Advertising on Zillow/Apartments.com Premium

[Alexander Rovsek]

Hey Guys,

I decided to start listing my rentals on Zillow, apartments.com etc. I was wondering if anyone has signed up for the premium membership to list their props and if it has made any impact on their application rate? Any info would be greatly appreciated.

[Alison Brenner]

Zillow Premium Listing services has never failed me. But, here's the caveat based on my experience. Your listing will get preferential treatment for the first five to seven days. If you aren't hyper-responsive, there's no point in paying for the upgraded service. Within the first five days of listing, I expect to field calls and messages from over a hundred prospectives and be willing to do 30-50 showings during that period. By day six, I am lucky to get one to three phone calls or messages from prospectives and maybe one to two showings per day. Zillow Premium is worth it if you are willing to do the work during that first week.