Airbnb does it again

Airbnb does it again

Member since 2022 · 527 posts · 413 votes

There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 

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Collin HaysBusiness Member
Property Manager · Gatlinburg, TN · Member since 2020 · 3k+ posts · 4k+ votes
1y

They are on a roll.  

Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

Eventually, both are going to face a class action lawsuit and end up in court over this one.  

What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

Think they'd delete that?

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  • Collin HaysBusiness Member
    Property Manager · Gatlinburg, TN · Member since 2020 · 3k+ posts · 4k+ votes
    1y

    They are on a roll.  

    Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

    Eventually, both are going to face a class action lawsuit and end up in court over this one.  

    What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

    Think they'd delete that?

    • Member since 2022 · 527 posts · 413 votes
      1y
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Banned from the platform for that but I would love to include that.  

    • Collin HaysBusiness Member
      Property Manager · Gatlinburg, TN · Member since 2020 · 3k+ posts · 4k+ votes
      1y
      Quote from @Patricia Andriolo-Bull:
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Banned from the platform for that but I would love to include that.  


       You're banned from disclosing their fees?  

    • John UnderwoodPro Member
      Investor · Greer, SC · Member since 2014 · 13k+ posts · 17k+ votes
      1y
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Start the class action we are all behind you.

    • Collin HaysBusiness Member
      Property Manager · Gatlinburg, TN · Member since 2020 · 3k+ posts · 4k+ votes
      1y
      Quote from @John Underwood:
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Start the class action we are all behind you.


      I am not going to do it but at this point, Airbnb and VRBO are begging for it, and it will happen. Lawsuits and FTC inquiries and fines for hidden fees go back decades, and for a variety of different business types:  AT&T, the airlines, you name it.  

      An appropriate law firm with extensive class action experience will eventually bite, even if the Federal Trade Commission does not.

    • Denise SuppleeBusiness Member
      Realtor · Willow Grove, PA · Member since 2017 · 953 posts · 632 votes
      1y
      Quote from @Patricia Andriolo-Bull:
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Banned from the platform for that but I would love to include that.  


       I didn't know you could get banned for that. 

      Spark Rental Co-Investing Club574 Reviews
    • Member since 2022 · 527 posts · 413 votes
      1y
      Quote from @Denise Supplee:
      Quote from @Patricia Andriolo-Bull:
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Banned from the platform for that but I would love to include that.  


       I didn't know you could get banned for that. 


       Nothing would surprise me with them.

    • Real Estate Consultant · Ann Arbor, MI · Member since 2023 · 85 posts · 93 votes
      1y
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Actually, they were mandated as an FTC ruling that went into effect in May.  I already put details like that in my descriptions and I am adding precisely that statement to my listing descriptions. But we know less than 1/4 of people actually read the listing description - at least prior to hitting "Reserve".  But..its there.  I'm thinking more about that lack of transparency and how we will need to rethink modeling investment potential - I'm sure the data clearinghouses like AirDNA are scrambling to update their processes so their products continue to be (mostly) relevant, but like Pricelabs allows you to see your comps cleaning fees which won't be available anymore for Airbnb listings etc.  https://www.theceohost.com/blog/airbnb-pricing

    • Don KonipolBusiness Member
      Investor · The Woodlands TX / Avon, CT · Member since 2009 · 6k+ posts · 10k+ votes
      1y
      Quote from @Kate Stoermer:
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Actually, they were mandated as an FTC ruling that went into effect in May.  I already put details like that in my descriptions and I am adding precisely that statement to my listing descriptions. But we know less than 1/4 of people actually read the listing description - at least prior to hitting "Reserve".  But..it’s there.  I'm thinking more about that lack of transparency and how we will need to rethink modeling investment potential - I'm sure the data clearinghouses like AirDNA are scrambling to update their processes so their products continue to be (mostly) relevant, but like Pricelabs allows you to see your comps cleaning fees which won't be available anymore for Airbnb listings etc.  https://www.theceohost.com/blog/airbnb-pricing

      The customer doesn’t care how the total fee is divided, the only people who care about that are the government regulators/bureaucrats.  Today they demand a TOTAL fee be produced with no “breakout”, next year they’ll say having a “total” fee is not transparent and demand “breakout” of all fees.  The year after they’ll reverse that decision.  The bureaucrats are (1) trying to stay relevant in a world where their relevancy is tangible at best and (2) trying to fulfill some 1932 New Deal quasi socialist view of the world.  

      Hosts are getting up in arms over nothing. As long as everyone operates by the same rules, there’s no disadvantageous.  The customer just wants to be able to compare total cost.  

