k+ posts · 4k+ votes
    14y

    @Will I'd be interested in reading what you're doing in your area, we are in Orange County, and I'm sure your ideas will work here too.

  • Flipper/Rehabber · Seminole, FL · Member since 2010 · 859 posts · 316 votes
    14y

    A friend of mine is proficient in door knocking to sell windows to home owners. I've been asking him if he will cruise around town with me to knock some FC leads. He isn't afraid to door knock, and I have been negotiating with sellers over the phone for years. Together we should have some success.

    I have also been spam emailing fsbos that have CL ads. Most of them are pissed off and/or unrealistic. But I recently did 100-150 emails that produced one free and clear guy who has relocated. We are meeting at his home mid week to negotiate. Wish me luck!

  • Wholesaler · Salt Lake City, UT · Member since 2009 · 1k+ posts · 401 votes
    14y

    Door Knocking and Cold Calling, are effective but too many of us sound like canned salesmen and the barriers go up faster then a fourth of July rocket. The good thing is you don't have too much competition because most don't want to do it, most of those who do suck, and with the dual income society of today a large amount of people are not home.

    Back when dinosaurs roamed the earth and the mythical single 9-5 income family existed I loved door knocking. I was an introvert but a top real estate agent happened to be working the same street I was. He made me a deal, he would teach me what he knew and I would feed him a lead every now and then. Well I mimicked him and pretty soon I wasn't wetting my pants or passing out when a door opened.

    I won't go into the scripts here, just keep them friendly, easy, and for gods sake smile, thank them for talking to you and wish them a good day.

    Plus believe it or not that grouch will often turn into a help. I had one bellow at me and I said wow if I didn't know any better I would swear that I just answered your door, your just as bad as I am when someone comes to my door. I really didn't come here to bug you I knocked to ask your help, I was told someone wanted to sell their house in this block but I don't know which house it is, it wouldn't by chance be you would it. NO!! Well that eliminates you, do you have any idea which one of your neighbors it might be? And he let me know about two neighbors who mentioned moving. One lead to a deal, I sent him a thank you gift and he became a non official bird dog for me.

  • Will BarnardPro Member
    Moderator
    Developer · Santa Clarita, CA · Member since 2008 · 15k+ posts · 10k+ votes
    14y
    Originally posted by Karen M.:
    I'd be interested in reading what you're doing in your area, we are in Orange County, and I'm sure your ideas will work here too.
    I would agree, our areas are similar and thus our strategies should be in line. What specifically would you like to know, as your comment was not specific enough for me to answer?
  • Will BarnardPro Member
    Moderator
    Developer · Santa Clarita, CA · Member since 2008 · 15k+ posts · 10k+ votes
    14y
    Originally posted by Aaron Mazzrillo:
    As the market shifts, those that understand marketing will survive. Those relying on MLS deals and REOs will be left behind wondering who moved the cheese.
    NOt sure I agree with this. I believe that in the upcoming few years, more product will be available to pruchase creating good spreads for flippers. MLS deals are difficult and tight right now, but I have a feeling they will loosen up a bit. More importantly, if you hold relationships close to yoru belt, they will continue to pay off. if the market changes so dramatically that deals to flip are no longer available without marketing, I am sure other avenues will open up, perhaps back to spec builds or pick back up in commercial.

    I do agree that investors must make changes along with market changes, that is very important.

Join the conversationCreate a free account to reply, vote on answers and follow this thread.