Question for Private Lenders

[Tammy White]

Question for individual private lenders — not institutions, hard money companies, or capital funds:

For those who have ever lent your own money on a real estate-backed deal, what made you comfortable enough to say yes?

Was it the borrower, the equity, the exit strategy, the property itself, being in first position, or something else?

Curious what everyday private lenders look at first before funding a deal.