Investors at every level understand the importance of real estate marketing. From finding deals, to sourcing tenants, to raising money, investors are always seeking new connections and profitable relationships. In this section of the BiggerPockets Blog, seasoned marketers share their tips and tricks for getting great deals in front of the right people cost effectively. These articles and guides can save you time and money in promoting yourself and your real estate business. If you have more specific questions or want critique from seasoned marketers, you might also join the discussion in our Real Estate Investor Marketing Forum. Post your question and watch as investors from around the country provide you with excellent strategic advice.
Dave Ramsey gets a lot of flack from the investment community. For those who don’t know Dave, he is a personal finance writer and radio personality who weekly encourages folks…
I have considered myself to be a pretty good marketer for 20+ years. I can actually remember the time when all marketing was done face to face, by using direct…
A few weeks ago I wrote a post on real estate titles and deeds. I wanted to follow up on that post with a bit more detail on a couple…
I know private investors are tough to find, especially if you are just starting out. I’m not sure your experience level, but put yourself in their shoes for a minute:…
Facebook will be an essential marketing and branding leg for your outreach. Whatever qualms you may have about social media, it’s nearly impossible to grow your voice online without embracing…
A new year is the perfect opportunity to reassess your business growth goals and recommit yourself to marketing practices that will help you achieve them. With that in mind, I…
Vacation rental owners and managers are categorically new to the hospitality world. And so their list of common mistakes often reads like a who’s who of disaster-causing agents, certain to…
I was reading one of the real estate forums in the last couple of weeks and I came across a piece of advice that made me shake my head. I…
My last BiggerPockets post about the fundamentals of direct mail marketing ended up generating some really great discussion about one point in particular: the mailing lists. Today, I want to…
I read a great article a while back in Inc. Magazine. The title of the article was “The Art of Conversation”. This article was written by George Stephanopoulos who certainly…
Postcard marketing is a great tool for real estate investors to use to grow their businesses. It operates on 3 simple strategies that, when perfected, can generate consistent leads and…
Being a real estate investor can at times feel like you are really a private investigator. This is because making the deal happen can require many “detective” type skills. And,…
As a banker I am always fascinated by how people present themselves. People come into a bank and demand a loan from someone they have never met! I’m sure this…
