Do Real Estate Agents Need Their Own Websites?

Question

I have seen some real estate agents having their own website but I am not sure how that works. Do real estate agents need their own websites? Do brokers even allow it?

John Rogers · Answer

We would encourage it...

Marketing means... getting the word out and with the proliferation of the internet, a web presence is critical.

Brad Russo · Answer

Surely, agents need their own website. First of all, personal website is the best way to let your clients learn about you and your services. And it also allows them to get in touch with you faster.

Second, in order to attract more clients and make current customers more interested, you site need to be an valuable resource. You can create a blog, where you will post useful recommendations concerning real estate industry.

And remember that personal website is a branding for you. It’s very important in real estate industry.

Michael Hasegawa · Answer

I know I've been considering getting a website of my own. I've been doing pretty good as an agent right now but maybe a website would be the next step in getting more clients.

Daphne V. · Answer

Good to know @Jayne Overbeck. I think, we are going to create a landing page first and then see what broker has to offer. I checked couple forums on BP to see what people use to create websites. I think I have pretty good idea now. Once we are done with it, I will ask BP to review it :D.

Jayne Overbeck · Answer

@Daphne V. - most of the bigger real estate offices will offer you your own website for free.  If not, they are very inexpensive.  Most Realtors have their own to capture more leads or to show their credentials.

Do Real Estate Agents Need Their Own Websites?

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