Placing bandit signs

[Greg P.]

Hello, I've recently placed about 50 bandit signs (a lot of work), and only received 5 calls with no real success. Where should I be putting these bandit signs up? In the war zones? or just regular middle income areas etc? Thanks

[Dick Green]

Depending on you population...sounds like your signs don't have a call to action.

Are your signs aimed at buyers or sellers? Always start your sign with a bang and end them with a call to action.

Use action words to start with like
desperate, must buy, must sell, please help, get cash today, ect...

End your post will a call to action.
Call Now! Call Today! Act Now! Phone Now!

I like hand writing my signs. Black bold tip magic markers on white poster board. Write on the board as if you are desperate. When you hang the signs up....sometimes lean them to the side as if you're disfunctional....lol

The clean commercially printed signs never yielded me any real good response.

Must Sell Quick! 4/2/2 House. Move In Quick! Creative Terms! $5,000 Down! Call Now!
Phone#(In real large Letters)

Or for Sellers!
I Buy Ugly Homes! Any Condition! Close Quick! Get Cash Quick! Call Now!
Phone# (In Large Letters)

I sometimes walk away from the sign to see how close one needs to be in order to read it. At intersections...you want to be able to read the sign at least 4 car lengths away. The best poster boards are 18x24" with the flutes running 18 end to end.

You should also keep notes of where you place your signs. Then keep track of how many calls each location generate. When the leads come in ask them where they saw the sign and make a note of it. This will enable you to determine your bread and butter locations. For instance....I have some locations that produce 10 calls a day. Others just generate a few per week.

Timing is also important. My signs usually do well when I place them out on Thursday evening.

Just a few thoughts....good luck.