Automating your business

5 Replies

I am strongly considering automating my business.  I understand that it is a sure way to guarantee steady income and therefore take the place of the job I now work.  I want to know if anyone has experience at doing this?  How long did it take to generate that income? For example, is it realistic to plan to wait 6 months before any of the automation steps brings me cash income?  Is getting the business automated a relatively easy thing to do?  I have not done much research, but I have only run into one negative response saying it requires a real expert and is tedious to automate a business.  Any other opinions?  Please share!

What portion of the business are you trying to automate?

I did not even make that consideration.  The presentation made to me did not mention portions.  I was considering automating the business as a whole.  

@Charlene Garrison what business are you in specifically?

I currently wholesale properties and have been to the drawing board several times on how I could automate our business so that it can run with little to no supervision but it always comes down to hiring people who could eventually and easily leave to do the business themselves or on the side with our leads.

I have a mentor who I work side by side with and he has fully and successfully automated his fix and flip business. He has a team of agents who search for properties on the MLS while reviewing the off market deals I send them. Agents do not pull trigger on property without his contractor reviewing the property and also giving it a thumbs up. Rehab begins days after closing and the team of agents begin to prospect for next home and then advertise rehabbed property 2-3 weeks before it is ready. Property is sold and the team moves on to the next one. The man only visits each property twice and is typically doing 3 at a time. It is quite amazing to witness.

@Charlene Garrison when people say the buzzword "automation" they automatically assume an easy process to make steady income. Having spent last 5 years building my own business and automating parts of it and helping other people to do the same, I can tell you for sure just "business automation" doesn't even exist as a term that can be defined... And your question "how long after I automate before I make steady income" makes no sense, especially when you don't know which parts of biz to automate. 

There is Marketing campaign automation, lead processing automation, social media posting automation etc so many different parts of the business that can be automated, but there are those - that can't.

And before you hire anyone to help you "automate" you need a very clear processes and standard procedures of your business in place. Don't believe for a minute that someone can come in and set up YOUR business the way YOU want it without YOU putting WORK into this process first!

My mailing campaign automation consists of a calendar and reminders. Nothing gets done until I act on those reminders and reach out to mailing house to let them know what list we are mailing to, what type of mailing piece we are using and when the campaign needs to go out. And I don't want to outsource some things because it's my responsibility to analyze results and make decisions!

My call processing that is done by VA has to be constantly monitored to insure the quality etc.

I've seen too many people trying to hire me to do the automation for them when they didn't have their standard procedures in place and more importantly, haven't identified their buying criteria (besides "I'm looking for wholesale deals" or "I need rehab properties"); business goals, marketing budget and so on.   Every time - it's a failure. No automation can be done until a business has a clear vision, I think. And it's a waste of money to have someone else automate your business before you have done things and know what to ask for from others. Because I can automate your business the way it works for me, but you won't know what to do with it because our buying criteria may be different and I'll set your business in a wrong direction - away from your personal goals. You know what I mean?

Thanks so much!  Your response taught me what to look at, it taught me what goes into automating a business.  

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