Combining investing and traditional sales

[Marwin Balibrea]

Greetings BP agent/ investors, 

I am a real estate licensee and I am having trouble with my marketing structure. I want to market to flip prospects mainly but would also like to market to potential listings concurrently. 

One strategy I thought of is to just build my marketing campaign to target flip prospects (e.g. CASH FOR HOUSE) only and any leads that do not fit my criteria be taken as a listing, referred, or wholesaled. Aside from that, I'm all out of ideas. 

So for those who practice both traditional real estate sales and investing how would you structure your marketing to have to attract both audiences?

Thanks a bunch, BP peeps.