Handwriting letters in 2025

[Adam Macias]

Handwriting letters has been more effective right now than anything AI can do for me in real estate.

You have to go the opposite of the crowd.

Unless you're building a tech company, don't depend on AI for real estate too much.

Think about how many ads, letters, and calls homeowners are getting of agents and investors asking the same thing.

"𝗔𝗿𝗲 𝘆𝗼𝘂 𝗶𝗻𝘁𝗲𝗿𝗲𝘀𝘁𝗲𝗱 𝗶𝗻 𝘀𝗲𝗹𝗹𝗶𝗻𝗴?"

They've seen all the presorted mail companies, they all look the same.

They've seen the same ugly "We Buy Houses" billboards.

They've heard the "I know this call is outta the blue".

But I've noticed they ain't seeing the good old handwritten letter in a neon yellow envelope in a while..

[Adam Macias]

Quote from @Bruce Lynn:

Quote from @Adam Macias:

Handwriting letters has been more effective right now than anything AI can do for me in real estate.

But a real handwritten letter.  Not the mass produced letter that somewhat looks handwritten.  Better than nothing, but real letter or card even better.

I mean most people don't even get Chritmas cards or birthday cards any more.

 Yes absolutely! It takes more time but it's sure worth it! I like doing the good ol red ink and yellow note pad, then I've been doing green envelopes. So ugly but nobody else is using that color scheme!