Real Estate Web Design: Nature Can Inspire Extraordinary Design/ Pt 2
Tuesday, April 09
Many luxury home markets are in vacation destinations, which means buyers are seeking a relief from the stress of their current environment when they purchase a vacation home. Therefore, using intense colors in your personal...
Real Estate Website Design: Nature Can Inspire Extraordinary Design - Part 1
Monday, April 08
In a recent article series, A Whale of a Good Time, we talked about the importance of setting aside time to get out, meet new people and pursue new interests that can broaden your knowledge base just for the joy of learning. ...
Luxury Real Estate Marketing: Great Marketing is Matchmaking - Part 2
Tuesday, April 02
In Part 1 of this article series we indicated that, as a luxury real estate marketing professional, a marketing mindset is an abundance-based mindset. A selling mindset is a scarcity-based mindset. A shift to a marketing mindset can make all the di...
Luxury Real Estate Marketing Tips: Celebrate the Luxury of Diversity
Friday, March 29
America is known at the melting pot where different cultures live and work together. As a luxury real estate marketing professional it is paramount that you understand and appreciate the nature of your clients’ backgrounds, including their countries of origins, their cultures and the holida...
Luxury Real Estate Marketing Tip: Define Your POV (Point of View)Part 2
Wednesday, March 27
In part 1 of this article series, we discussed the importance of having a Point of View (POV) as a journalist via the media of your blog. This is essential if you want to engage online readers and build a loyal audience of ...
Luxury Real Estate Marketing Tip: Define Your POV (Point of View)
Monday, March 25
James Dean, 1955 movie, Rebel Without a Cause* The world of professional journalism and the media in general are two subjects that are mostly unfamiliar to luxury real estate marketing professionals. Yet, to fully engage in a...