Newbie investor looking for market reccos

Newbie investor looking for market reccos

Los Angeles · Member since 2025 · 2 posts · 20 votes

I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!

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Nicholas L.Pro Member
Flipper/Rehabber · Pittsburgh · Member since 2018 · 6k+ posts · 5k+ votes
4mo

@Lucy Quick

hello.  this question gets asked a lot.  i can't speak to your "coach" since i don't know them, but what we find is that new investors in HCOL areas like LA often underestimate the cost of owning, as well as the fact that there is no 'cash flow' whatsoever in the first few years.  from your post it seems like you might have a more realistic perspective on things, but a lot of what you said applies everywhere.  "older home stock" for example is actually a lot of the entire country, not just Omaha.  

i don't like to make market recommendations to people i don't know so what i usually say is, are you able to go to your chosen market in person, a whole bunch?  this lets you meet folks, set up a team, get to know a market, etc.  if you can't, maybe reconsider.  the market is unforgiving right now.  returns on non-value add LTRs are very, very low compared to other assets.

i am going to paste some links below for you to read.  i'd be happy to connect directly if you'd like - i don't advocate for any market or approach and in fact, might try to talk you out of it.  hope this is helpful.

Turnkey Nightmare: Property Manager Ignored My Warning About a Missing A/C…

Nightmare with my property manager - advice needed!

Feedback Needed: $8.8k Turnover Quote for 2BR Duplex (Half)

Out-of-State Landlord Nightmare: 4 Months No Rent, Cleveland Escrow Battle

Failed BRR in Memphis TN

A Cautionary Tale About a Property Manager in Cinncinatti

https://www.biggerpockets.com/forums/48/topics/1242392-rough...

https://www.biggerpockets.com/forums/48/topics/1137397-balti...

https://www.biggerpockets.com/forums/432/topics/1231840-sell...

https://www.biggerpockets.com/forums/311/topics/840134-memph...

https://www.biggerpockets.com/forums/963/topics/1195280-expe...

See this reply in the discussion

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  • Nicholas L.Pro Member
    Flipper/Rehabber · Pittsburgh · Member since 2018 · 6k+ posts · 5k+ votes
    4mo

    @Lucy Quick

    hello.  this question gets asked a lot.  i can't speak to your "coach" since i don't know them, but what we find is that new investors in HCOL areas like LA often underestimate the cost of owning, as well as the fact that there is no 'cash flow' whatsoever in the first few years.  from your post it seems like you might have a more realistic perspective on things, but a lot of what you said applies everywhere.  "older home stock" for example is actually a lot of the entire country, not just Omaha.  

    i don't like to make market recommendations to people i don't know so what i usually say is, are you able to go to your chosen market in person, a whole bunch?  this lets you meet folks, set up a team, get to know a market, etc.  if you can't, maybe reconsider.  the market is unforgiving right now.  returns on non-value add LTRs are very, very low compared to other assets.

    i am going to paste some links below for you to read.  i'd be happy to connect directly if you'd like - i don't advocate for any market or approach and in fact, might try to talk you out of it.  hope this is helpful.

    Turnkey Nightmare: Property Manager Ignored My Warning About a Missing A/C…

    Nightmare with my property manager - advice needed!

    Feedback Needed: $8.8k Turnover Quote for 2BR Duplex (Half)

    Out-of-State Landlord Nightmare: 4 Months No Rent, Cleveland Escrow Battle

    Failed BRR in Memphis TN

    A Cautionary Tale About a Property Manager in Cinncinatti

    https://www.biggerpockets.com/forums/48/topics/1242392-rough...

    https://www.biggerpockets.com/forums/48/topics/1137397-balti...

    https://www.biggerpockets.com/forums/432/topics/1231840-sell...

    https://www.biggerpockets.com/forums/311/topics/840134-memph...

    https://www.biggerpockets.com/forums/963/topics/1195280-expe...

  • Arman AhmedPro Member
    Real Estate Agent · Columbus Cleveland Dayton, OH · Member since 2024 · 2k+ posts · 961 votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!


    You’re actually thinking about this the right way by narrowing to one market and prioritizing long-term fundamentals over chasing max cash flow. What I’d watch out for is getting stuck in “analysis paralysis,” where every market has one drawback and nothing ever feels perfect on paper. A lot of investors in your situation end up circling Midwest markets, because it tends to sit in that middle ground you’re describing, more stable job base than pure cash-flow markets, but still entry prices that don’t completely kill returns. The key shift is realizing no market checks every box; the real win is picking one where you can consistently find deals and build a reliable team, even if early cash flow is just break-even.