      When Airbnb started out, the main driver was cost: less than a hotel room.  Then it became value: same cost as hotel room but larger space.  Now it’s comfort, convenience and or luxury.   
      Private Mortgage Financing Partners, LLC
    • Investor · FL · Member since 2016 · 332 posts · 388 votes
      1y
      Quote from @Don Konipol:
      Quote from @Kate Stoermer:
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Actually, they were mandated as an FTC ruling that went into effect in May.  I already put details like that in my descriptions and I am adding precisely that statement to my listing descriptions. But we know less than 1/4 of people actually read the listing description - at least prior to hitting "Reserve".  But..it’s there.  I'm thinking more about that lack of transparency and how we will need to rethink modeling investment potential - I'm sure the data clearinghouses like AirDNA are scrambling to update their processes so their products continue to be (mostly) relevant, but like Pricelabs allows you to see your comps cleaning fees which won't be available anymore for Airbnb listings etc.  https://www.theceohost.com/blog/airbnb-pricing

      The customer doesn’t care how the total fee is divided, the only people who care about that are the government regulators/bureaucrats.  Today they demand a TOTAL fee be produced with no “breakout”, next year they’ll say having a “total” fee is not transparent and demand “breakout” of all fees.  The year after they’ll reverse that decision.  The bureaucrats are (1) trying to stay relevant in a world where their relevancy is tangible at best and (2) trying to fulfill some 1932 New Deal quasi socialist view of the world.  

      Hosts are getting up in arms over nothing. As long as everyone operates by the same rules, there’s no disadvantageous.  The customer just wants to be able to compare total cost.  

      When Airbnb started out, the main driver was cost: less than a hotel room.  Then it became value: same cost as hotel room but larger space.  Now it’s comfort, convenience and or luxury.   

      This policy change is not about the compliance to the FTC ruling.  This a strategic move by Airbnb to hide their fee. The reason is they are seeing alot of transactions not completing at checkout due to the fee. The guests either says heck no I am not giving Airbnb money and reverse image search the listing to book direct or the guest (like me) hates unnecessary fees and books something somewhere else or not book at all. Even before Airbnb there were several times I would go to book properties with a management company and when I saw "Admin Fee" I left the site as to me it is an unethical practice (like requiring you to pay for nitrogen in tires when buying a new car).  Airbnb is trying to improve their conversion rate which will also reduce owner's direct booking rates. Remember they hold the money when booked with Airbnb so they not only fail to get their fee but millions of interest on the billions they lose out to direct bookings every year.

    • Don KonipolBusiness Member
      Investor · The Woodlands TX / Avon, CT · Member since 2009 · 6k+ posts · 10k+ votes
      1y
      Quote from @Account Closed:
      Quote from @Don Konipol:
      Quote from @Kate Stoermer:
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       Actually, they were mandated as an FTC ruling that went into effect in May.  I already put details like that in my descriptions and I am adding precisely that statement to my listing descriptions. But we know less than 1/4 of people actually read the listing description - at least prior to hitting "Reserve".  But..it’s there.  I'm thinking more about that lack of transparency and how we will need to rethink modeling investment potential - I'm sure the data clearinghouses like AirDNA are scrambling to update their processes so their products continue to be (mostly) relevant, but like Pricelabs allows you to see your comps cleaning fees which won't be available anymore for Airbnb listings etc.  https://www.theceohost.com/blog/airbnb-pricing

      The customer doesn’t care how the total fee is divided, the only people who care about that are the government regulators/bureaucrats.  Today they demand a TOTAL fee be produced with no “breakout”, next year they’ll say having a “total” fee is not transparent and demand “breakout” of all fees.  The year after they’ll reverse that decision.  The bureaucrats are (1) trying to stay relevant in a world where their relevancy is tangible at best and (2) trying to fulfill some 1932 New Deal quasi socialist view of the world.  

      Hosts are getting up in arms over nothing. As long as everyone operates by the same rules, there’s no disadvantageous.  The customer just wants to be able to compare total cost.  

      When Airbnb started out, the main driver was cost: less than a hotel room.  Then it became value: same cost as hotel room but larger space.  Now it’s comfort, convenience and or luxury.   

      This policy change is not about the compliance to the FTC ruling.  This a strategic move by Airbnb to hide their fee. The reason is they are seeing alot of transactions not completing at checkout due to the fee. The guests either says heck no I am not giving Airbnb money and reverse image search the listing to book direct or the guest (like me) hates unnecessary fees and books something somewhere else or not book at all. Even before Airbnb there were several times I would go to book properties with a management company and when I saw "Admin Fee" I left the site as to me it is an unethical practice (like requiring you to pay for nitrogen in tires when buying a new car).  Airbnb is trying to improve their conversion rate which will also reduce owner's direct booking rates. Remember they hold the money when booked with Airbnb so they not only fail to get their fee but millions of interest on the billions they lose out to direct bookings every year.

      I don’t see it that way but probably because our experiences differ.  
      Private Mortgage Financing Partners, LLC
    • Real Estate Agent · Salt Lake City, UT · Member since 2020 · 490 posts · 205 votes
      10mo
      Quote from @Collin Hays:

      They are on a roll.  

      Both VRBO and Airbnb switched to the "all in" pricing in the name of "transparency."  What they actually meant to do, and did, was completely disguise their fees.  

      Eventually, both are going to face a class action lawsuit and end up in court over this one.  

      What would be interesting, is if you placed in the body of your Airbnb description texts something like:  "Please be aware that Airbnb assesses a 15.5% service charge on all reservations, which is then included in your total price."

      Think they'd delete that?


