A 40–50% markup on custom cabinets or flooring is common, but it works best when buyers see it as part of a turnkey, hassle-free package versus feeling “nickel-and-dimed.” • Financing Strategy: Many builders leverage short-term capital (bridge or hard money) to cover land acquisition and construction draws, then refinance into long-term take-out loans once homes are sold or stabilized.

Focus on reliability and customer service—it goes a long way in this industry.

And I may need some custom clause in the case where she doesn't pay me back in full.   

Most of my clients that buy new construction or build custom still use an agent. 

This makes it so I cannot customize because the option drop downs fall under the non-functional map.

This was the old CEO who dragged USAA down in customer service and shed thousands of members. 

In Arizona, for example, I’ve seen basic new builds come in closer to the $150–$200/sq ft range, while higher-end finishes or custom builds can push $250+ per sq ft.

All customers are to the North.  

Are the tools and templates (like the policies manual) truly plug-and-play or did they need major customization?

Quote from @Travis Mize: I have owned a flooring store in DFW for the last 7 years, and I've worked with both retail customers and investors.