  • Jimmy LieuBusiness Member
    Real Estate Agent · Columbus, OH · Member since 2019 · 3k+ posts · 2k+ votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!

    Hi Lucy, based on everything you described, I think you're asking the right questions and focusing on the right fundamentals. If your goal is to find a market with decent cash flow, strong long-term appreciation potential, a diverse economy, and lower climate risk, I'd definitely take a look at Columbus, Ohio. I actually moved from Portland, Oregon to Columbus in 2020 specifically to invest and have built a portfolio of 10+ rentals here. What attracted me was the balance between cash flow and growth. The macroeconomics are on fire with strong population growth, job growth, and massive investment from companies like Intel, Amazon, Google, Microsoft, Honda, LG, Nationwide, and Anduril. Unlike many appreciation-focused markets, you can still find properties that are reasonably priced and in some cases even hit the 1% rule while offering solid long-term upside. A lot of investors like the fact that it isn't dependent on a single industry and has a very diverse employment base. With your budget, you could potentially acquire a couple of properties over the next year or two and stay concentrated in one market while building relationships with the same property managers, contractors, and lenders. At some point, analysis paralysis becomes the biggest risk, and I think focusing on a market with strong fundamentals and then learning it deeply is often more important than finding the "perfect" market. Happy to connect and answer any questions you have! 
  • Alfath AhmedBusiness Member
    Real Estate Agent · Columbus, OH · Member since 2022 · 1k+ posts · 1k+ votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!

     You are doing the right thing by looking out of state @Lucy Quick. I've got 30 rental units in my market and sell over 100-120+ properties every year to OOS investors buying here. 

    I recommend doing a market deep dive and finding good markets in the midwest that are landlord-friendly, has tech/job/population growth, and where other OOS investors are buying. 

    Connect with a good agent from biggerpockets that's also an investor and can help you build your core-4 team and get you off-market deal flow. 

    Look at off-market deals and buy them 80-85% of its true-value in turnkey shape or buy them at 75% of ARV for BRRRR/Flip deals.

    Make sure to watch out for location, condition (Roof, HVAC, hot water tank, electrical, foundation, and sewer scope), and rentability.

  • Wholesaler · Charleston WV · Member since 2026 · 246 posts · 137 votes
    4mo

    One thing I'd caution against is spending too much time trying to find the 'perfect' market. Every market has tradeoffs. Memphis has cash flow but less appreciation. Indianapolis has jobs and stability but taxes. Grand Rapids has appreciation but higher entry costs. Omaha has solid fundamentals but tighter numbers.

    If I were starting with $100k and wanted to build a portfolio, I'd focus less on finding the perfect market and more on finding a market where I could build a strong team and buy consistently for the next 5 to 10 years. A good property manager in an average market will outperform a bad property manager in a great market every time.

    Analysis paralysis is real. Pick a market, learn it deeply, and start making offers. Your first deal will teach you more than another six months of research

  • Remington LymanBusiness Member
    Real Estate Agent · Columbus, OH · Member since 2017 · 6k+ posts · 7k+ votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!


      If your mentor has a good network in Memphis or Birmingham, I would pick one of those markets. His mentorship should allow you to invest with confidence in the market and get out of the analysis paralysis phase.

  • Dean HarrisBusiness Member
    Real Estate Agent · Memphis, TN · Member since 2015 · 1k+ posts · 1k+ votes
    4mo

    @Lucy Quick Welcome to BP!

    Memphis, TN is a spot where I am using the BRRRR strategy all the time. We also have houses that are performing better than the 1% Rule an they are in great shape! Its all about what you are looking for an how involved you wan to be!

    Best of Luck!

    CrestCore Realty4.713 Reviews
    View Page
  • Marc RiceBusiness Member
    Real Estate Agent · Columbus Cleveland Dayton, OH · Member since 2018 · 2k+ posts · 1k+ votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!

    Have you considered some of the other markets in the midwest for a easy entry, stable cash flow and 4-6% annual appreciation? Happy to share more info!

    Marc Rice | Investor Friendly Agent at Reafco Tailwind Team574 Reviews
  • Investor · Sterling, VA · Member since 2026 · 89 posts · 48 votes
    4mo

    One observation: it sounds like you’re optimizing for the perfect market when you may be better off optimizing for the best team and execution.