       You know whats crazy to me is that those who use PMS are required to change earlier than those who dont.. Oct 27 for PMS and Dec 1 for those who dont

  • Investor · Bargersville, IN · Member since 2017 · 95 posts · 52 votes
    1y

    I have not delved into the world of STRs...yet. I hate to read these types of things, repeatedly.

    If it were not for the massive exposure they offer I'm sure everyone would just be directing to their perspective links.

    • Denise SuppleeBusiness Member
      Realtor · Willow Grove, PA · Member since 2017 · 953 posts · 632 votes
      1y
      Quote from @Zachary Clevenger:

      I have not delved into the world of STRs...yet. I hate to read these types of things, repeatedly.

      If it were not for the massive exposure they offer I'm sure everyone would just be directing to their perspective links.

      I think many investors will start leaning toward direct booking instead. It actually came up in a meeting I had about a boutique hotel investment, and the consensus was that relying too much on Airbnb just eats into profits.
      Spark Rental Co-Investing Club574 Reviews
    • Member since 2022 · 1k+ posts · 1k+ votes
      1y
      Quote from @Denise Supplee:
      I think many investors will start leaning toward direct booking instead. It actually came up in a meeting I had about a boutique hotel investment, and the consensus was that relying too much on Airbnb just eats into profits.
      While I want this to be true, the reality is that it's pretty tough with a single family home unless you really have a differentiator like a special view, location, unique design featured in a magazine etc. Whereas hotels have more OTA options, where a 10-room boutique hotel can land right under a brand name luxury hotel in the search listing, plus more ways to market themselves independently. 


    • Property Manager · Chattanooga, TN · Member since 2018 · 175 posts · 133 votes
      1y
      Quote from @Jon Martin:
      Quote from @Denise Supplee:
      I think many investors will start leaning toward direct booking instead. It actually came up in a meeting I had about a boutique hotel investment, and the consensus was that relying too much on Airbnb just eats into profits.
      While I want this to be true, the reality is that it's pretty tough with a single family home unless you really have a differentiator like a special view, location, unique design featured in a magazine etc. Whereas hotels have more OTA options, where a 10-room boutique hotel can land right under a brand name luxury hotel in the search listing, plus more ways to market themselves independently. 



      I agree with you, Jon.  It's one thing for a glamping resort or a massive home decked out with big amenities that jump off the page to fill an entire calendar with direct bookings, but for an average home, townhome, or condo to do it is impractical at best.

    • Atlanta · Member since 2022 · 704 posts · 632 votes
      1y
      Quote from @Jon Martin:
      Quote from @Denise Supplee:
      I think many investors will start leaning toward direct booking instead. It actually came up in a meeting I had about a boutique hotel investment, and the consensus was that relying too much on Airbnb just eats into profits.
      While I want this to be true, the reality is that it's pretty tough with a single family home unless you really have a differentiator like a special view, location, unique design featured in a magazine etc. Whereas hotels have more OTA options, where a 10-room boutique hotel can land right under a brand name luxury hotel in the search listing, plus more ways to market themselves independently. 


      ehh, I say yes and no. I think many guests are getting smarter to see if hosts have direct booking. I have probably had about 20% reach out to me after booking when they found my direct booking site. I know there is the thought that you shouldn't "name" your property, but I do and also own the same domain name, so if they search they can find my site and reach me there. 

    • Investor · FL · Member since 2016 · 332 posts · 388 votes
      1y
      Quote from @Tyler Divin:
      Quote from @Jon Martin:
      Quote from @Denise Supplee:
      I think many investors will start leaning toward direct booking instead. It actually came up in a meeting I had about a boutique hotel investment, and the consensus was that relying too much on Airbnb just eats into profits.
      While I want this to be true, the reality is that it's pretty tough with a single family home unless you really have a differentiator like a special view, location, unique design featured in a magazine etc. Whereas hotels have more OTA options, where a 10-room boutique hotel can land right under a brand name luxury hotel in the search listing, plus more ways to market themselves independently. 



      I agree with you, Jon.  It's one thing for a glamping resort or a massive home decked out with big amenities that jump off the page to fill an entire calendar with direct bookings, but for an average home, townhome, or condo to do it is impractical at best.

      While direct bookings may not fill an entire calendar for small operators it still can cover a large percentage.  People are becoming more educated to reverse image search or search for the name of the property to avoid the fees. For example one market I am in I have only three properties with thier own website for the three.  Direct bookings represent 42.4% of income YTD and the website has only been active 30 months.  This year specifically consumers have become more price conscious and are looking for ways to save and will spend a few minutes to search for a way to save.  Still there are others who just book and do not pay attention to what they are charged.  I had one Airbnb booking where they paid an Airbnb fee of $1,747 for their stay.  For me any market share I can take away from platforms is a win.  I hope to hit 50% of income from the website in that market next year.  In the larger market I have 6 properties with thier own website and 21% income direct YTD and next year I want to get to 30% direct. Please note I use income and not the number of bookings as Airbnb brings alot of bookings last minute, for shorter stays at reduced rates to fill the gaps.  While they bring double the bookings they bring a smaller share of nights booked.
  • Real Estate Consultant · Ann Arbor, MI · Member since 2023 · 85 posts · 93 votes
    1y

    The pricing "transparency" is driven by the FTC with the May 2025 ruling.   The total price must be fully disclosed and more predomiantly than any other fees - but it must include all fees.    This latest is a way of hiding the fee assessed to Hosts, although its already existed but now they are forcing the full fee on us. Perhaps following suit as Canada won a lawsuit in 2021 against Airbnb on similiar charges, esp. given its currently only going to apply to PMS connected hosts.

