Real Estate Marketing

Investors at every level understand the importance of real estate marketing. From finding deals, to sourcing tenants, to raising money, investors are always seeking new connections and profitable relationships.

In this section of the BiggerPockets Blog, seasoned marketers share their tips and tricks for getting great deals in front of the right people cost effectively. These articles and guides can save you time and money in promoting yourself and your real estate business.

If you have more specific questions or want critique from seasoned marketers, you might also join the discussion in our Real Estate Investor Marketing Forum. Post your question and watch as investors from around the country provide you with excellent strategic advice.


You might be The Helper if your favorite transactions are the ones where you connect with the seller’s story and are grateful to provide relief to their situation. Maybe death, divorce, or illness put the seller in the tight spot, but your investment gave them the cash to better their situation.


Maybe your buyers are having a difficult time finding the right home in a tight market. You can’t help wondering if you could lead the market by purchasing homes for cash and placing them for sale, increasing the amount of available inventory. Guess what? You can.

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