Yes, cold calling still works. Sure, there are plenty of fancy digital marketing tools and creative funnels designed to generate real estate leads today, but cold calling remains one of the best and most affordable tools at your disposal as an investor—depending on how you do it. Give these prove...

The short-term accommodation industry is booming. According to a recent

Sometimes it seems like posting your rental home’s real estate listing is a bit like shouting in the middle of...

As real estate investors, we are marketers first. Utilizing effective lead generation strategies is a foremost key to success. So how would you feel if I told you that you could get daily leads for free? And not just mediocre leads—high-quality, motivated seller leads. Well, you can! Here’s how.

Last week I received a car key in my mailbox.  The key looked different… it had no grooves in the side, just smooth.

Real estate agents need to make email marketing a priority. In a survey of agents, email campaigns were named one of the

Do you use social media for your investing business? If your goal is to grow your business and personal brand, you certainly should be! Discover how to best use social media to your advantage as a real estate investor with these tips and tricks.

How much should you follow up with real estate leads? From what I’ve seen, the follow up makes or breaks investors’ success. Whomever is the best at follow up will get the best deals and the most deals—not to mention the best profits! Here’s why.

Rental advertising is ubiquitous and plentiful. On one hand, this means it’s easy to find examples to learn from. But on the other, it’s hard to stand out from the crowd. Have you ever considered targeting FEWER people with your marketing efforts? Probably not, but here’s why you should.

Facebook can be an absolute game changer for businesses. With it, you can share information and spread ideas—anywhere. Plus, it allows you to connect with like-minded people, and these connections can be massively valuable for you and your business. Learn the best ways to use this social network ...

As a real estate agent, there are times when clients are extremely happy with us, but that doesn’t mean there won’t be low points. When it comes down to it, it is our humanity that helps us through those highs and lows. We should know how to balance automated marketing with a little personal touch.

Many real estate investors complain that there are few deals to be found in the market today. It’s wise to be more selective, and there may be more competition for some properties in some markets. Still, I’m keeping my pipeline full with leads. Here’s how.