    • Member since 2022 · 527 posts · 413 votes
      1y
      Quote from @Kate Stoermer:

      The pricing "transparency" is driven by the FTC with the May 2025 ruling.   The total price must be fully disclosed and more predomiantly than any other fees - but it must include all fees.    This latest is a way of hiding the fee assessed to Hosts, although its already existed but now they are forcing the full fee on us. Perhaps following suit as Canada won a lawsuit in 2021 against Airbnb on similiar charges, esp. given its currently only going to apply to PMS connected hosts.

      That may be their justification but I disagree. They are already showing full rate and fees (they may or may not show taxes depending on what the user selects). They just don’t want to disclose their fee. They are also only doing this to connected hosts not hosts that don’t use a PMS but my guess is they will soon come after them. 
  • Don KonipolBusiness Member
    Investor · The Woodlands TX / Avon, CT · Member since 2009 · 6k+ posts · 10k+ votes
    1y
    Quote from @Patricia Andriolo-Bull:

    There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


     From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

    Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.

    Private Mortgage Financing Partners, LLC
    • Atlanta · Member since 2022 · 704 posts · 632 votes
      1y
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       thats easier for someone with say 20-40 properties. For the owner that has 1-3 properties, you can have a website but its harder to generate the traffic to the website vs the eyeballs that see properties on Air/VRBO. Yes, after awhile you may have repeat guests that know and book with you directly. But as mentioned, you need educated guests also that look to save those booking fees the channels charge also.

    • Real Estate Consultant · Ann Arbor, MI · Member since 2023 · 85 posts · 93 votes
      1y
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


      It .. depends. These platforms making getting warm leads easy, and it takes a lot of warm leads to get enough bookings. While inching toward more direct bookings is a good goal, for most STR operators getting the eyeballs needed in order to hit conversion rates is a lot more skill and time than paying these platforms to do it for them, esp. in markets where direct booking was never a thing. I would also note hospitality science research tells us the biggest driver on the "buy" decision is trust. The platforms offer that immediately. An operator with a listing or two ? Much harder sell with trust in the equation. I agree from the consumers standpoint this is a non-issue and frankly probably not worth the hype its getting There are SOME muncapalities where there are minor tax implications but most folks just want to know how much their stay costs and compare it to other options based on total cost.

    • Investor · FL · Member since 2016 · 332 posts · 388 votes
      1y
      Quote from @Kate Stoermer:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


      It .. depends. These platforms making getting warm leads easy, and it takes a lot of warm leads to get enough bookings. While inching toward more direct bookings is a good goal, for most STR operators getting the eyeballs needed in order to hit conversion rates is a lot more skill and time than paying these platforms to do it for them, esp. in markets where direct booking was never a thing. I would also note hospitality science research tells us the biggest driver on the "buy" decision is trust. The platforms offer that immediately. An operator with a listing or two ? Much harder sell with trust in the equation. I agree from the consumers standpoint this is a non-issue and frankly probably not worth the hype its getting There are SOME muncapalities where there are minor tax implications but most folks just want to know how much their stay costs and compare it to other options based on total cost.

      While there is a large percentage of guests who trust Airbnb, I would say a large percentage of guests, like hosts, do not "trust" Airbnb.  When reading your remark on trust, it reminded me of the movie Tommy Boy Guarantee clip.  Easy to find on youtube.  As a guest and a host, I find Airbnb guarantee to be the same as the guarantee on the side of my oil filter box.

    • Member since 2021 · 124 posts · 87 votes
      1y
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 

    • Atlanta · Member since 2022 · 704 posts · 632 votes
      1y
      Quote from @Laura Winters:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 


       do they provide great customer service? not to hosts, at least not in my experience and many that i have talked and listened to. And their insurance isnt really insurance and many have their claims denied. so to me, they provide a platform and market share of being known, but thats about it

    • Member since 2021 · 124 posts · 87 votes
      1y
      Quote from @Trent Reeve:
      Quote from @Laura Winters:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 


       do they provide great customer service? not to hosts, at least not in my experience and many that i have talked and listened to. And their insurance isnt really insurance and many have their claims denied. so to me, they provide a platform and market share of being known, but thats about it


      In my opinion, Airbnb actually provides a really great service for both hosts and guests. A lot of the frustration comes from hosts not fully understanding how the insurance process works, which is why some claims get denied. But honestly, they’d face the same challenges with any other insurance company. It’s just that big claims like crime, floods, or fires don’t happen very often, so fewer people talk about them.

      Most of the time, Airbnb doesn’t even send an adjuster to your home. Instead, they look at the photos and information provided by the host and usually resolve things within about two weeks. That’s pretty impressive, and to me, that’s the definition of good service.

