Why I do what I do?

[Arn Cenedella]

I’m 69 years old and have been in the Real Estate industry for my entire adult life. I’m financially free due to my investing over the decades. 

But I love real estate and continue to help others reap same benefits I have over the years from REI.

Why do I do what I do?

It’s not all about the Benjamins…………..

A wise mentor once told me:

The Benjamins are simply a concrete manifestation of the appreciation your clients and investors feel towards you.

And while we all like to “get paid”, what’s more important to me is the appreciation my clients and investors express. That’s what really rocks my boat - receiving recognition for my efforts on their behalf. Acknowledgement that I have helped them move towards the life they want.

Yesterday, my heart was warmed by communication from three different investors signaling their approval for how @Spark Investment Group conducts their syndication business.

The first was an email from an investor who invested in a Q4 2023 deal:

I have a little cash again and am looking at some other deals but I have to say I was very impressed that you were able to deliver a distribution check at the end of January for GNBP1. I don’t know that any of my other LP deals paid a distribution quite so quickly. Thank you.

The second email was from an investor who invested with Spark the end of 2021 and more recently invested with another operator who is a friend of mine - someone I like and respect very much. However this investor did not feel the communication on that deal was up to par.

I told him he has an obligation to keep investors informed and up to date especially if he wants repeat investing and wants to gain trust. I told him you (Arn) was the best at communicating and that he should follow your (Arn) lead.

The third and final heart warmer was a zoom call with a private equity guy out of NJ who invested with Spark a couple of years ago. He has since that time invested with many other operators and raised capital for some of them.

After some social pleasantries, he tells me:

Arn, I’ve invested in a lot of deals since I invested with you. Most if not all of them have not gone well and I’ve lost money. Your deal was the best one I ever invested in. I wish I had invested with you more often.

THIS IS WHY I DO WHAT I DO!

To receive affirmation, gratitude and appreciation for what Spark does.

To clearly understand the positive impact I have brought to their financial life.

And I, of course, feel gratitude and appreciation towards these individuals who trusted and believed in me.

So it was a good day for ol’ Spark.

🙏