Real Estate Marketing
Whether a given locale calls for yellow letters or digital ads, effective marketing strategies are key to deal-finding.
Real estate agents need to make email marketing a priority. In a survey of agents, email campaigns were named one of the top three effective marketing strategies, right behind referrals and feature...
The power of social media is unbeatable in today’s world. It’s an influencer avenue for individuals to make connections, find new brands, and discover content that can help make decisions. ...
How much do you really need to follow up with real estate leads in order to find deals, close them, and generate the best net returns? From what I’ve seen, th...
Rental advertising is ubiquitous and plentiful. On one hand, this means it’s easy to find examples to learn from. But on the other, it’s hard to stand out from the crowd. ...
Facebook can be an absolute game changer for your business. With it, you can share information and spread ideas—literally across the world. Social networks li...
The real estate market might have its up and downs, but one thing has remained constant all these years—the desire to generate, attract, and win more leads than ever before. Fortunately, today’s ag...
Many real estate investors complain that there are few deals to be found in the market today. It’s wise to be more selective, and there may be more competition for some properties in some markets. ...
If you want to create a client attraction chain reaction, you need to focus on multiple streams of income and multiple lead sources. With over 27 years of exp...
Over the last three posts, we’ve introduced all you internet-savvy property managers to the various types of content used in internet marketing, to the concept of a sales funnel and how it works in...
In our last post, we talked at length about the most fundamental “unit” of internet marketing for property managers, the piece of content. In this post, we’re going to go in the opposite direction ...