      On the guest side, Airbnb often gives out coupons for future bookings, even if the guest wasn’t completely right in their claim. What’s nice is that Airbnb absorbs the cost of those coupons themselves—they don’t pass it on to hosts. That’s rare in this kind of business. (For example, DoorDash usually makes restaurants cover the cost of their promotions.)

      I think a lot of the bad reputation comes from people not really understanding how these kinds of businesses operate. Many hosts want the simplicity of a retail shopping experience, but also expect to make a big company money. If you want to make a big money, hosts need to act like a real business owner. 

    • Ryan MoyerBusiness Member
      Property Manager · Orlando Kissimmee Davenport Salt Lake City, Park City · Member since 2019 · 984 posts · 1k+ votes
      1y
      Quote from @Laura Winters:
      Quote from @Trent Reeve:
      Quote from @Laura Winters:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 


       do they provide great customer service? not to hosts, at least not in my experience and many that i have talked and listened to. And their insurance isnt really insurance and many have their claims denied. so to me, they provide a platform and market share of being known, but thats about it


      In my opinion, Airbnb actually provides a really great service for both hosts and guests. A lot of the frustration comes from hosts not fully understanding how the insurance process works, which is why some claims get denied. But honestly, they’d face the same challenges with any other insurance company. It’s just that big claims like crime, floods, or fires don’t happen very often, so fewer people talk about them.

      Most of the time, Airbnb doesn’t even send an adjuster to your home. Instead, they look at the photos and information provided by the host and usually resolve things within about two weeks. That’s pretty impressive, and to me, that’s the definition of good service.

      On the guest side, Airbnb often gives out coupons for future bookings, even if the guest wasn’t completely right in their claim. What’s nice is that Airbnb absorbs the cost of those coupons themselves—they don’t pass it on to hosts. That’s rare in this kind of business. (For example, DoorDash usually makes restaurants cover the cost of their promotions.)

      I think a lot of the bad reputation comes from people not really understanding how these kinds of businesses operate. Many hosts want the simplicity of a retail shopping experience, but also expect to make a big company money. If you want to make a big money, hosts need to act like a real business owner. 


       Calling it "insurance" is generous, given that they attempt to recoup the money from the guests at the expense of the host's reputation and future revenue.

      Cosmic Vacations4.9167 Reviews
    • Member since 2021 · 124 posts · 87 votes
      1y
      Quote from @Ryan Moyer:
      Quote from @Laura Winters:
      Quote from @Trent Reeve:
      Quote from @Laura Winters:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 


       do they provide great customer service? not to hosts, at least not in my experience and many that i have talked and listened to. And their insurance isnt really insurance and many have their claims denied. so to me, they provide a platform and market share of being known, but thats about it


      In my opinion, Airbnb actually provides a really great service for both hosts and guests. A lot of the frustration comes from hosts not fully understanding how the insurance process works, which is why some claims get denied. But honestly, they’d face the same challenges with any other insurance company. It’s just that big claims like crime, floods, or fires don’t happen very often, so fewer people talk about them.

      Most of the time, Airbnb doesn’t even send an adjuster to your home. Instead, they look at the photos and information provided by the host and usually resolve things within about two weeks. That’s pretty impressive, and to me, that’s the definition of good service.

      On the guest side, Airbnb often gives out coupons for future bookings, even if the guest wasn’t completely right in their claim. What’s nice is that Airbnb absorbs the cost of those coupons themselves—they don’t pass it on to hosts. That’s rare in this kind of business. (For example, DoorDash usually makes restaurants cover the cost of their promotions.)

      I think a lot of the bad reputation comes from people not really understanding how these kinds of businesses operate. Many hosts want the simplicity of a retail shopping experience, but also expect to make a big company money. If you want to make a big money, hosts need to act like a real business owner. 


       Calling it "insurance" is generous, given that they attempt to recoup the money from the guests at the expense of the host's reputation and future revenue.


       I am not sure what kind of experience you had but sorry to hear that. That is why you need to hire a professional property manager who understand the Airbnb policies and have a system to meet their requirement. I have 99% success rate with Airbnb resolution. (I self manage all my listings) I got 14k+ on resolution this year. Hopefully you changed your system after they denied your claim.

    • Ryan MoyerBusiness Member
      Property Manager · Orlando Kissimmee Davenport Salt Lake City, Park City · Member since 2019 · 984 posts · 1k+ votes
      1y
      Quote from @Laura Winters:
      Quote from @Ryan Moyer:
      Quote from @Laura Winters:
      Quote from @Trent Reeve:
      Quote from @Laura Winters:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 


       do they provide great customer service? not to hosts, at least not in my experience and many that i have talked and listened to. And their insurance isnt really insurance and many have their claims denied. so to me, they provide a platform and market share of being known, but thats about it


      In my opinion, Airbnb actually provides a really great service for both hosts and guests. A lot of the frustration comes from hosts not fully understanding how the insurance process works, which is why some claims get denied. But honestly, they’d face the same challenges with any other insurance company. It’s just that big claims like crime, floods, or fires don’t happen very often, so fewer people talk about them.