    You mentioned having a coach with deep relationships in Memphis and Birmingham. That’s actually a huge advantage that many out-of-state investors spend years trying to build. A good property manager, agent, contractor, lender, and local network can often matter more than whether a market grows at 3% or 5% annually.

    I also think it’s worth remembering that your first two properties are unlikely to determine your long-term wealth. What matters is getting into a market where you can confidently buy property #2, #3, #4, and #5.

    One exercise that helped me was ranking markets on:

    1. Ability to find good deals
    2. Quality of local team
    3. Landlord friendliness
    4. Cash flow
    5. Appreciation potential

    Then weighting them based on my goals rather than trying to maximize every category.

    If you’re already comfortable with minimal cash flow and are prioritizing long-term growth, I’d focus less on finding the “best” market and more on finding the market where you can execute repeatedly over the next 5–10 years.

    Out of curiosity, what is causing Memphis and Birmingham to feel less attractive to you? Is it the economics, population trends, crime perception, climate concerns, or something else?

  • Rental Property Investor · Bloomington, IN · Member since 2025 · 13 posts · 5 votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!


     Hi Lucy, 

    Congrats on taking the initial steps in your real estate journey!

    It sounds like you are looking for an area with higher appreciation long term with some potential for cashflow?

    Have you considered Bloomington Indiana. A very strong rental market though prices are higher than Indianapolis. A very strong appreciating market that has also been strengthened by IU winning the football Championship. 

    There are many multifamily units in the area and some strong rental surrounding areas. Bloomington on average runs at a 6% cap rate. With some sweat equity deals allowing to improve that even more so. I run a property management business here but have managed our own rentals and invested here for multiple years.

    Happy to connect and discuss the Bloomington market more and answer many questions you may have!


    Good luck on your real estate journey!
     


  • Ashland, OR · Member since 2017 · 1 post · 0 votes
    4mo
    Hi Lucy, I’m really feeling what you’re saying and your concerns. I am from Orange County so I definitely understand about the improbabilities of investing on the West Coast and being able to invest with the goals you stated. Honestly I would have to agree with poster about Ohio. I too feel out of state is the best way to go to get into the real estate game as a newbie, but with that you have to take into account the time and costs for really having boots on the ground wherever you decide to land. Follow the tech companies building themselves in lower cost of living markets (Des Moines) and where natural resources are a draw. I have some other ideas for you and would love to be of help - feel free to contact me. All the best- J
  • Specialist · Long Beach, CA · Member since 2011 · 883 posts · 399 votes
    4mo

    Hi Lucy. I work with several builders that offer 3.75% financing on SFR's and multi family. Markets such as Dallas, Houston, San Antonio, Franklin, and many more. I live in the L.A. area and also invest out of state. Happy to make some connections for you.

  • Vijay FriedmanBusiness Member
    Miami, FL · Member since 2026 · 766 posts · 123 votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!

    @Lucy Quick
    I’d focus less on finding the “perfect” market and more on finding a market where you can build a reliable local team. Property management, contractor quality, and local knowledge often have a bigger impact on long-term success than small differences in cash flow projections. Since you're buying out of state, having strong boots on the ground can make or break the experience.

    DreamPoint Capital
  • Specialist · Member since 2025 · 82 posts · 31 votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!

    One thing I'd be careful about is spending too much time trying to find the perfect market.

    I've seen investors do very well in different markets because they had strong acquisition systems, local relationships, and consistent deal flow. I've also seen people pick great markets on paper and struggle because they couldn't source opportunities effectively.

    Curious to hear from investors who own in Indianapolis, Grand Rapids, or Omaha. How much of your success has come from market selection versus acquisition execution? 

  • Drew SygitBusiness Member
    Property Manager · Royal Oak, MI · Member since 2012 · 12k+ posts · 9k+ votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!


     A lot of good advice here so far, but also a few missing issues.

    1) Real Estate Coach
    Don't know them, don't care, but very FEW coaches "walk the talk"!
    - What have they covered about the Classes of Cities/Neighborhoods/Properties/Tenants and how they all affect each other?
    - Specifically HOW are they evaluating different markets to invest? Analytics you can Google to verify or emotional-based, "trust me" statements?

