Real Estate Investing VS Real Estate DEAL MAKING
Real Estate Investing VS Real Estate DEAL MAKING
Most of us are real estate investors, or real estate service providers. Few are real estate DEAL MAKERS (even if they think they are).
Real estate investing can grow net worth, provide cash flow, and enable the investor to accumulate a substantial “nest egg”. If done to scale, especially with “fee income” (money earned on other people’s investment with you as manager, syndicator, or asset acquisition specialist), can make you rich. But not wealthy.
For those that start out with little capital (substantially less than the $50 million Fred Trump provided Donald in 1966 to purchase an apartment complex in Ohio), DEAL MAKING is the accelerator necessary to accelerate wealth beyond the limits of what “investing” can provide.
It's called "deal making" because deals are not "found", they're "made". Looking on Loopnet, or MLS, identifying the few reasonably priced properties, offering 15% below asking, and negotiating a 10% "discount, is NOT deal making - it's investing.
Nothing wrong with that - I did a lot of that in Phoenix and Miami in 2012 - 2014, and was rewarded handsomely for my efforts.
However, despite purchasing properties for seemingly give away prices, my return over the next 10 years was just (on the high side) of what you’d expect as an investor.
Deal Making ( In some of my previous posts I've chronicled specific deals I created) is a lot more "intense" than investing. The deal maker needs to utilize an out the box strategy and tactics to create a deal that provides an ROI multiples beyond that provided by "investing". So, what does it take to be able to "make" these deals?
1. Extensive knowledge of real estate in general (principles, financing, law) and of the property type in specific.
2. Experience in “putting deals together”.
3. Capital - although it doesn’t have to be YOUR capital
4. Access to credit
5. A willingness to be “laughed at” - by brokers, lenders, sellers, and title companies when you attempt to put the deal together under terms/prices that don’t allow them their easy transaction
6. A willingness to engage in sometimes lengthy negotiations where the opposite party didn’t always (LOL) respond well to your offers
7. The ability to say NO
8. The persistence to try for the 5th, 10th, or 20th time
9. The time available to devote to these efforts
10. Knowledge of strategies and tactics used to make great deals.
Whether or not you’re an investor, deal maker, or service provider, (or all three, like me) let us know what you think