      Most of the time, Airbnb doesn’t even send an adjuster to your home. Instead, they look at the photos and information provided by the host and usually resolve things within about two weeks. That’s pretty impressive, and to me, that’s the definition of good service.

      On the guest side, Airbnb often gives out coupons for future bookings, even if the guest wasn’t completely right in their claim. What’s nice is that Airbnb absorbs the cost of those coupons themselves—they don’t pass it on to hosts. That’s rare in this kind of business. (For example, DoorDash usually makes restaurants cover the cost of their promotions.)

      I think a lot of the bad reputation comes from people not really understanding how these kinds of businesses operate. Many hosts want the simplicity of a retail shopping experience, but also expect to make a big company money. If you want to make a big money, hosts need to act like a real business owner. 


       Calling it "insurance" is generous, given that they attempt to recoup the money from the guests at the expense of the host's reputation and future revenue.


       I am not sure what kind of experience you had but sorry to hear that. That is why you need to hire a professional property manager who understand the Airbnb policies and have a system to meet their requirement. I have 99% success rate with Airbnb resolution. (I self manage all my listings) I got 14k+ on resolution this year. Hopefully you changed your system after they denied your claim.


       What are you talking about?  I didn't say denied the claim, I said it's not really insurance, more like arbitration, because they are primarily trying to facilitate a repayment by the guest, at the expense of the host's reputation (retaliatory reviews). They didn't pay you $14k out of their own pockets like insurance would.

      Cosmic Vacations4.9167 Reviews
    • Member since 2021 · 124 posts · 87 votes
      1y
      Quote from @Ryan Moyer:
      Quote from @Laura Winters:
      Quote from @Ryan Moyer:
      Quote from @Laura Winters:
      Quote from @Trent Reeve:
      Quote from @Laura Winters:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 


       do they provide great customer service? not to hosts, at least not in my experience and many that i have talked and listened to. And their insurance isnt really insurance and many have their claims denied. so to me, they provide a platform and market share of being known, but thats about it


      In my opinion, Airbnb actually provides a really great service for both hosts and guests. A lot of the frustration comes from hosts not fully understanding how the insurance process works, which is why some claims get denied. But honestly, they’d face the same challenges with any other insurance company. It’s just that big claims like crime, floods, or fires don’t happen very often, so fewer people talk about them.

      Most of the time, Airbnb doesn’t even send an adjuster to your home. Instead, they look at the photos and information provided by the host and usually resolve things within about two weeks. That’s pretty impressive, and to me, that’s the definition of good service.

      On the guest side, Airbnb often gives out coupons for future bookings, even if the guest wasn’t completely right in their claim. What’s nice is that Airbnb absorbs the cost of those coupons themselves—they don’t pass it on to hosts. That’s rare in this kind of business. (For example, DoorDash usually makes restaurants cover the cost of their promotions.)

      I think a lot of the bad reputation comes from people not really understanding how these kinds of businesses operate. Many hosts want the simplicity of a retail shopping experience, but also expect to make a big company money. If you want to make a big money, hosts need to act like a real business owner. 


       Calling it "insurance" is generous, given that they attempt to recoup the money from the guests at the expense of the host's reputation and future revenue.


       I am not sure what kind of experience you had but sorry to hear that. That is why you need to hire a professional property manager who understand the Airbnb policies and have a system to meet their requirement. I have 99% success rate with Airbnb resolution. (I self manage all my listings) I got 14k+ on resolution this year. Hopefully you changed your system after they denied your claim.


       What are you talking about?  I didn't say denied the claim, I said it's not really insurance, more like arbitration, because they are primarily trying to facilitate a repayment by the guest, at the expense of the host's reputation (retaliatory reviews). They didn't pay you $14k out of their own pockets like insurance would.


       I think you are misunderstanding their system. Reimbursement comes from Airbnb’s pocket under the liability protection. The money comes from the guest is, you request money from the guest, and you involve Airbnb after they deny. (commonly used for late fees, extra cleaning..) It really sounds like you need a good property manager who can explain all Airbnb policies clearly! 

    • John UnderwoodPro Member
      Investor · Greer, SC · Member since 2014 · 13k+ posts · 17k+ votes
      1y
      Quote from @Laura Winters:
      Quote from @Ryan Moyer:
      Quote from @Laura Winters:
      Quote from @Trent Reeve:
      Quote from @Laura Winters:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 


       do they provide great customer service? not to hosts, at least not in my experience and many that i have talked and listened to. And their insurance isnt really insurance and many have their claims denied. so to me, they provide a platform and market share of being known, but thats about it


      In my opinion, Airbnb actually provides a really great service for both hosts and guests. A lot of the frustration comes from hosts not fully understanding how the insurance process works, which is why some claims get denied. But honestly, they’d face the same challenges with any other insurance company. It’s just that big claims like crime, floods, or fires don’t happen very often, so fewer people talk about them.

      Most of the time, Airbnb doesn’t even send an adjuster to your home. Instead, they look at the photos and information provided by the host and usually resolve things within about two weeks. That’s pretty impressive, and to me, that’s the definition of good service.