    2) "Very Old Homes"
    I was in Marblehead, MA last summer (cool place!) and of course looked at some real estate. Lots of 200+ year old houses selling for $1M+.
    - As long as a property is properly updated, why would you care how old it is?
    - Some of the best deals in most markets are the ones needing some updating.
    --- Doing your own BRRR is usually better than buying Turnkey. WIth a BRRR you KNOW what was rehabbed and the quality of the work. With a Turnkey, you're "hoping" everything was done and done well.

    3) "Balanced Markets"
    Guessing you mean markets with growing populations for possible appreciation?
    - For decades California & Florida led the county in population growth, but that's no longer true. So, what RELIABLE method of forecasting do you have that the rest of us are missing?

    4) What are the actual risks of OOS investing?

    You’re ALWAYS better off investing locally, where it’s easier to:

    • Learn the market
    • Network to find deals
    • Network to find contractors
    • Be more hands-on
    • Driveby property to keep tabs on it
    • Network to find a decent Property Management Company (PMC)

    Next best location is somewhere else you lived, where you have an existing network of family & friends to help you as accomplish the above list as needed.

    If you invest OOS, your biggest challenge won't be finding properties to meet your goals on paper, it’ll be successfully building a knowledgeable & trustworthy local team.

    The biggest mistake we see OOS investors making in our market, over and over again, is not fully understanding Neighborhood/Property/Tenant Classes and how they impact your probability of success!

    They all run their ROI numbers assuming Class A results – when buying Class B, C & even D rentals.

    Then they’re shocked when their performance expectations aren't met😞

    If you choose to invest OOS, and have little to no landlord experience, we highly recommend targeting Class B Neighborhoods/Properties/Tenants. If you target Class C, you better be prepared emotionally & financially for plenty of challenges.

    You can find Class B properties in the Midwest to BRRRR, but it will take more digging and YOU will need to understand how to analyze & identify them - because a lot of agents, wholesalers, PMCs, etc. will try to sell you Class C or D misrepresented as Class B:

    • Many of them don't know/care what Class the properties are, so they're incompetent.
    • Others know exactly what they are doing, so should be labeled as crooks!
      EITHER WAY YOU LOSE!

    Why is Property Class so important for investors to understand and apply in their investing strategies?

    Because the Property Class dictates the Class of the tenant pool that the property will attract.

    The Tenant Class greatly impacts rental income stability and property maintenance/damage by tenants.

    Both Property Class and Tenant Class will affect what type of contractors, handymen and property management companies you should target and be willing to deal with a property.

    The Property Class will also impact the maintenance & renovations you do to, “Maintain to the Neighborhood”.

    Why is that important?

    Well, if you buy & renovate a property in Class D area to Class A standards, what Tenant Class will actually rent it?

    Or, if you put several Class D tenants in a Class A four-plex, what do you think will happen to the property?

    So, if you fail to apply the correct assumptions to a property, your expectations won’t be met, and it may even be a financial disaster.

    We use the following to rank Property Classes, in order of importance:

    • Property Tenant Pool: closely linked to location, but not always.
    • Property Location: closely linked to tenant pool, but not always.
    • Property Condition & Amenities: it’s important to, “Maintain to the Neighborhood.”

    Key metrics for each Property Class:

    Class A Properties:
    Tenant Pool: Majority of FICO scores 680+, no convictions/evictions in last 7 years.
    Tenant Default: 0-5% probability of eviction or early lease termination.
    Section 8: Class A rents are too high and won’t be approved.
    Vacancies: 5-10%, depending on market conditions.
    Cashflow vs Appreciation: Typically, 3-5 years for positive cashflow, but you get highest relative rent & value appreciation.

    Class B Properties:
    Tenant Pool: Majority of FICO scores 620-680, some blemishes, no convictions/evictions in last 5 years.
    Tenant Default
    : 5-10% probability of eviction or early lease termination.
    Vacancies
    : 10-15%, depending on market conditions.
    Cashflow vs Appreciation: Typically, 1-3 years for positive cashflow, balanced amounts of relative rent & value appreciation.
    Section 8: Class B rents are usually too high for the Section 8 program.

    Class C Properties:
    Tenant Pool: Majority of FICO scores 560-620, many blemishes, but should have no convictions/evictions in last 3 years. Verifying recent 2-years of rental history very important! Same for 2-years of job/income stability.
    Tenant Default: 10-20% probability of eviction or early lease termination.
    Section 8: Class C rents usually meet program requirements, proper screening still recommended.
    Vacancies: 10-20%, depending on market conditions and tenant screening.
    Cashflow vs Appreciation: Should cashflow immediately, at the lower end of relative rent & value appreciation.

