First Marketing Campaign...

[Danielle Cage]

Hello!

I am embarking on my first marketing campaign and had some questions I was hoping to get answered. I plan on purchasing a list and sending out 5 monthly mailings. My strategy is to rehab and sell entry level SFHs.

1. Based on the type of investing I’ll be doing, what is the best type of list to purchase… absentee, divorce, equity, etc?
2. From what I’m seeing, postcards are the best way to go. Is this something I should start with and use every month, or should I begin with something else like yellow letters and progress from there?
3. How many is the minimum I should send per month? I know that this largely depends on my budget and unfortunately it’s on the smaller side.
4. Finally, I’ve done a small bit of looking around and like yellowletters.com to purchase the list, as well as mail my cards through. Does anyone suggest another process/ company? I would love to be able to go to the courthouse, unfortunately due to time constraints with a FT job, I’m not able to do that.

Thank you for any suggestions you may have!

Danielle