      On the guest side, Airbnb often gives out coupons for future bookings, even if the guest wasn’t completely right in their claim. What’s nice is that Airbnb absorbs the cost of those coupons themselves—they don’t pass it on to hosts. That’s rare in this kind of business. (For example, DoorDash usually makes restaurants cover the cost of their promotions.)

      I think a lot of the bad reputation comes from people not really understanding how these kinds of businesses operate. Many hosts want the simplicity of a retail shopping experience, but also expect to make a big company money. If you want to make a big money, hosts need to act like a real business owner. 


       Calling it "insurance" is generous, given that they attempt to recoup the money from the guests at the expense of the host's reputation and future revenue.


       I am not sure what kind of experience you had but sorry to hear that. That is why you need to hire a professional property manager who understand the Airbnb policies and have a system to meet their requirement. I have 99% success rate with Airbnb resolution. (I self manage all my listings) I got 14k+ on resolution this year. Hopefully you changed your system after they denied your claim.


       Wow you have a lot of problems with your Airbnb guests to have to fight to get 14k on resolutions. I have never had this much problems.

      What do you attribute these problems to? Your property, location or just the "Airbnb" crowd?

    • Member since 2021 · 124 posts · 87 votes
      1y
      Quote from @John Underwood:
      Quote from @Laura Winters:
      Quote from @Ryan Moyer:
      Quote from @Laura Winters:
      Quote from @Trent Reeve:
      Quote from @Laura Winters:
      Quote from @Don Konipol:
      Quote from @Patricia Andriolo-Bull:

      There is no end in site for these platforms to play games. They just don’t want guests to see how much they charge. I’m on the higher end and guests end up paying Airbnb $2-3k which is outrageous. Now they want to disguise that fee and make it look like I over price. Hopefully more will come to my direct booking site now. 


       From the view of the consumer WHO CARES?   The customer is just concerned with their total cost, not how the pie is divided.  It’s not like the customer is going to say, well, since the host is only getting $200 of the $275 then I’ll go $75 over budget because it’s not their fault.  The point (from the users point of view) isn’t that the Airbnb fees aren’t disclosed separately; it’s that those fees increase the cost to a certain amount.   Since Airbnb fees increase the total charge, either of the following result - (1) host lowers amount charged so TOTAL amount still attracts customers (2) total amount is enough to decrease demand and hence increase vacancy time while consumers find cheaper alternatives either through less expensive platforms, direct with host, or at hotel, or (3) consumer stays home or goes somewhere else. 

      Here's what I don't understand. How can someone be in the STR business for the long haul and NOT do everything possible to establish a business model where they're almost exclusively direct to customer of through low fee platforms? I understand that 10 years ago (when I owned some STRs) competition was less, Airbnb fees were lower, and Airbnb was all you needed to have an outsized profit - if you were in the right location. But now? It will only get worse as Airbnb growth slows down - they will look to "make it up" by "squeezing" hosts even if it's detrimental to themselves long term.


       Very well said. 

      Just like we don't disclose that we pay 1k for insurance, 3k for utilities, and 3k for cleaners, Airbnb doesn't need to tell the guest how much they are charging. It is the business owner who makes the decision in the end.

      The only thing I want to add is that Airbnb doesn't just provide a platform. They provide great customer service, multi-billion dollar-sized marketing, and incredible insurance on top of letting us chip in on their reputation. (Airbnb became a pronoun for traveling stays) From my experience, 15% is a very reasonable price for the insurance and background check alone. 


       do they provide great customer service? not to hosts, at least not in my experience and many that i have talked and listened to. And their insurance isnt really insurance and many have their claims denied. so to me, they provide a platform and market share of being known, but thats about it


      In my opinion, Airbnb actually provides a really great service for both hosts and guests. A lot of the frustration comes from hosts not fully understanding how the insurance process works, which is why some claims get denied. But honestly, they’d face the same challenges with any other insurance company. It’s just that big claims like crime, floods, or fires don’t happen very often, so fewer people talk about them.

      Most of the time, Airbnb doesn’t even send an adjuster to your home. Instead, they look at the photos and information provided by the host and usually resolve things within about two weeks. That’s pretty impressive, and to me, that’s the definition of good service.

      On the guest side, Airbnb often gives out coupons for future bookings, even if the guest wasn’t completely right in their claim. What’s nice is that Airbnb absorbs the cost of those coupons themselves—they don’t pass it on to hosts. That’s rare in this kind of business. (For example, DoorDash usually makes restaurants cover the cost of their promotions.)

      I think a lot of the bad reputation comes from people not really understanding how these kinds of businesses operate. Many hosts want the simplicity of a retail shopping experience, but also expect to make a big company money. If you want to make a big money, hosts need to act like a real business owner. 


       Calling it "insurance" is generous, given that they attempt to recoup the money from the guests at the expense of the host's reputation and future revenue.


       I am not sure what kind of experience you had but sorry to hear that. That is why you need to hire a professional property manager who understand the Airbnb policies and have a system to meet their requirement. I have 99% success rate with Airbnb resolution. (I self manage all my listings) I got 14k+ on resolution this year. Hopefully you changed your system after they denied your claim.


       Wow you have a lot of problems with your Airbnb guests to have to fight to get 14k on resolutions. I have never had this much problems.

