Real Estate Agent · Philadelphia, PA · Member since 2019 · 1k+ posts · 1k+ votes
Hey BP community! I am currently under contract for a flip and want to get some opinions on exterior updates. I will attach original pictures (house is currently red), and some variants I put through AI. Would be open to all suggestions! Thanks in advance
What does it look like for the comps and what is selling? That is what will get you that flip and turn quicker. I always try to see what is selling and what it looks like to match the area, and houses within the community.
I think the more modern exterior would end with the highest value for sure! Something about it is really desirable at the moment. Seeing it a lot in the flips I'm funding, making me want to do my own!
What does it look like for the comps and what is selling? That is what will get you that flip and turn quicker. I always try to see what is selling and what it looks like to match the area, and houses within the community.
The exterior is one of the first things a buyer sees, so you're right to overthink this. Here's what I've learned doing 20+ flips: modern/contemporary styling appeals to a wider buyer pool right now, especially in competitive markets. It reads "updated" and "move-in ready." People pay for that perception even if the bones are the same.
That said, you also need to match your market. If you're in a historic neighborhood or an area where homes have architectural character, going too sterile hurts you. I did a flip in a tree-lined Dallas neighborhood where all the homes had Craftsman details -- going full modern would've cost me buyers. Conversely, in suburban sprawl, modern beats traditional every time.
My process: I look at sold comps in the exact neighborhood (not adjacent areas), see what exterior styles moved fastest and at what price premium, then design around that. If a modern home sold 15% higher than a traditional one 2 blocks away, that's your signal. Paint color matters too -- neutrals (greige, white, soft gray) let buyers imagine their own taste. Bold colors limit your buyer pool.
What neighborhood is the property in? That context changes everything about which direction makes financial sense.
The exterior is one of the first things a buyer sees, so you're right to overthink this. Here's what I've learned doing 20+ flips: modern/contemporary styling appeals to a wider buyer pool right now, especially in competitive markets. It reads "updated" and "move-in ready." People pay for that perception even if the bones are the same.
That said, you also need to match your market. If you're in a historic neighborhood or an area where homes have architectural character, going too sterile hurts you. I did a flip in a tree-lined Dallas neighborhood where all the homes had Craftsman details -- going full modern would've cost me buyers. Conversely, in suburban sprawl, modern beats traditional every time.
My process: I look at sold comps in the exact neighborhood (not adjacent areas), see what exterior styles moved fastest and at what price premium, then design around that. If a modern home sold 15% higher than a traditional one 2 blocks away, that's your signal. Paint color matters too -- neutrals (greige, white, soft gray) let buyers imagine their own taste. Bold colors limit your buyer pool.
What neighborhood is the property in? That context changes everything about which direction makes financial sense.
Great tip. This is a suburban neighborhood. So I can look at similar style builds and see what kind of exterior sells best for the neighborhood - even for slightly diff property type.
Peter nailed it. Don't pick the exterior style you like -- pick what your comps are selling in that neighborhood. You want your property to fit in naturally with the market. If all the homes that just sold in that area are traditional ranch style, going modern farmhouse makes it the weird house that takes 3x longer to sell. Buyers make their purchase decision in the first 10 seconds of driving up, and if it doesn't match the neighborhood vibe, you've already lost them.
Look at the last 3-4 homes that sold in the 00k-00k range in that specific area (assuming that's your exit price). What style are they? What colors? What materials? Your flip should blend in visually while having better finishes and condition than the comps. You want buyers to think it's the nicest home on the block, not the one that looks like it's from a different neighborhood.
The AI renderings are fun for exploring options, but don't let them drive your decision. What does your neighborhood actually look like, and what's moving fastest in terms of days on market?
Hey BP community! I am currently under contract for a flip and want to get some opinions on exterior updates. I will attach original pictures (house is currently red), and some variants I put through AI. Would be open to all suggestions! Thanks in advance
Both of them look nice, but comps still dictate the majority of my decisions.
On a personal opinion i like the green 1, preferably with the dark ones windows.
I occasionally see darker motifs, but DOM tends to be longer. One thing to note is darker colors can be concerning out here as they absorb heat. We have very high Electricity rates and in some areas an all electric mandate...i.e. no gas or propane.
@Alan Asriants You might look at the views and saves on something like zillow in your area that is what is catching peoples attention. What sells is the total house and of course look at that.
Personally two or 3 are good but I might lighten up the grey a little to avoid too dark a look. Of course for the third it isn't just color updating it is the vertical siding and different windows that make a difference. That will add to cost but if you are doing those things anyway. Personally I like the windows in 3 and the are a good fit for the house style.
@Alan Asriants You might look at the views and saves on something like zillow in your area that is what is catching peoples attention. What sells is the total house and of course look at that.
Personally two or 3 are good but I might lighten up the grey a little to avoid too dark a look. Of course for the third it isn't just color updating it is the vertical siding and different windows that make a difference. That will add to cost but if you are doing those things anyway. Personally I like the windows in 3 and the are a good fit for the house style.
The only issue I am running into is that inventory is so tight in our markets there are really no good comparisons to see what works or doesnt for that neighborhood exterior wise. Most homes are just traditional colors, didnt see too many "modern" exterior flips. Only 1 and it was a gray on gray which I am not a fan of.
@Alan Asriants if you are seeing mostly traditional you might want to lean towards the green above which isn't super modern but updated. You want to stand out but not too much. Is there a neighborhood similar to yours with more inventory?
@Alan Asriants if you are seeing mostly traditional you might want to lean towards the green above which isn't super modern but updated. You want to stand out but not too much. Is there a neighborhood similar to yours with more inventory?
very low inventory all around in Bucks county! thank you for the suggestions