    Class D Properties:
    Tenant Pool: Majority of FICO scores under 560, little to no good tradelines, lots of collections & chargeoffs, but should have no convictions/evictions in last 12 months. Verifying last 2-years of rental history and income/employment extremely important to find the “best of the worst”.
    Tenant Default: 20-30% probability of eviction or early lease termination.
    Section 8: Class D rents meet program requirements, often challenges to pass Section 8 inspection.
    Vacancies: 20%+, depending on market conditions and tenant screening.
    Cashflow vs Appreciation: Typically, all cashflow with little, maybe even negative, relative rent & value appreciation.

    Where did we get our FICO credit score information from?

    Check out this chart:

    FICO Score

    Pct of Population

    Default Probability

    800 or more

    13.00%

    1.00%

    750-799

    27.00%

    1.00%

    700-749

    18.00%

    4.40%

    650-699

    15.00%

    8.90%

    600-649

    12.00%

    15.80%

    550-599

    8.00%

    22.50%

    500-549

    5.00%

    28.40%

    Less than 499

    2.00%

    41.00%

    Source: Fair Isaac Company

    Make sure you understand the Class of properties you are looking at and the corresponding results to expect.

    For example, Metro Detroit has 132 cities and the City of Detroit 183 Neighborhoods, which we’re analyzing and classifying to make better investing decisions.

    Horror Stories from those that did NOT Understand What they were Buying:

    https://www.biggerpockets.com/forums/48/topics/1137397-baltimore-a-path-to-never-ending-pain

    https://www.biggerpockets.com/forums/432/topics/1231840-sell-at-a-loss-or-rent-at-a-loss

    https://www.biggerpockets.com/forums/311/topics/840134-memphis-turnkey-tenant-turnover-costs

    https://www.biggerpockets.com/forums/963/topics/1195280-experience-of-oos-investing-in-cleveland-after-15-years

  • Rental Property Investor · Member since 2026 · 56 posts · 30 votes
    4mo

    Hey Lucy, the market is tough right now. I imagine it's brutal in LA. You're not the only one struggling to find markets where the numbers make sense. There are some fantastic tools out there to help with finding markets for cash flow and appreciation. Happy to connect and give my recs

  • James WachobBusiness Member
    Real Estate Broker · Memphis, TN · Member since 2015 · 1k+ posts · 890 votes
    4mo

    Hello @Lucy Quick! I think you've already done more market research than many investors do before buying their first property, and what I'm hearing is less of a market problem and more of a decision paralysis problem.

    The reality is that every market is going to force a tradeoff. Memphis and Birmingham may offer stronger cash flow today, while markets like Grand Rapids, Indianapolis, and Omaha may offer stronger fundamentals or appreciation potential. The challenge is finding the balance that fits your goals.

    One thing I'd caution against is waiting for the perfect market. If your criteria are:

    Diverse employment base
    Reasonable appreciation potential
    Limited climate risk
    Break-even to slight positive cash flow
    Strong property management options

    ...there are several markets that can fit. The question becomes which one you can gain conviction in and execute.

    You mentioned wanting to buy 2 properties this year and a 3rd next year. In that situation, I actually like your idea of concentrating in one market and building one team. That can be a huge advantage operationally.

    I'm a real estate agent based in Memphis and work with out-of-state investors building rental portfolios. While Memphis is often known for cash flow, I think it's sometimes misunderstood. Not every investor here is chasing the highest yield possible. Many are looking for stable neighborhoods, long-term rental demand, and a balance between cash flow and appreciation. The ability to buy multiple properties with one team is one reason so many out-of-state investors choose it.

    My suggestion would be to stop trying to find the "best" market and start identifying the best market for your strategy. Once you've narrowed it to 2-3 finalists, spend more time talking with property managers, agents, and investors there than analyzing spreadsheets. The quality of the local team often matters more than a small difference in projected returns.

    You're closer than you think. At some point, the biggest risk becomes not making a decision at all. If you'd ever like to compare markets or learn more about how investors approach Memphis from a long-term portfolio perspective, I'd be happy to connect and help.