      What do you attribute these problems to? Your property, location or just the "Airbnb" crowd?

      It is a good mixture of that our team is trained to catch damages guest leave + locations. We get a very diverse group of guests and experience all different things haha. I used to look at them as problems too but once I mastered the Airbnb claims, they are just good ways of scooping our expenses back. 
      I think Airbnb tends to get younger people vs Vrbo since it is a younger platform and it markets toward a more general public. Handling the general public is always a lot harder as the market is larger. 
  • Andrew SteffensBusiness Member
    Tampa, FL · Member since 2022 · 3k+ posts · 3k+ votes
    1y

    One day we'll have an alternative and it'll be great.
    And then that alternative will become just like the others.

  • Real Estate Agent · Salt Lake City, UT · Member since 2020 · 490 posts · 205 votes
    1y

    I think it is ridiculous they are targeting hosts who use PMS... I mean whats even the thought behind that?

    • Atlanta · Member since 2022 · 704 posts · 632 votes
      1y
      Quote from @Jeremy Jareckyj:

      I think it is ridiculous they are targeting hosts who use PMS... I mean whats even the thought behind that?


       you dont think non-PMS hosts get moved a month or 2 later? i would bet on it

    • Investor · FL · Member since 2016 · 332 posts · 388 votes
      1y
      Quote from @Trent Reeve:
      Quote from @Jeremy Jareckyj:

      I think it is ridiculous they are targeting hosts who use PMS... I mean whats even the thought behind that?


       you dont think non-PMS hosts get moved a month or 2 later? i would bet on it

      AirBnB already has published that everyone else starts in December. 
  • Real Estate Agent · Worcester, MA · Member since 2024 · 107 posts · 45 votes
    1y

    Airbnb doesn't even follow their own policies. When it comes to policy violations related to guest reviews or even damage claims. I wonder why there hasn't been a class action for this... 

  • Real Estate Agent · Chicago, IL · Member since 2017 · 2k+ posts · 2k+ votes
    1y

    I personally like it layed out like this. It's silly for guests to have to do all the math and check cleaning fees, etc. this just shows them the actual fee they pay. Guests don't care what percent each side is collecting, they just care their total cost to rent. Simple easy and transparent. 

    • John UnderwoodPro Member
      Investor · Greer, SC · Member since 2014 · 13k+ posts · 17k+ votes
      1y
      Quote from @Henry Lazerow:

      I personally like it layed out like this. It's silly for guests to have to do all the math and check cleaning fees, etc. this just shows them the actual fee they pay. Guests don't care what percent each side is collecting, they just care their total cost to rent. Simple easy and transparent. 


       I 100% agree with this!

  • Property Manager · poconos, NC · Member since 2024 · 264 posts · 118 votes
    1y

    Airbnb’s ‘simplified fees’ are like putting lipstick on a pig; guests still overpay, and hosts still get squeezed. Direct booking is the real win.

    • Collin HaysBusiness Member
      Property Manager · Gatlinburg, TN · Member since 2020 · 3k+ posts · 4k+ votes
      1y
      Quote from @Benjamin Louie:

      Airbnb’s ‘simplified fees’ are like putting lipstick on a pig; guests still overpay, and hosts still get squeezed. Direct booking is the real win.


       All of the merchants held hostage by Amazon would agree with you.  

  • Collin HaysBusiness Member
    Property Manager · Gatlinburg, TN · Member since 2020 · 3k+ posts · 4k+ votes
    1y

    It IS a move by Airbnb to hide their fees. If it wasn't, Airbnb would be disclosing their fees as part of the booking process. They don't.

  • Realtor · Murrieta, CA · Member since 2016 · 373 posts · 203 votes
    11mo

    Yes, it appears Airbnb has gotten so big, their goal is now "customer retention" and no longer "host retention" 

  • San Francisco · Member since 2025 · 21 posts · 13 votes
    10mo

    You’re all making solid points. The reality is that Airbnb’s new model isn’t about transparency, it’s about retention and margin. By hiding the breakdown of fees, they reduce the friction at checkout and keep guests focused on the total, not the markup.

    For hosts, the next logical step is to track data on how these changes affect conversion rates and experiment with pricing adjustments or hybrid direct booking strategies. Over time, the hosts who build repeat guests and mailing lists will feel these platform shifts the least.

  • Member since 2022 · 527 posts · 413 votes
    10mo

    I just got another interesting email but from Igloocompany (a remote lockbox company I use)...very last second in my humble opinion and I would never have thought this would make me PMS connected so I worry about those people that believe they aren't impacted with this change yet!  I am PMS connected, so I'm already impacted BUT, Igloo just sent me this...

    "Dear igloo users,

    You may have heard that Airbnb is updating their fee structure for hosts, particularly those using Property Management Systems (PMS) or channel managers.

    If your Airbnb account is integrated with igloohome for automatic PIN code generation, Airbnb will classify your account as PMS-connected.

    This means Airbnb will apply a single service fee of 15.5% starting 27 October 2025."

    Shame on Igloo for notifying me one day before the turnover as well, unless they were just notified.

    I cannot believe that Airbnb would classify folks that have lockbox integrations as PMS connected.

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