Last chance on a Flip

[Troy Baack]

I am a partner on a flip in Phoenix, AZ. The hard money is coming due and we are still unable to find a buyer at any price. The property is in a great area and the flip was done very well adding a bedroom and modernizing everything. I am at my wits end with what to do on this to avoid losing everything on the deal. I've accepted that I will take a significant loss on this, and have already learned a ton from it, but I would like to reduce the total loss as much as possible. Any and all help is appreciated. Property is 3021 E Shangri La Rd, Phoenix, AZ 85028.

[Kyle Gardner]

Not meant to critique but we flip and sell a lot and here are some things that would probably help:

1. The listing has 9 pictures. You need a lot more pictures that showcase the great things about your house. No magic number but a minimum of 20 that showcase that great room, nice kitchen and yard.

2. The curb appeal. The first pic clearly shows weeds at the sidewalk. And the grey exterior doesn't pop. Grey and white is out, or should be used sparingly. 

3. The interior is also grey and white. You can't change much of it now, but look up the best sale in the area, and copy what they did. Someone else already provided proof of concept, just copy them. 

4. The pool is clearly dirty in the pics. Also the pics that highlight the powerlines... Not ideal

these might seem nitpicky, but I sell a lot of houses and buyers are nitpicky. 

5. Price is the cure-all. But ideally you'll get more if you remedy the above 4. I also wouldn't use words like transformation in the listing of my flips. You're alluding to the house once being in poor condition. Use words that excite people like, upgrade, remodel etc.

6. Staging never hurts