  • Specialist · United States · Member since 2026 · 12 posts · 2 votes
    4mo

    Lucy, avoiding high climate-risk zones while targeting balanced growth is a highly defensive and smart long-term play. If Indianapolis property taxes and Omaha's older housing stock are causing decision paralysis, take a look at parts of Columbus, OH or the research triangles in North Carolina. Both markets pull in strong tech and medical employment bases, offer newer construction options to mitigate capex, and feature deeply established property management networks built for out-of-state owners.

  • Investor · Oakland, CA · Member since 2026 · 25 posts · 15 votes
    4mo

    Personally been eyeing SC to expand my portfolio. Need to do more market research on exactly what region though. Great net migration over the past year and less popular than NC, which means plenty of deals to be had

    Indianapolis also looking good for my particular strategy (co-living). 

  • J CastroBusiness Member
    Lender · Florida · Member since 2025 · 712 posts · 254 votes
    4mo

    Hi @Lucy Quick, welcome to BP!
    You may be over-optimizing the market selection and underestimating the value of having a strong local team. Since you're a first-time investor, there's a lot to be said for leveraging your coach's existing relationships in a market where they already know the agents, property managers, contractors, and neighborhoods.

    That said, if your goal is a balance of cash flow, appreciation, and economic stability, I'd focus less on finding the "perfect" market and more on finding a market with strong population trends, diversified employment, landlord-friendly regulations, and a price point that allows you to buy quality assets. Markets such as parts of Ohio, Indiana, Michigan, North Carolina, and even select areas in Pennsylvania continue to attract investors seeking that middle ground between cash flow and appreciation.

    From a lending perspective, the investors who seem to perform best long-term are often the ones who pick one market, learn it deeply, build a reliable team, and acquire multiple properties there rather than chasing the next hot market every year.

    With approximately $100K to deploy, you also have the flexibility to consider a mix of conventional financing, DSCR financing, or strategic leverage to preserve capital for future acquisitions. Sometimes buying one great property and keeping reserves can outperform stretching into two average deals.

    My suggestion: choose the market where you have the highest confidence in the team and operations, not necessarily the one with the best spreadsheet. A great property manager in a good market will usually outperform a mediocre property manager in a great market.

    Out of curiosity, what's your target buy box? Are you looking for turnkey rentals, light value-add opportunities, or BRRRR-style acquisitions? That answer may narrow the market list considerably.

    JCREIG Capital Funding
  • Member since 2026 · 4 posts · 5 votes
    4mo

    Hi Lucy! Welcome to BiggerPockets. It’s great that you’re focused on building a solid team—that really is the key to out-of-state success.

    I’m currently active in the Memphis market as a real estate wholesaler. I completely agree with the advice here about prioritizing a reliable local team (agents, property managers, and title companies) over finding the 'perfect' spreadsheet market. I’ve found that having those boots on the ground is what really moves the needle.

    I’d love to connect and share some of what I’m seeing on the ground here in Memphis as you continue your research. Feel free to shoot me a message!

  • Investor · Sterling, VA · Member since 2026 · 89 posts · 48 votes
    4mo

    I’ll offer a slightly different perspective. Based on your post, it doesn’t sound like your biggest problem is finding a market—it sounds like you’re trying to find the perfect market.

    You’ve already eliminated several solid markets:

    • Grand Rapids because of older housing stock.
    • Indianapolis because of taxes.
    • Omaha because of cash flow.
    • Memphis and Birmingham because they don’t align with your appreciation thesis.

    Every market has tradeoffs. The question isn’t “Which market is perfect?” but rather “Which risks am I most comfortable accepting?”

    With $100k and a goal of buying 2 properties this year and a 3rd next year, I’d focus heavily on:

    1. Landlord-friendliness.
    2. Economic diversity.
    3. Availability of competent property management.
    4. Ability to scale within the same market.

    One thing I’ve noticed is that many investors spend 6–12 months trying to optimize market selection and miss opportunities while waiting. The first few properties often teach you more than another 200 hours of market research.

    Since you’re prioritizing appreciation over immediate cash flow, I’d be looking at secondary Midwest markets with diverse employment bases, universities, healthcare systems, and population stability rather than chasing the highest cap rates.

    I’d also challenge the assumption that you need to commit to a market forever. Your first two properties are really buying you education and relationships. If after 18 months you discover a better market, that’s not failure—that’s valuable information.

    Out of curiosity, if someone guaranteed you break-even cash flow, strong property management, and 4-6% annual appreciation, what specific characteristics would still make you reject a market? Your answer might reveal what’s actually causing the decision paralysis.

