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Updated over 13 years ago on . Most recent reply

Before I Spend $200 a Week in Marketing ...
Before I Spend $200 a Week in Marketing ...
According to videos, reviews, blogs, gurus I am supposed to be putting out 200 letters a week.
So I went and priced the materials and before I start my whirlwind of purchasing, is doing this yellow letter campaign the thing to do?
And, do I just blanket and area, or am i specifically targeting the run down houses on my list?
Or is it best to just find the owner of the run down house and call him? [ if he can be found ]
Or, finally, is there some way to do this without all of this?
Most Popular Reply

How do you get 200 dollars in marketing?? That is about 1 dollar apiece.
Should be 50 cents if you do yourself.
If you have limited funds don't start out at 200.Do a more concentrated and highly targeted approach.
It's better to send 100 letters to quality prospects than 1,000 letters to the wrong audience.
- Joel Owens
- Podcast Guest on Show #47
