Innovative Advertising

[Jason Arcuri]

Hello,

I have been trying to advertise myself as much as possible as a real estate agent.  I've done the basics (zillow, trulia, realtor) and I have gone old school (just listed cards).  If i get a listing interview, I have a prezi made that showcases what I do different than the average agent, again premier agent on zillow and trulia so they get their house set as a priority.  My hand writing sucks so I found hellobond.com which makes it look like you every card is handwritten.  I want the client to know that I'm trying to do everything possible for them.  I even make a slideshow sent to music for their listing. 

That all being said, is there anything you guys are doing in the advertising world that you think stands out. Doesn't necessarily mean you are advertising but things that make you look even better. My buddy is experimenting with the QR codes and the text messages for more information.  

Thanks

[David Hunter]

Hey Jason,

Saw you use HelloBond.com.  Unlike a robot writing the letter, I know a guy who actually handwrites every letter at www.Thankably.com.  Something to check out.

I'm a huge fan of direct mail and using the USPS's Every Door Direct Mail (EDDM).  What was your offer on the "Just Listed" postcard you sent out?

One way to stand out from the crowd is to offer a free Home  Seller's Guide on all of your marketing material.  Everyone and their mother sends out the Just Listed Cards... add a little twist to it.