Building Real Relationships with Private Lenders – Not Just Raising Capital

[Stanley Yeldell]

Hey BP fam,

I wanted to drop a quick post about something I think more investors need to hear, private money isn’t just about funding deals… it’s about building relationships.

I’m a private money lender myself, and I also invest in real estate. I see a ton of messages from people asking for “quick funding” or “fast money” for their flips, BRRRRs, or buy-and-holds. And while the deal might look good on paper, what often gets missed is the trust factor.

Here's what makes me say "yes" as a PML:

Clear communication – You don’t need to be a seasoned pro, but I need to know the plan: purchase price, rehab budget, comps, timeline, and exit strategy.

Transparency – If it's your first deal, say so! If you've had a deal go sideways, share what you learned.

Follow-through – Nothing beats consistency and reliability. If you say you’ll send docs or call at a certain time, do it.

 Pro Tip:

Want to stand out to private lenders? Don’t just pitch deals, build a relationship. Ask us questions, check in with updates, treat it like a partnership, not a transaction.

Private lending isn’t transactional, it’s personal. And when you build trust, it becomes way easier to get funding on your next deal (and the next one after that).

Curious to hear from both sides, investors and lenders—what’s something that made a deal or relationship work really well for you?

Let’s help each other level up. 

[Kaolee Vang-Thao]

Stanley right on.  You are so right!