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Updated almost 6 years ago on . Most recent reply

User Stats

19
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2
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Daniel Leonardis
  • Long Island New York
2
Votes |
19
Posts

A/B testing Direct Mail

Daniel Leonardis
  • Long Island New York
Posted

How are you A/B testing direct mailing campaigns?

I have a campaign already set up for directing prospects to a specific landing page but I'm not sure how A/B test this. Should I create another landing page? Something else? I'm curious in testing the direct mailing messages instead of testing the landing page itself. 

Thanks in advance.

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