  • Eric FernwoodBusiness Member
    Realtor · Las Vegas, NV · Member since 2014 · 998 posts · 1k+ votes
    4mo
    Quote from @Lucy Quick:

    I am a newbie real estate investor looking to start to build my portfolio this year. I live in LA where there is no hope of cash flow so am looking out of state. I have around 100k to deploy to buy the first 2 properties and want to buy a 3rd next year when Ive re saved. I want to stick to one market only so I don't have to build two teams. I am working with a great real estate coach who has deep relationships and experience in Memphis and Birmingham but neither market appeals to me as I am drawn to more balanced markets that may offer more long term appreciation but lower initial cash flow, especially considering climate migration. I was super interested in Grand Rapids MI but would be looking at SFH between 200 and 240k and could only find very old homes, I was also struggling to find good property managers. Indianapolis felt great but the higher tax for investors ate any cash flow, Omaha I was also interested in but couldn't find cash flow with a higher Capex due to older home stock. Im basically in decision paralysis and wanted to reach out to the community and see if anyone has any reccos. Strong and diverse job market and not somewhere with super high climate risks like southern Florida or CA. Im ok with very minimal cash flow for the first few years, but would definitely need the property to pay for itself / break even. Thank you in advance!


    Hello Lucy,

    You are wise to look out of state.

    If you want a monthly income stream that lasts 20 to 40 years and keeps pace with inflation, the city is your most important decision, not the property. This is because rent growth is not a property feature. It is a city feature.

    Think of the city as a harbor and rents and prices as boats floating in it. Population growth is the tide. When more people move in, housing demand rises and so do rents and values. When growth slows or declines, rent growth often stalls or falls behind inflation.

    A great property cannot overcome a shrinking city. An average property in a growing city can do very well over time. The property is just a tool to attract a tenant who stays for years.

    When evaluating cities, I focus on six factors:

    1. Strong Population Growth – Start with metro areas of at least one million people with a long record of steady growth. Wikipedia
    2. Low Crime – High crime drives away employers and residents, which cuts long-term housing demand. CBS: The 50 Most Dangerous Cities in America
    3. Low Operating Costs – Property taxes and insurance hit long-term cash flow hard. Insurance - ValuePenguin, Metro Property Taxes - LendingTree, Florida's average insurance cost
    4. No Rent Control – Rent control can cap increases, limit tenant selection, and make evictions harder. Google "[city] rent control"
    5. Rising Personal Income – Rents cannot rise long term unless local incomes rise too. Here is a Federal Reserve chart of personal income growth in Clark County, Nevada (Las Vegas).
    6. A Strong Local Investment Team – Local expertise is essential for property selection, renovation, management, and tenant placement.

    Cut every city that fails any of these tests. What remains is a short list worth a real look.

    FERNWOOD Team, KW VIP Realty520 Reviews
  • Shiloh LundahlPro Member
    Rental Property Investor · Gilbert, AZ · Member since 2016 · 3k+ posts · 4k+ votes
    4mo

    Hey@Lucy Quick, you say you are working with a great coach. A great coach should help you learn to invest in a market that is different than his or hers because the principles of real estate investing are the same. The principles for how to build a team is the same. Give your coach a couple of market suggestions that you like and ask your coach to help you decide between your suggestions and then coach you on building a portfolio there. You are paying for the coaching, so have your coach coach you. 

    Currently I buy in 5 cities in Arizona (Mesa, Apache Junction, Florence, Coolidge, and Casa Grande). I buy from wholesalers at 30% - 70% of market value. Then I rehab the property according to whatever my goal with the property is. But I don't like to keep my properties for very long. I like to keep them for 3-7 years and then sell them and trade up for better properties or more properties using a 1031 exchange. And because I don't keep my properties for very long, I also like to use the lease option model to lessen the closing costs for when I sell the properties and to get better cash flow while I hold the properties.

    Have your coach walk you through using the lease option model. In my opinion, lease options are way better than regular rentals in a number of ways.

  • Los Angeles · Member since 2025 · 2 posts · 20 votes
    4mo

    Whoah I'm blown away by all of the info and support here - thank you all so much! I dont know how to reply to everyone individually (is it quote)! but there's some great intel and food for thought here. 
    I will update with what I decide to do! Thank you all again, BP is a great community!

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